Value Proposition

Clarify the purpose and vision of your company

If you want to create an effective value proposition, you need to identify who you are and
why you’ve set up a company in the first place. The easiest way to do this is by documenting
your:                                                                                           
 Mission statement, which explains why your business exists
 Vision, which includes the current and future objectives of your business
 Core values, which are the key principles that guide and direct your company and its
culture

Take note of what people want

 Facebook Groups.
 Tweets and Twitter polls. 
 Slack polls.
 Product Hunt highlights, Roadmap software and App Sumo
 Product/App reviews
 Industry bloggers and analysts
 live or over video/audio interview/questionnaire.
Building an MVP for Track & Trail

An MVP is the absolute bare-bones version of your app, built with the single purpose of
testing your assumptions and validating your idea. It’s a strategically stripped down version
of your product that includes the minimum number of features that will directly address the
core problem you are trying to solve.

Of course, this product should still be intuitive, functional and designed to deliver a seamless
user experience. But it doesn’t have to be perfect. The Lean approach saves you money
initially and ensures you’re delivering the best product for your user-base in the long run.

Delivering an MVP for your app’s first release does NOT mean releasing an ugly, non-
functional product that has been hacked together without much thought. Rather, it means
you are releasing a lean product that solves the customer problem, using proven best design
practices, while allowing yourself the room to make gradual changes to design and features
based on real user feedback down the road.