= Getudoeu oes scorns vos « Chapter 5- Communications AND Strategies Using Tools OF Technology REFERENCES ON THE LESSON OF COMMUNICATIONS AND STRATEGIES USNIG TOOLS OF TECHNOLOGY STICotege Diane Ergaedo ponizoi2 z PURPOSIVE COMMUNICATION (CHAPTER 5: COMMUNICATION AIDS AND STRATEGIES USING TOOLS OF TECHNOLOGY ‘Objectives: {A the end ofthe lesson, the stents wil beable to: 2.) identity the diferent communication ais; ») recognize the important use of diferent communication ais 4) shoot a video showing the convenient effects of technology in communication WHAT IS COMMUNICATION AIDS Ey | an indvidua's: speech is ‘unclear or has no speech at al, then a 1° ‘computer can help him be understood 2 Itis not essential forthe user to * bbe able to ead text in onde to use @ communication ald Many aids are symbols or picture-based and stil provide fulltunctonalty order to communicate wth others ‘The use of PC to support an individuals need Is likely fo beneft him, But please be aware that geting the correct equipment with the core correct piace, controled with a suitable method, and will be more than 40 percent of @ soluton, software, mounted into Facet URPOSIVE CONMUNICATION coe {An electronic communication aid can be a device that has been purposely built for tha job ora standard computer running specialist communication software withthe added beneft of being a computer as well (CHOOSING THE CORRECT COMMUNICATION AID [Choosing a particular electronic facity wil require careful assessment of the bites and needs of the individual so that the best device can be chooses. The majecty of aids need to be programmed with sultable messages and a structure to suit the inclvidual using the ais, EFFECTIVE COMMUNICATION STRATEGIES. Etfectve communications are vial o achieve the goals ane objectves of the ‘course or carer whether tying to improve servis atthe bulcing level, secure funcing atthe iste evel or shape policy atthe national eve 4. IMBIBE LEADERSHIP ROLE IN COMMUNICATION Knowing and reaching out key audiencesistakeholders + Recognizing communications opportunites. Developing and conveying key Provdng ute, relevant 9 ani % = Mihig ese of rescues Sonali useueicounes aise Late eal cscntins aso coseni ora Encrrgng steppes bes conmunesae PURPOSIVE COMMUNICATION 2. DETERMINE KEY MESSAGE AREAS. Developing clear, memorable messages are offical to effective communications Determining what your most important messages ‘are depending on the goal and the specie situation but there area few global issues that are district may help develop and disseminate key messages on these global issues to a varity of stakeholder audiences and for use by schoo! paychologss. “These can ince = Prevention Early Intervention (Prevention i itervartion) + Chieron's Mertal Heathy and School-Based Services. = Problem-Solving Model and RTI (Implication of approachirole of school psychologist DEVELOPING YOUR MESSAGES he! yout baneZOOe Sve 4. IDENTIFY YOUR TARGET AUDIENCE, Messages even en the same issue should be tailored as naromly as possible tot ‘because they have diferent concerns and perspective specific audience + Administrators + Teachers/Other Educators + Allieg professionals + Pobeymaters + Advozacy Groups Paces HE Pero sive communicarion, + Media 1+ Sehool Psychologists/Guidance Counselors CONSIDER YOUR AUDIENCE'S: + Level of knowledge/evarenese ‘+ Primary concemsiexpectaions + Perspective + Posse barirs te understanding + Abitytheinood to take action. 2, FOCUS ON YOUR OBJECTIVE: Consider why the issue is lnmportant, to whom, and why at this tine ‘What do you wantte accomplish? + Raice awareness of your rlevaluete studentsladute invelvemenetectveness on evant parentsteachersstudents to eet 2. BE RELEVANT. THIS IS HOW TO BE RELEVANT + Relate the sue to schoal, ltiet or avision context + People focus on issues they are concermed about Face PURPOSIVE COMMUNICATION ‘+ Aciculate impact on students/schoo! “+ Include some supporting points about what parenteteachersistudents san do ‘+ Provide your contac information 4. BE CLEAR AND CONCISE, TO DO THIS: + ick your main point + State tat the outset + Backit up with 2.3 facts or data points + Provide specific suggestions 1+ Provide personal examples isle 1 + prod econmatecncel pannel + Une buteo tenet pestle 1 fakacteaque ree + Proof your work or ask someone else to}! 4. THE THINGS TO KEEP IN MIND, HERE THEY ARE + Most people wal only remember 2 or 3 points in any communications + Be brie. \ + Think about the perspective otyour | + You know the way more than your audiences need fo heariead, * Incorporate language relevant to others L PURPOSIVE COMMUNICATION + Think cate, ‘5. BE CONSITENT TO THE POINTS YOU MAKE + Emphasize the importance ‘of prevention and ealy intervention ‘+ Identty the nk betveen the issueltope and earning and behavior. + Reterate the ettectve interventions anc proper ‘suppors improve chiaren's ‘outcomes, + Describe, at east riety, ‘the school psychologs's olen addressing the issue + Encourage people to seek adcitonal information from yourthele local school psychologist Etfectve communication i erica to the suozessful implementaticn of change Intiatives. Clear communication about tne change is essentia messages should be easy to read, userstrendly, informative and relevant tothe audience KEY THINGS TO CONSIDER WHEN COMMUNICATION CHANGE = Consistent, timely, honest, accurate communication = Explain the visio, plans, antcipated benefits and progress ofthe change intiatve. + Capture and adcress questions and issues (rompti!) = Aim to maximize partejpation inthe change process by invelving employees. + Constant rinfore common themes and messages. ~ Encourage discussion and dialogue about change, = Adapt communications strategies as needed in order to adcress and resolve unforeseen issues Paseo JRPOSIVE COMMUNICATION = Adapt the communication to the audience. = Ensure the communication i etfectve. KEY THINGS TO CONSIDER WHEN CREATING A COMMUNICATION PLAN FOR (CHANGE INITIATIVE. + What do you need ‘communicate? & . + wir whom do you need to communicate? + How wi you generate ‘areness ofthe proposed change? + How wl you educate and ‘engage peoole? + What do you want to accomplish ith he change and how can you use communications o assist wih ts? UNDERSTANDING YOUR AUDIENCE + Who are they? \ + Whatdo they knowunderstand | teats? | \ + What divesimotvatae them? \ + What uesteniconcerns might \ they have? \ ‘+ What tolsichannels wil you use te communicate? + Who is the primary cortact for oot ‘employee questionsiccncems? Fase? HT Pverosive communicarion LEADERS FOR CHANGE ‘The person leading the change has @ rial roe to play they shoul ‘+ Provide a clear vsion and explanation and vision forthe change — the rationale, possible impacts and expected benefits + Send consistent and ‘supportive messages | + Modelthe behaviors | ‘expected of others ‘+ Provide egular updates during consultation and implementation stages + Be open to feedback and suggestions, consider comments/suggestons and respond + Consider what ‘communication wi work bes! for delivery of the message’ face-o- {ac9, mall ete COMMUNICATION TOOLS [Nick Roland (2017) emphasized that wth ~ the proliferation of digital technology inthe late 20" contury and early 21* century, 2 a2 communication has naver been more personal and powertul > Re Paseo PURPOSIVE COMMUNICATION 4. PHONES: = Before landines are used as the primary communication tool f the people Cellphones were thought ofa luxury. = Now, weeless phones are dominant form of communication in many countries including the Philippines. + Text messaging is rampant. The advent ofthe smartphone has enabled mobile phones to have BC funeionalty to send large pictures and video fe. 2.E-mail In 1845, Massashuat nttof Techno eearchrs and fit ted QannL mat Ea a tnton ofthe nema and are canaeat tom mye ve etn call phones, 3. SOCIAL NETWORKS. 1 Twitter ¢ a form of maze communication, a¢ \ messages get spread to may recipients Tuiter¢@ social medium, vith that enables instant whe ean communicate ioetly and “otwoot other Tuitterer messages Fase HES erosive communicarion, ~ Facebook's soci mecla platform simiar ti predecessor MySpace Facebook has numerous functions and benefits and allows users to one bass oo large groups, 4. INSTANT MESSAGING ANS. SKYPE = Instant messaging saw its peak ealy in the 21" century before the nae ofthe more interactive sosial mecia platiorms ‘THE USE OF TOOLS OF TECHNOLOGY IN COMMUNICATION Using technology in communication has become a necessty, i's now part of our lives, ~ People communicate trough emails, faxes, motile phones, texting serves, Video conferences, video chatrooms and ether social media channels = As time goes on, more emerging technologies wil change the way we communicate and it willbe up tous to embrace them or not. ‘THE IMPACT OF TECHNOLOGY IN COMMUNICATION TO A BUSINESS Today, every business uses technolegy in ts own way to reach the media and targeted consumers. = Businesses have embraced technology by easing communication within companies and among investors and suppliers. URPOSIVE COMMUNICATION coeFEW USES OF TECHNOLOGY IN COMMUNICATION TO A BUSINESS EASY PRODUCT LAUNCH ~ PRODUCT OR SERVICE SURVEYS ‘SOCIAL INTERACTIONS WITH CONSUMERS VIDEO CONFERENCING ~ USE OF DIGITAL NETWORKS ‘THE IMPACT OF TECHNOLOGY IN COMMUNICATION TO INDIVIDUALS = Technology hes changed the way we interact and communicate with others, With the increased use of socia-based relationships and discover old tends. \Witn technology, parents can communicate and keep track of thelr clare, FEW USES OF TECHNOLOGY TOWARDS INDIVIDUAL TEXT MESSAGING SERVICES ‘SOCIAL NETWORKING PLATFORMS PARENTAL SECURITY APPS FREE INTERNET CALLS USE OF EMAILS aa Seco uments aru omar Paget URPOSIVE COMMUNICATION company Page 12 Fag Legal 28 cevews on Tat