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Family Law Valuation of Technology Intangible Assets

ROBERT F. REILLY, CPA

V
aluation analysts often are called on to various transactions, taxation, financing, litigation
value intangible assets for family law pur- (for example, tort or breach of contract), corporate
poses. Such valuations are performed when planning, or financial accounting purposes. This
the subject intangible assets are part of the marital article presents the following topics:
estate (for example, developed by a spouse dur-
ing the marriage) or not part of the marital estate (1) the definition of technology intangible assets;
(for example, developed by a spouse before the
marriage). Sometimes the intangible asset valu- (2) the distinguishing attributes of technology
ation is an important component of the value of a intangible assets;
family-owned business. Sometimes the intangible
asset valuation is important to the measurement (3) the typical factors that affect technology
of the amount of appreciation in the value of a pre- intangible asset value, damages, and transfer
marriage family-owned business that occurred dur- price; and
ing the term of the marriage.
(4) the factors that analysts consider in assess-
ing technology intangible asset value and
remaining useful life (RUL).
What are the functional attributes of
the intangible? In addition, this discussion presents an illus-
trative example of a technology intangible asset
valuation.
There are many intangible asset categories
that may be relevant to the family law valua-
tion, including assets that are contract-related, TECHNOLOGY INTANGIBLE
marketing-related, data processing–related, human ASSET DEFINITION
capital–related, technology-related, and goodwill-
related. The analyst considers the application of For purposes of this article, technology intan-
all three generally accepted property valuation gible assets are broadly defined as intangible assets
approaches (that is, cost approach, income approach, that create proprietary knowledge and processes.
and market approach) in the family law valuation
of intangible assets. This discussion assumes that
the reader is already familiar with these generally Robert F. Reilly, CPA, is a managing director of
accepted property valuation approaches. Willamette Management Associates, a business valua-
This article focuses on the valuation of technol- tion, forensic analysis, and financial advisory services
ogy intangible assets within the family law con- firm. He is resident in the firm’s Chicago office and is a
text. In addition to family law, analysts often are certified public accountant, accredited in business valu-
retained by either the owner/operator or legal ation, certified in financial forensics, a certified manage-
counsel to perform the technology intangible asset ment accountant, a chartered financial analyst, and a
valuation analysis for other purposes including certified business appraiser.

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FAMILY LAW VALUATION OF TECHNOLOGY INTANGIBLE ASSETS 17

This proprietary knowledge or process may be intangible asset. The analyst may consider these attri-
either developed or purchased by the owner/ butes through the following due diligence questions:
operator. For a technology intangible asset to have
measurable value, it should provide, or have the • What are the property rights related to the
potential to provide, a competitive advantage or a technology intangible asset? What are the
product differentiation. Any proprietary technol- functional attributes of the intangible asset?
ogy that confers a competitive advantage or prod-
uct differentiation to the owner/operator may be a • What are the operational or economic ben-
technology intangible asset. efits of the technology intangible asset to its
current owner/operator? Will those opera-
tional or economic benefits be any different if
the intangible asset is in the hands of a third-
Where is the intangible within its own party owner/operator?
technology life cycle?
• What is the current utility of the technology
intangible asset? How will this utility change
The following intangible assets are included in in response to changes in the relevant market
this asset category: conditions? How will this utility change over
time? What industry, competitive, economic,
• Patents or technological factors will cause the intan-
gible asset utility to change over time?
• Patent applications
• Is the technology intangible asset typically
• Patentable inventions owned or operated as a stand-alone asset?
Or is the intangible asset typically owned or
• Trade secrets operated as (1) part of a bundle with other
tangible assets or intangible assets or (2) part
• Know-how of a going concern business entity?

• Proprietary processes • Does the technology intangible asset utility


(however measured) depend on the opera-
• Proprietary product recipes or formulae tion of tangible assets or other intangible
assets or the operation of a business entity?
• Confidential information
• What is the technology intangible asset high-
• Copyrights on technical materials, such as est and best use (HABU)?
computer software, technical manuals, and
automated databases • How does the technology intangible asset
affect the income of the owner/operator?
Copyright-related intangible assets, software- This inquiry may include consideration of
related intangible assets, and patents and related all aspects of the owner/operator’s revenue,
intellectual property are included in the technology expense, and investments.
intangible asset category. However, this discussion
focuses principally on know-how, trade secrets, • How does the technology intangible asset
proprietary processes, product designs and formu- affect the risk (both operational risk and
las, and confidential information. financial risk) of the owner/operator?

• How does the technology intangible asset


INTANGIBLE ASSET VALUATION affect the competitive strengths, weaknesses,
DUE DILIGENCE opportunities, and threats of the owner/
operator?
Whether the analysis objective is a value for
family law or any other purpose, the analyst • Where does the technology intangible asset
should understand the attributes of the technology fall within its own technology life cycle, the
18 AMERICAN JOURNAL OF FAMILY LAW

overall technology life cycle of the owner/ (3) the economic characteristics of the technol-
operator, the life cycle of the owner/operator’s ogy intangible asset,
industry, and the technology life cycle of
both competing technologies and substitute (4) the reliance of the owner/operator on tan-
technologies? gible assets or other intangible assets, and

These inquiries do not present an exhaustive list of (5) the expected impact of regulatory policies
the analyst’s due diligence considerations. However, or other external factors on the commercial
this due diligence does provide the analyst with a viability or marketability of the technology
starting point for understanding the use and function intangible asset.
of the technology intangible asset and the attributes
that create value in the technology intangible asset.
OTHER FACTORS IN TECHNOLOGY
INTANGIBLE ASSET ANALYSIS
INTANGIBLE ASSET VALUE ATTRIBUTES
The purpose for the analysis may influence the
Numerous factors may affect the technology consideration of other individual factors. Factors
intangible asset value. Industry, product, and ser- that may be particularly relevant for one purpose
vice considerations provide a wide range of posi- may be more or less relevant for another purpose.
tive and negative influences on intangible asset
value. To the extent possible, the analyst qualita-
Estimating the Technology Intangible Asset RUL
tively and quantitatively considers each of these
factors. Figure 1 presents some of the attributes that RUL is a factor that the analyst considers in the
the analyst considers in the family law intangible family law intangible asset valuation. In addition,
asset valuation. It also provides an indication of RUL considerations influence intangible asset anal-
how these attributes may influence the family law yses that are performed for valuation, damages,
intangible asset value estimate. transfer price, third-party license royalty rate, asset
exchange ratio, and other purposes. The analyst con-
siders either a qualitative or a quantitative RUL anal-
ysis, depending on whether the analysis involves the
The trade secret is documented by a set of income approach, cost approach, or market approach.
engineering drawings. RUL is a consideration in a technology intangible
asset valuation performed for any purpose.
In the family law intangible asset valuation,
Not all of the Figure 1 factors apply to every tech- RUL can influence the value conclusion regard-
nology intangible asset, and each attribute does not less of which valuation approach is used in the
have an equal influence on each technology intangi- analysis. In the income approach, for example, the
ble asset. However, the analyst should consider each income producing potential of the intangible asset
of these factors in the family law valuation. These is directly influenced by the technology’s RUL. In
considerations can be either quantitative or qualita- the cost approach, the technology RUL influences
tive. They may be either individually considered in the amount of obsolescence associated with the
the analysis or collectively considered in the overall intangible asset. In the market approach, both the
analysis. These considerations allow the analyst to intangible asset age and the technology RUL may
assess the influence of these factors, either positive be compared to the selected guideline intangible
or negative, on the technology intangible asset value. assets. This comparison is performed so the ana-
Some of the other factors that the analyst consid- lyst can determine whether (1) any adjustments are
ers in the family law valuation include required to the guideline sale or license transac-
tion pricing data or (2) a sale or license transaction
(1) the legal rights associated with the technol- should be rejected from further consideration (due
ogy intangible asset, to lack of age/life comparability) in the market
approach analysis.
(2) the industry in which the technology intan- The analysis purpose may cause the analyst to
gible asset is used, consider different factors of intangible asset RUL.
Figure 1
Family Law Technology Intangible Asset
Attributes That Influence the Intangible Asset Value
Influence on Value
Item Attribute Positive Negative
1 Age—absolute Newly created, state-of-the-art technology Long-established, dated technology
2 Age—relative Newer than competing technology Older than competing technology
3 Use—consistency Technology proven or used consistently on products and Technology unproven or used inconsistently on products
services and services
4 Use—specificity Technology can be used on a broad range of products and Technology can be used only on a narrow range of products
services and services
5 Use—industry Technology can be used in a wide range of industries Technology can be used only in a narrow range of industries
6 Potential for expansion Unrestricted ability to use the technology on new or differ- Restricted ability to use the technology on new or different
ent products and services products and services
7 Potential for exploitation Unrestricted ability to license the technology into new Restricted ability to license the technology into new indus-
industries and uses tries and uses
8 Proven use Technology has proven application Technology does not have proven application
9 Proven exploitation Technology has been commercially licensed Technology has not been commercially licensed

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10 Profitability—absolute Profit margins or investment returns on related products Profit margins or investment returns on related products
and services higher than the industry average and services lower than the industry average
11 Profitability—relative Profit margins or investment returns on related products Profit margins or investment returns on related products
and services higher than competing technologies and services lower than competing technologies
12 Expense of continued development Low cost to maintain the technology as state-of-the-art High cost to maintain the technology as state-of-the-art
13 Expense of commercialization Low cost of bringing technology to commercial exploitation High cost of bringing technology to commercial exploitation
14 Means of commercialization Numerous means available to commercialize the technology Few means available to commercialize the technology
15 Market share—absolute Products and services using the technology have high Products and services using the technology have low
market share market share
16 Market share—relative Products and services using the technology have higher Products and services using the technology have lower
market share than competing products and services market share than competing products and services
17 Market potential—absolute Products and services using the technology are in an Products and services using the technology are in a
expanding market contracting market
18 Market potential—relative Market for products and services using the technology is Market for products and services using technology is
expanding faster than competing technologies expanding slower than competing technologies
19 Competition Little or no competition for the technology Considerable established competition for the technology
20 Perceived demand Perceived currently unfilled need for the technology Little or no perceived need for the technology
20 AMERICAN JOURNAL OF FAMILY LAW

The intangible asset RUL is a factor to consider Fact Set and Analysis Assumptions
regardless of which valuation approaches or meth-
ods used. Mr. and Mrs. Smith are involved in a marital dis-
solution. One issue in this matter is the value of SFC
that is to be included in the marital estate. Mr. Smith
VALUATION EXAMPLE believes that the trade secret was developed before
the Smith marriage. Therefore, the value of the trade
Exhibits 1 through 5 present an illustrative trade secret should not be included in the marital estate.
secret intangible asset valuation. This intangible The relevant valuation date is December 31, 2014—
asset relates to the manufacture of a compressed the date that the marital dissolution action was filed.
meal-replacement nutrition bar product by the The valuation objective is to estimate the fair
Smith Family Corporation (SFC). The intangible market value of the trade secret intangible asset as
asset includes the proprietary manufacturing pro- of December 31, 2014. The valuation is performed
cess by which the nutrition bar product is com- for family law purposes. The analyst is instructed
pressed and formed. This example illustrates both by counsel that fair market value is the appropriate
a cost approach analysis and an income approach standard of value in the relevant jurisdiction.
analysis regarding the technology intangible The alternative manufacturing methods available
asset. for producing such a nutrition bar product are extru-
sion, baking, and compression. The extrusion pro-
cess provides a soft, chewy food bar. However the
extrusion process, which involves pushing the raw
Some engineering and production managers material mass through a small orifice, reduces the
have signed nondisclosure agreements. identity of the product’s ingredients. The extruded
product does not have the consumer appeal of the
compressed product. The baking process provides a
The intangible asset is the compress and form harder food bar, but it is still a chewy product. The
manufacturing process (referred to as the “trade temperatures required for the baking process cause
secret”) of the nutrition bar product recipe and a loss of the vitamins in the food product. The baked
formulation. This trade secret is documented in a product also does not have the consumer appeal of
set of engineering drawings and in a process flow- the compressed product. The standard compres-
chart notebook. SFC management has elected not sion process requires the use of syrup to bind the
to patent this proprietary process for competitive product ingredients together to form a food bar and
reasons. Both the SFC engineers and legal coun- produces a product that is both soft and chewy. The
sel believe that the process would be patentable. If compressed product has greater consumer appeal
the trade secret became public knowledge through than the extruded product or the baked product.
the patent procedure, however, management is To overcome these manufacturing process limi-
concerned that the company’s competitors could tations, the process engineers developed a unique
reverse engineer an equally effective trade secret modification to the standard compression process.
that does not violate the patent. The process produces a product that has a crunchy
SFC management considers this proprietary texture and a snappy break. In addition, the final
technology to be a trade secret. All of the engineer- product maintains a good taste and a high nutri-
ing and other documentation related to this trade tional value. The lower moisture content of the final
secret is protected in a locked cabinet in the process product increases the retail shelf-life of the prod-
engineering department. Only a select number of uct. The trade secret produces a product with much
engineering and production managers have access greater consumer appeal than the extruded product,
to that information, and all those employees have the baked product, or the standard compressed prod-
signed nondisclosure agreements. uct. The product can be produced at the same cost of
SFC management also believes that the trade sales than the lower quality competitor products.
secret gives the company’s nutrition bar product
a distinct competitive advantage. SFC marketing
Selection of Valuation Approaches and Methods
personnel stress this product differentiation fea-
ture in all the company’s marketing materials and In this analysis, the appropriate standard of
presentations. value is fair market value. The appropriate premise
FAMILY LAW VALUATION OF TECHNOLOGY INTANGIBLE ASSETS 21

of value is value in continued use. This premise component for development period interest related
of value is consistent with the valuation assign- to the intangible asset direct costs.
ment and the analyst’s assessment of the intangible The analyst calculated each of these full absorp-
asset’s HABU. tion cost components as of the valuation date.
There are several approaches and methods that Based on this full absorption cost analysis, the ana-
the analyst considered in this valuation. Based on lyst calculated the current cost per person-hour for
the quality and quantity of available data and the all the company employee hours actually spent on
purpose and objective of the analysis, the analyst the development, testing, and implementation of
decided to apply two valuation approaches: the the trade secret.
cost approach, specifically the replacement cost new The product of (1) the total number of person-
less depreciation (RCNLD) method, and the income hours actually spent to develop the trade secret and
approach, specifically the differential income method. (2) the full absorption cost per person-hour results
is an estimate of the RCN for the trade secret.
To the extent that the intangible asset is less than
Cost Approach
an ideal replacement for itself, the RCN should
The cost approach typically involves estimat- be adjusted accordingly. The analyst considered
ing either a reproduction cost new or a replace- adjustments to the RCN for losses in value due to
ment cost new. The reproduction cost new equals incurable functional obsolescence and economic
the cost to construct an exact replica of the technol- obsolescence. In particular, the analyst considered
ogy intangible asset. The replacement cost new is
the cost to recreate a new intangible asset with an (1) the intangible asset age and RUL,
equivalent utility of the actual intangible asset.
The analyst decided to use the RCNLD method (2) the intangible asset position within its tech-
of the cost approach to value the trade secret. The nology life cycle, and
analyst had access to the actual historical develop-
ment costs related to the trade secret, but this type (3) the owner/operator’s return on investment
of historical cost information is not always avail- related to the intangible asset use.
able. Because this trade secret was so important
to SFC, management tracked the original efforts Exhibit 1 summarizes the RCNLD analysis. The
related to its trade secret development. RCN includes direct costs, indirect costs, develop-
Valuation Variables. The analyst considered the er’s profit, and entrepreneurial incentive. The direct
historical efforts (in terms of person-months) of costs include the direct salary costs and the related
each food engineer, scientist, researcher, chef, and employee benefit cost and employment taxes of
manager involved in the development of the trade the trade secret development team. The indirect
secret. After consultation with management, the costs include overhead allocation costs paid to out-
analyst eliminated any duplicate or unproductive side consultants and development period interest
efforts from this person-month estimate. (Therefore, expense. The developer’s profit includes the ana-
the analyst eliminated any intangible asset and lyst’s estimate of the profit margin that an indepen-
functional obsolescence.) The analyst multiplied dent engineering firm would charge to SFC if that
the current person-month by the current full- engineering firm was retained to develop the pro-
absorption cost related to that personnel position. prietary compression process. The entrepreneurial
The product of such a multiplication is the estimate incentive is the opportunity cost related to the trade
of a replacement cost new (RCN). secret development process.
Management provided the analyst with informa- In this analysis, the analyst quantified this oppor-
tion regarding the actual number of hours spent by tunity cost as the difference in the amount of cash
SFC food engineers and scientists on the various flow that SFC would earn with versus without the
aspects of the trade secret development. In apply- trade secret. The analyst estimated the incremental
ing the RCNLD method, the analyst estimated a cash flow during the period of elapsed time required
full absorption cost related to the employees who to replace the trade secret de novo. SFC engineers
developed the trade secret. This full absorption cost estimated that the development period required to
included all employee salaries, employee benefits, replace the trade secret de novo would be 24 months.
employment-related taxes, and related company As indicated in Exhibit 1, the trade secret RCN
overhead. This full absorption cost also included a was $10,784,000. The analyst concluded that a
22 AMERICAN JOURNAL OF FAMILY LAW

Exhibit 1
Smith Family Corporation
Technology Intangible Asset
Cost Approach
Replacement Cost New Less Depreciation Method
As of December 31, 2014
Intangible Asset Total Person- Average Base Employee Benefits Full Absorp- Replacement Cost
Replacement Hours to Replace Cost per and Overhead Cost tion Cost per New Less Deprecia-
Procedures the Development Person-Hour Allocation Factor Person-Hour ($) tion Components ($)
Type of Laboratory Research & Testing
Manufacturing Process 15,000 75 1.85 139 2,085,000
Analysis
Nutrition Bar Ingredient 8,000 75 1.85 139 1,112,000
Mixtures
Manufacturing Process 10,000 85 1.85 157 1,570,000
Testing
Manufacturing 8,500 90 1.85 167 1,420,000
Process Drawings
and Documentation
Total Direct Costs and Indirect Costs [a] 6,187,000
Plus: Developer's Profit at 15% [b] 928,050
Plus: Entrepreneurial Incentive [c] 3,669,000
Indicated Replacement Cost New (RCN) (rounded) [d] 10,784,000
Less: Functional Obsolescence (at 10% of RCN, rounded) [e] 1,078,000
Equals: Replacement Cost New Less Depreciation (RCNLD) 9,706,000
Technology Intangible Asset Fair Market Value (rounded) 9,700,000
Footnotes:
[a] The full absorption cost allocation factor includes a component for development period interest.
[b] The developer’s profit represents a fair profit margin that an independent engineering company would charge to a client like SFC to
develop a manufacturing process like the trade secret.
[c] The entrepreneurial incentive indicates the incremental amount of net cash flow that the trade secret owner/operator will earn during
the 24-month trade secret development period—compared to the amount of net cash flow the same owner/operator would earn from
using an alternative trade secret.
[d] This replacement cost new (RCN) estimate includes all related direct costs, indirect costs, developer’s profits, and entrepreneurial
incentive.
[e] The analyst concluded that a 10 percent functional obsolescence allowance was appropriate, due to the competitive nature of the sub-
ject product. That is, SFC continually updates its manufacturing processes. Management expects to develop and implement an improved
compression process in a few years. Because this technology intangible asset is earning a fair return on investment, the analyst concluded
that no allowance for economic obsolescence is needed.

10 percent functional obsolescence allowance is Income Approach


appropriate. That 10 percent functional obsoles-
cence allowance results in $1,078,000 of deprecia- Using the differential income method, first the
tion. Accordingly, the indicated RCNLD estimate analyst projected the prospective cash flow gener-
is $9,706,000. This RCNLD estimate is rounded to a ated by SFC associated with the use of the trade
fair market value indication of $9,700,000. secret. Second, the analyst projected the prospective
Valuation Analysis. As presented in Exhibit 1, cash flow that would be generated by SFC without
the fair market value of the technology intangible the use of the trade secret. The income approach
asset based on the cost approach, as of December value indication is based on the difference between
31, 2014, is $9,700,000. the present value indications from the two different
FAMILY LAW VALUATION OF TECHNOLOGY INTANGIBLE ASSETS 23

operating scenarios (that is, with and without the that are produced by improved manufacturing
trade secret in current operation). processes. The SFC process engineering staff is
Valuation Variables. Management provided the already working on the development of a new
analyst with projections of the nutrition bar product and improved compression process. Management
unit selling price, unit volume, and market share for expects that the new and improved process will be
the five years after the valuation date. Management developed, tested, and implemented within five
also projected the cost of goods sold and the capi- years. At that time, the current trade secret will be
tal expenditure data related to the production of the obsolete and completely replaced by the new and
nutrition bar product. Management prepared a five- improved compression process.
year projection of the selling, general, and adminis- This five-year RUL is consistent with the com-
trative expenses related to the nutrition bar product pany’s historical experience regarding its trade
line. After a due diligence review of the financial pro- secret technology life cycle and with the industry’s
jections, including interviews with SFC management, historical experience regarding a food manufactur-
the analyst concluded that these financial projections ing trade secret technology life cycle. Accordingly,
were reasonable. Based on the quality and quantity of management believes that it will enjoy another five
the prospective financial data, the analyst concluded years of competitive advantage in this product cate-
that the income approach, using a differential income gory due to its current proprietary trade secret . The
method, provides a supportable value estimate. analyst selected five years as the trade secret RUL.
This valuation method measures the difference in The analyst selected the following valuation
the income potential of SFC both with and without variables for this analysis:
the trade secret operation. The income potential rep-
resents the amount of income that is available to the Scenario I: With the trade secret process in
business owners after consideration of a required operation
level of reinvestment for continued operations
and for expected growth. Based on the prospective • Net sales growth rate: 10 percent per year
financial data available, the analyst selected net cash
flow as the appropriate income measure. • Gross margin percentage: 26 percent of net
For purposes of this valuation, the analyst sales
defined net cash flow as follows.
• Other operating expenses: 11 percent of net
Net Sales sales
Less: Cost of sales
Less: Operating expenses • Effective income tax rate: 36 percent of pretax
Equals: Net income before taxes income
Less: Income taxes
Plus: Depreciation and amortization expense • Depreciation expense: 1 percent of net sales
Less: Capital expenditures
• Net capital expenditures: equal to deprecia-
Less: Additions to net working capital
tion expense
Less: Contributory asset charge
Equals: Net cash flow • Contributory asset charge: $2.2 million per year
In this analysis, management projected the prod- • Incremental net working capital: 5 percent of
uct line net cash flow over the intangible asset’s RUL. net sales
The analyst discounted the net cash flow projection
at an appropriate discount rate to conclude a present • Present value discount rate: 15 percent
value. The difference between the present value of
the product line net cash flow with the trade secret in • RUL estimate: 5 years
operation and without the trade secret in operation
equals the indicated value of the intangible asset. Scenario II: Without the trade secret process in
Based on its industry experience, management operation
expects that it will develop a replacement trade
secret in about five years. Both SFC and its com- 1. Expected sales decrement: 10 percent
petitors continually develop improved products per year
24 AMERICAN JOURNAL OF FAMILY LAW

2. Other operating expenses: 11.5 percent of net Without the product differentiation provided
sales by the trade secret, management estimates that it
would have to increase its marketing expense. This
3. Incremental net working capital: 7 percent of marketing expense increase accounts for the one-
net sales half of one percent projected increase in other oper-
ating expenses.
4. All other valuation variables remain In addition, management projects that it would
unchanged from Scenario I have to liberalize its customer credit policy to stimu-
late sales of the less desirable product. Management
The contributory asset charge is included to estimates that it would have to give 60-day credit
account for the fair return of and on the investment of terms instead of 30-day credit terms. This expected
all the contributory assets that are used or used up in change in credit policy would affect the SFC accounts
the production of the income associated with the trade receivable balances and would result in an expected
secret. The contributory assets include net working change in the SFC net working capital investment.
capital, tangible operating assets, and the trade name. The 15 percent present value discount rate is
The projected decrease in product line sales based on the analyst’s estimate of the SFC weighted
without the trade secret in operation is based on average cost of capital (WACC). The analyst con-
discussions with SFC management. This projected cluded that this discount rate is appropriate for this
sales decrease indicates management’s estimate analysis based on the selected net cash flow mea-
of the consumer response to the decrease in taste, sure of income projected in the analysis and the
crunchiness, and retail shelf-life of the company’s stated standard of value and premise of value.
product without the trade secret. The negative sales Valuation Analysis. As presented in Exhibit 2,
growth rate reflects management’s projection of the the sum of the product line discounted cash flow
combined effects of decreased unit selling price and with the trade secret in operation is $49.5 million.
decreased unit volume sales. As presented in Exhibit 3, the sum of the product

Exhibit 2
Smith Family Corporation
Technology Intangible Asset
Income Approach
Differential Income Method
Scenario I: With the Trade Secret in Operation
Product Line Projection Variables ($ in 000s): Year 1 Year 2 Year 3 Year 4 Year 5
Net Sales $146,912 $161,603 $177,764 $195,540 $215,094
Gross Margin 38,197 42,017 46,219 50,840 55,924
Operating Expenses (16,160) (17,776) (19,554) (21,509) (23,660)
Earnings Before Interest and Taxes 22,037 24,241 26,665 29,331 32,264
Income Tax Expense (7,933) (8,727) (9,599) (10,559) (11,615)
Operating Income 14,104 15,514 17,066 18,772 20,649
Depreciation Expense 1,469 1,616 1,778 1,955 2,151
Capital Expenditures (1,469) (1,616) (1,778) (1,955) (2,151)
Contributory Asset Charge (2,200) (2,200) (2,200) (2,200) (2,200)
Incremental Net Working Capital Investment (696) (735) (808) (889) (978)
Net Cash Flow 11,208 12,580 14,058 15,683 17,471
Present Value Discount Factor [a] 0.9325 0.8109 0.7051 0.6131 0.5332
Discounted Net Cash Flow 10,451 10,201 9,912 9,615 9,315
Sum of Product Line Discounted Net Cash Flow (rounded) 49,500
Footnote:
[a] Assumes a mid-year discounting convention.
FAMILY LAW VALUATION OF TECHNOLOGY INTANGIBLE ASSETS 25

Exhibit 3
Smith Family Corporation
Technology Intangible Asset
Income Approach
Differential Income Method
Scenario II: Without the Trade Secret in Operation
Product Line Projection Variables ($ in 000s): Year 1 Year 2 Year 3 Year 4 Year 5
Net Sales Without Trade Secret in Operation $ 146,912 $ 161,603 $ 177,764 $ 195,540 $ 215,094
Expected Sales Decrement Without Trade Secret (14,691) (16,160) (17,776) (19,554) (21,509)
Net Sales Without Trade Secret in Operation $ 132,221 $ 145,443 $ 159,987 $ 175,986 $ 193,584
Gross Margin 34,377 37,815 41,597 45,756 50,332
Operating Expenses (15,205) (16,726) (18,399) (20,238) (22,262)
Earnings Before Interest and Taxes 19,172 21,089 23,198 25,518 28,070
Income Tax Expense (6,902) (7,592) (8,351) (9,186) (10,105)
Operating Income 12,270 13,497 14,847 16,331 17,965
Depreciation Expense 1,322 1,454 1,600 1,760 1,936
Capital Expenditures (1,322) (1,454) (1,600) (1,760) (1,936)
Contributory Asset Charge (2,200) (2,200) (2,200) (2,200) (2,200)
Incremental Net Working Capital Investment (876) (926) (1,018) (1,120) (1,232)
Net Cash Flow 9,194 10,371 11,629 13,012 14,533
Present Value Discount Factor [a] 0.9325 0.8109 0.7051 0.6131 0.5332
Discounted Net Cash Flow 8,573 8,410 8,199 7,978 7,749
Sum of Product Line Discounted Net Cash Flow (rounded) 40,900
Footnote:
[a] Assumes a mid-year discounting convention.

line discounted cash flow without the trade Exhibit 4


secret in operation is $40.9 million. The difference Smith Family Corporation
between these two income projections indicates Technology Intangible Asset
a discounted cash flow differential related to the Income Approach
trade secret of $8.6 million. Differential Income Method
As presented in Exhibit 4, the fair market value of
As of December 31, 2014
the technology intangible asset based on the income
approach, as of December 31, 2014, is $8.6 million. Sum of the Product Line Exhibit $ in
Discounted Net Cash Flow: Reference (000s)
Scenario I: With the Trade Secret 2 $ 49,500
Value Indications and Conclusion
Scenario II: Without the Trade 3 40,900
As indicated in Exhibit 5, the analyst decided to Secret
assign equal weight to the value indications pro-
Trade Secret Discounted Net 8,600
vided by the two valuation approaches. In syn- Cash Flow Differential
thesizing the results of the cost approach and the
Technology Intangible Asset Fair $ 8,600
income approach, the analyst considered (1) the
Market Value (rounded)
quantitative and qualitative assessment of the data
underlying each valuation approach and (2) the rel-
evance of each valuation approach based on factors intangible asset, as of December 31, 2014, is
specific to the subject trade secret. $9.2  million (rounded). Based on the quantity and
Based on the analyses presented in Exhibits  1 quality of the information available for each valu-
through 4, the fair value of the technology ation approach, the analyst applied a weight of
26 AMERICAN JOURNAL OF FAMILY LAW

Exhibit 5
Smith Family Corporation
Technology Intangible Asset
Valuation Synthesis and Conclusion
As of December 31, 2014
Value Value Value
Indication Indication Conclusion
Valuation Approach: Valuation Method ($ in 000s) Emphasis ($ in 000s)
Cost Approach Replacement Cost New Less Depreciation Method 9,700 50% 4,850
Income Approach Differential Income Method 8,600 50% 4,300
Technology Intangible Asset Fair Market Value (rounded) 9,200

50  percent to each value indication to arrive at a of all three generally accepted property valuation
final value conclusion for the intangible asset. approaches.
Exhibit 5 presents the valuation synthesis and When analyzing a technology intangible asset,
conclusion for this family law valuation. the analyst considers the purpose and objective of
the assignment as well as the relevant factors spe-
cific to the technology. This article summarized the
CONCLUSION typical attributes of a technology intangible asset
and the specific factors to consider when assessing
Valuation analysts may be asked to perform technology intangible asset value. Finally, it pre-
intangible asset valuations for several family law- sented an example of a technology intangible asset
related purposes. Analysts also value intangible valuation. The example illustrated a cost approach
assets for taxation, transaction, financial, financial method and an income approach method to esti-
accounting, and other purposes. In such valua- mate the fair market value of a technology intan-
tions, analysts typically consider the application gible asset (a proprietary trade secret).
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