AFL Footy Fans Survey 2006: Final Results of The Advertiser's

Final Results of The Advertisers
AFL Footy Fans Survey 2006

Hosted online at: http://www.advertiser.com.au/footyfanssurvey/
from Fri16th June until Mon 17th July 2006
Conducted for
The Advertiser Editorial Department by
Advertiser Newspapers Pty Limited
Marketing Information Services Department
Copyright - Advertiser Newspapers Pty Limited 2006

No part of this report may be reproduced without the prior written consent of Advertiser Newspapers Pty Limited
Contents
INTRODUCTION...........................................................................................................................................................................................5
ABOUT OUR RESPONDENTS.....................................................................................................................................................................6
MY TEAM......................................................................................................................................................................................................7
Q1. Which AFL team do you support? ........................................................................................................................................................................7
Q2. How long have you supported this team?.............................................................................................................................................................8
Q3. Why did you choose to support this team?...........................................................................................................................................................8
Q4. When do you believe your club will next win a senior AFL premiership ................................................................................................................9
ATTENDENCE & VENUES.........................................................................................................................................................................10

Q5. To which of the following categories do you belong? .........................................................................................................................................10
Q6. Do you prefer to watch a game live at the ground or live on television? .............................................................................................................11
Q7. How many AFL games are you likely to attend this year? ..................................................................................................................................11
Q8. How often are you likely to travel interstate to watch AFL football this season? .................................................................................................12
Q9. When do you prefer to attend AFL matches at AAMI?........................................................................................................................................12
Q10. Do you agree with Monday night football?........................................................................................................................................................13
Q11. Do you find it easy to purchase AFL tickets for games at AAMI Stadium?........................................................................................................13
Q12. How long does it take you to travel to AAMI Stadium to watch an AFL match? ................................................................................................14
Q13. How does AAMI Stadium rate as an AFL venue?.............................................................................................................................................14
Q14. Tick whatever you think may need improving at AAMI Stadium .......................................................................................................................15
Q15. Do you believe you have a realistic prospect of obtaining an AFL Grand Final ticket if your team is playing? ..................................................15
VIEWING.....................................................................................................................................................................................................16
Q16. On average, how many AFL games per round have you watched some or all of on TV during 2006? .............................................................16
Q17. Do you watch AFL games on television that don't involve your team?..............................................................................................................16
Q18. Do you have access to the Fox Footy Channel ? .............................................................................................................................................17
Q19. How would you rate AFL coverage on:.............................................................................................................................................................17
Q20. Will you miss AFL not being on Channel 9 next year?......................................................................................................................................20
Q21. Do you think Channel 7 will do a better job of broadcasting AFL than Channel 9? ...........................................................................................20
Q22. Which commentators from Channel 9 do you want on Channel 7 next year?...................................................................................................21
Q23. Should Friday Night Football be live on television or delayed at 8.30pm? ........................................................................................................22
Q24. Who is the best current TV commentator or caller?..........................................................................................................................................23
Q25. Who is the best current radio commentator or caller? ......................................................................................................................................24
Results of The Advertiser 2006 AFL Footy Fans Online Survey
Page 2 of 49
Q26. Which TV AFL football show is your favourite? ................................................................................................................................................25

Q27. Is the Footy Show better without Eddie McGuire?............................................................................................................................................26
TIPPING......................................................................................................................................................................................................27
Q28. How much money would you spend on tipping AFL games each week with friends, family or work colleagues? .............................................27
Q29. Are you registered in the 2006 Advertiser Online Footy Tips competition?.......................................................................................................27
PLAYERS....................................................................................................................................................................................................28
Q30. Who is the best current AFL player from a team other than your own? ............................................................................................................28
Q31. Who is the AFL's toughest player?...................................................................................................................................................................29
Q32. Who is the AFL's sexiest player? .....................................................................................................................................................................30
Q33. Which current AFL player annoys you the most? .............................................................................................................................................31
Q34. Which club do you dislike most? ......................................................................................................................................................................32
COACHES ..................................................................................................................................................................................................33
Q35. Who is the best coach currently in the AFL? ....................................................................................................................................................33
Q36. Who is the worst coach currently in the AFL?...................................................................................................................................................34
Q37. Which coach is least likely to be in the AFL next year? ....................................................................................................................................35
THE SEASON .............................................................................................................................................................................................36

Q38. Should the pre-season cup be scrapped or be a knock-out or round-robin?.....................................................................................................36
Q39. How many home and away games should be played?.....................................................................................................................................37
RULES ........................................................................................................................................................................................................38
Q40. Should the AFL test for drugs out of season? ..................................................................................................................................................38
Q41. When should the identity of players who fail drug tests be released?...............................................................................................................38
Q42. Do you like the new kick-in rule? ......................................................................................................................................................................39
Q43. Should a backwards kick of more than 15 metres not lead to mark? ................................................................................................................39
Q44. Have this year's rule changes made for more entertaining football?.................................................................................................................40
Q45. Are you satisfied with the AFL tribunal this season? ........................................................................................................................................40
Q46. Do you agree with the AFL's decision to award Fremantle the win against St Kilda at Launceston? ................................................................41
Q47. Would you like to see state-of-origin football resume? .....................................................................................................................................41
Q48. Which State of Origin format do you want? ......................................................................................................................................................42
Q49. Should the AFL ensure that Crows and Power games do not clash? ...............................................................................................................42
Q50. Have the new rules helped ball players against taggers?.................................................................................................................................43
UMPIRING ..................................................................................................................................................................................................44
Page 3 of 49
Q51. How would you rate the standard of AFL umpiring this season? ......................................................................................................................44
THE AFL .....................................................................................................................................................................................................45

Q52. What kind of job do you think the AFL is doing in running the game?...............................................................................................................45
Q53. Is the AFL ready to move a team to southeast Queensland? ...........................................................................................................................45
Q54. Rate the performance of AFL Chief Executive, Andrew Demetriou. .................................................................................................................46
Q55. Rate the performance of AFL Football Chief, Adrian Anderson. .......................................................................................................................46
Q56. Should the AFL demand all clubs have alternative strips for away games next year? ......................................................................................47
SANFL.........................................................................................................................................................................................................48
Q57. What is your interest in SANFL football? ..........................................................................................................................................................48
Q58. How many SANFL games are you likely to attend this year? ...........................................................................................................................48
Q59. Should SANFL games be played as curtain raisers to AFL matches ? .............................................................................................................49
Q60. Which SANFL club do you support?.................................................................................................................................................................49
Page 4 of 49
Introduction
The Advertisers Footy Fans online survey was hosted on
theadvertiser.com.au for 32 days from Fri 16th June until Mon
17th July 2006.
The questionnaire was based upon last years online Footy Fans
survey and was modified to include questions that were relevant
this season.
Some of the issues explored by the survey included:
Attendance at AFL and SANFL fixtures
Best players in the AFL as judged by the public
Best and worst coaches
Performance of the AFL in season 2006
Favourite TV and radio commentators
Performance of umpires
Care must always be taken when interpreting the results of

online surveys. While it is an inexpensive and fun way to
encourage reader involvement, the results are not necessarily
representative of the views of all South Australians.
Online surveys, like their phone-in counterparts used by
television and radio stations, are based on a flawed methodology
that relies on a self-selected sample. Respondents to this
survey are limited to those people who can access a webconnected computer, and feel interested enough to spend the
time to complete the survey.
Therefore, these results are the opinions of our respondents
rather than South Australians in general.
This report presents the results in the same order as asked in the
questionnaire. We received 3,893 unduplicated (and non-blank)
responses which was 16% up on last years 3,363 unduplicated
non-blank responses.
Page 5 of 49
About Our Respondents

The following tables give a demographic breakdown of the 3,893
respondents that this analysis is based upon. One problem with
self-completion surveys is that not all questions are answered by
every respondent. This is why the number of respondents in
some tables in this report sums to less than 3,893.
Age Group
Age
Gender
Gender
Female
Male
Total
Respondents
1,117
2,559
3,676
As %
30.4%
69.6%
100.0%
Source: The Advertiser, Online Footy Fans Survey 2006.
Age in years
Gender
Female
Male
39.5
41.1
The average age of our respondents was 40.6 years. Males had
a slightly higher mean of 41.1 years, compared to the female
mean of 39.5 years.
As %
17.7%
18.3%
33.2%
30.8%
3,635
100.0%
Almost two-thirds (64%) of respondents were aged 35+ which is

reasonably close to their 67% share of SA population.
Region
Area
All
Respondents
40.6
Respondents
645
664
1,207
1,119
Total
Separate breakdowns are given for males and females, with

almost 7 in 10 respondents being male.
Mean (average) age in years
Under 25
25 to 34
35 to 49
50+
Total
Northern suburbs
Southern suburbs
Eastern suburbs
Western suburbs
Country SA
Interstate
Respondents
868
870
607
539
506
232
3,622
As %
24.0%
24.0%
16.8%
14.9%
14.0%
6.4%
100.0%
79.6% of respondents lived in the metropolitan area and 14.0%

were from country areas of SA.
My Team
Q1. Which AFL team do you support?
Which
AFL
team do
you
support?
Adelaide
Port Adelaide
Brisbane
Carlton
Collingwood
Essendon
Freemantle
Geelong
Hawthorn
Kangaroos
Melbourne
Richmond
St Kilda
Sydney
West Coast
Western Bulldogs
Total
Respondents
Under 25
58.2%
16.9%
1.1%
1.9%
1.7%
2.5%
.3%
2.0%
1.1%
1.4%
1.3%
1.3%
5.5%
1.3%
2.7%
.9%
100.0%
N=639
Age
25 to 34 35 to 49
52.7%
56.2%
21.1%
23.5%
1.2%
.8%
4.0%
4.1%
2.6%
2.1%
4.0%
2.1%
.3%
.4%
2.5%
.9%
2.2%
2.4%
1.8%
1.5%
1.4%
.8%
1.2%
.6%
2.5%
2.5%
.5%
.9%
1.4%
.9%
.6%
.3%
100.0%
100.0%
N=649
N=1166
50+
64.1%
22.1%
1.0%
2.3%
.8%
1.4%
.1%
.9%
1.0%
.8%
.9%
.4%
1.8%
1.6%
.5%
.3%
100.0%
N=1085
Gender
Male
Female
56.5%
61.9%
20.7%
23.4%
1.1%
.7%
3.7%
1.8%
1.9%
1.3%
2.4%
1.9%
.2%
.4%
1.6%
.9%
2.1%
.8%
1.7%
.7%
1.2%
.6%
1.0%
.4%
3.1%
2.5%
1.3%
.7%
1.2%
1.3%
.4%
.6%
100.0%
100.0%
N=2474 N=1105
All
Respondents
58.1%
21.5%
1.0%
3.1%
1.7%
2.3%
.3%
1.4%
1.7%
1.4%
1.0%
.8%
2.9%
1.1%
1.2%
.5%
100.0%
N=3579
Page 7 of 49
Q2. How long have you supported this team?
How long
have you
supported
this team?
For less than two years

2 to 5 years
6 to 10 years
11 to 20 years
21 to 30 years
41 to 50 years
More than 51 years
Total
Respondents
AFL Team Supported

Adelaide
Port Adelaide
Other
Crows
.9%
.6%
1.4%
2.1%
6.3%
7.1%
18.8%
44.6%
11.1%
74.2%
8.5%
28.2%
1.9%
17.2%
33.7%
1.2%
15.7%
13.8%
1.0%
7.1%
4.7%
100.0%
100.0% 100.0%
N=2179
N=808
N=763
Age
Under 25
2.7%
10.4%
32.3%
51.1%
3.2%
.2%
.2%
100.0%
N=634
25 to 34
1.1%
3.2%
23.6%
51.3%
19.5%
.8%
.5%
100.0%
N=647
Gender
35 to 49
.6%
2.8%
19.2%
48.9%
17.1%
9.6%
1.9%
100.0%
N=1161
50+
.3%
1.3%
20.3%
53.0%
6.2%
11.7%
7.2%
100.0%
N=1084
Male
.7%
3.0%
19.3%
51.5%
13.8%
8.4%
3.4%
100.0%
N=2470
Female
1.7%
6.0%
30.7%
49.1%
6.8%
3.7%
2.0%
100.0%
N=1096
All
Respondents
1.0%
3.9%
22.8%
50.7%
11.6%
7.0%
3.0%
100.0%
N=3566
Q3. Why did you choose to support this team?
Why did
you
choose to
support
this team?
They're my local team

Their success rate
Family tradition
All my friends support
them
Favourite player
Friend or relative
is/was a player
Other
AFL Team Supported

Adelaide
Port Adelaide
Crows
89.9%
48.5%
10.6%
21.5%
17.5%
52.2%
Age
Gender
Other
10.8%
10.2%
23.9%
Under 25
58.3%
14.4%
49.0%
25 to 34
54.7%
9.9%
26.4%
35 to 49
65.3%
11.3%
20.2%
50+
74.1%
14.8%
19.4%
Male
63.4%
11.9%
23.4%
Female
67.9%
14.6%
32.8%
All
Respondents
64.8%
12.7%
26.3%
5.4%
5.9%
2.5%
7.1%
3.3%
3.3%
6.4%
4.6%
5.6%
4.9%
11.0%
9.8%
25.4%
25.4%
14.6%
10.1%
10.0%
10.8%
20.0%
13.6%
4.1%
6.1%
5.6%
6.6%
4.2%
4.6%
4.7%
4.5%
5.9%
4.9%
12.8%
23.1%
52.8%
23.7%
25.6%
25.3%
19.5%
24.7%
20.0%
23.3%
Note that this was a multiple response question, so percentages will sum vertically to over 100%
Page 8 of 49
Q4. When do you believe your club will next win a senior AFL premiership
When do you believe your

club will next win a senior
AFL premiership
In the next 2 years

In the next 5 years
In the next 10 years
In the next 20 years
Total
Respondents
AFL Team Supported

Adelaide
Port Adelaide
Other
Crows
91.0%
32.7%
30.9%
4.4%
57.9%
43.4%
1.8%
6.0%
18.9%
2.8%
3.5%
6.8%
100.0%
100.0% 100.0%
N=2166
N=805
N=761
Age
Under 25
68.1%
25.2%
4.8%
1.9%
100.0%
N=631
25 to 34
58.4%
30.3%
9.0%
2.3%
100.0%
N=644
Gender
35 to 49
63.6%
25.3%
6.6%
4.4%
100.0%
N=1158
50+
72.3%
18.2%
4.6%
4.8%
100.0%
N=1080
Male
62.4%
25.6%
7.3%
4.6%
100.0%
N=2454
Female
74.1%
20.4%
3.5%
2.0%
100.0%
N=1098
All
Respondents
66.0%
24.0%
6.1%
3.8%
100.0%
N=3552
Page 9 of 49
ATTENDENCE & VENUES

Q5. To which of the following categories do you belong?
AFL Team Supported
Adelaide
Crows
Port Adelaide
Other
To which of
the
following
categories
do you
belong?
AAMI Stadium
Category 1 Member
Adelaide FC Category
2 Member
Adelaide FC Season
Ticket Holder
No Selection
None of the above
Port Adelaide FC
Category 3 Member
Port Adelaide FC
Season Ticket Holder
Total
Respondents
Age
Gender
Under 25
25 to 34
35 to 49
50+
Male
Female
All
Respondents
10.4%
11.5%
4.3%
6.8%
5.7%
8.5%
13.5%
9.0%
9.7%
9.2%
8.6%
.7%
.7%
2.8%
2.9%
4.7%
8.2%
4.7%
6.0%
5.1%
27.2%
.9%
1.0%
13.3%
15.2%
15.5%
17.9%
14.4%
18.8%
15.7%
1.9%
51.6%
2.2%
39.5%
2.3%
90.8%
3.6%
65.3%
3.6%
63.4%
4.3%
56.8%
3.9%
45.8%
4.5%
58.1%
3.0%
51.2%
4.0%
56.0%
.1%
11.0%
.3%
2.3%
1.7%
2.4%
2.9%
2.5%
2.4%
2.4%
.2%
34.2%
.7%
5.9%
7.5%
7.8%
7.9%
6.8%
9.0%
7.4%
100.0%
N=2187
100.0%
N=812
100.0%
N=769
100.0%
N=645
100.0%
N=664
100.0%
N=1207
100.0%
N=1119
100.0%
N=2559
100.0%
N=1117
100.0%
N=3676
Page 10 of 49
Q6. Do you prefer to watch a game live at the ground or live on television?
Do you prefer to watch a

game live at the ground
or live on television?
Live at ground
AFL Team Supported

Adelaide
Crows
Port Adelaide
Other
72.9%
80.4%
64.7%
Live on television
Total
Respondents
Age
Gender
Under 25
79.7%
25 to 34
73.0%
35 to 49
72.2%
50+
71.0%
Male
72.9%
Female
74.2%
All
Respondents
73.3%
27.1%
19.6%
35.3%
20.3%
27.0%
27.8%
29.0%
27.1%
25.8%
26.7%
100.0%
N=2101
100.0%
N=782
100.0%
N=739
100.0%
N=627
100.0%
N=629
100.0%
N=1129
100.0%
N=1040
100.0%
N=2390
100.0%
N=1071
100.0%
N=3461
Q7. How many AFL games are you likely to attend this year?
Note that the figures below are averages (means)
AFL Team Supported
Adelaide
Crows
Port Adelaide Other
How many AFL
games are you likely
to attend this year?
6.9
7.9
Age
Gender
Under 25
25 to 34
35 to 49
6.2
5.8
6.1
4.2
50+
7.5
Male
Female
All
Respondents
6.2
7.2
6.5
Page 11 of 49
Q8. How often are you likely to travel interstate to watch AFL football this season?
How often are

you likely to
travel interstate
to watch AFL
fooball this
season?
Not at all
Once
Twice
3 times
4 or more times
Only if I'm interstate
for another reason
AFL Team Supported

Adelaide
Crows
Port Adelaide
37.1%
36.2%
25.1%
25.8%
13.2%
11.8%
4.2%
4.6%
3.4%
4.3%
Total
Age
Gender
Other
33.5%
22.0%
13.6%
5.5%
5.3%
Under 25
35.5%
24.0%
8.5%
2.9%
2.7%
25 to 34
34.7%
26.1%
12.9%
3.9%
2.8%
35 to 49
37.0%
26.9%
13.0%
4.3%
3.6%
50+
36.7%
21.3%
15.5%
5.8%
5.4%
Male
36.2%
24.5%
13.4%
4.4%
3.7%
Female
36.2%
24.4%
11.9%
4.5%
4.2%
All
Respondents
36.2%
24.5%
12.9%
4.5%
3.9%
17.2%
17.3%
20.1%
26.3%
19.5%
15.1%
15.3%
17.8%
18.7%
18.1%
100.0%
100.0%
100.0%
100.0%
100.0%
100.0%
100.0%
100.0%
100.0%
100.0%
Q9. When do you prefer to attend AFL matches at AAMI?
When do you
prefer to
attend AFL
matches at
AAMI?
Friday night
Saturday afternoon
Saturday night
Sunday lunchtime
Sunday afternoon
Sunday night
Holiday Monday afternoon
Monday night
AFL Team Supported

Adelaide
Crows
Port Adelaide
53.9%
56.2%
44.8%
38.2%
68.4%
75.5%
25.2%
15.2%
47.4%
42.0%
9.2%
8.7%
15.8%
18.0%
7.9%
10.9%
Age
Other
38.4%
40.6%
51.6%
16.9%
33.1%
10.8%
15.0%
10.0%
Under 25
62.9%
31.8%
70.5%
23.3%
37.9%
16.6%
20.7%
15.6%
25 to 34
57.1%
36.1%
71.0%
20.3%
40.5%
10.0%
14.8%
9.8%
Gender
35 to 49
47.2%
42.9%
68.8%
19.7%
40.2%
7.4%
15.1%
7.6%
50+
45.5%
53.2%
60.6%
23.1%
53.1%
6.9%
15.5%
5.4%
Male
51.1%
41.2%
65.9%
17.2%
40.8%
9.7%
14.1%
9.3%
Female
51.6%
46.2%
69.0%
30.8%
50.1%
8.6%
20.6%
7.8%
All
Respondents
51.3%
42.7%
66.8%
21.5%
43.7%
9.4%
16.1%
8.8%
Page 12 of 49
Q10. Do you agree with Monday night football?
Do you agree with

Monday night
football?
AAMI Stadium
Telstra Dome
Not at all
Total
Respondents
AFL Team Supported

Adelaide
Port Adelaide
Other
Crows
16.0%
23.5%
12.5%
22.6%
17.6%
36.0%
61.4%
58.9%
51.5%
100.0%
100.0% 100.0%
N=2142
N=796
N=744
Age
Under 25
27.0%
31.1%
41.9%
100.0%
N=630
25 to 34
21.5%
29.1%
49.5%
100.0%
N=643
Gender
35 to 49
15.0%
25.0%
60.0%
100.0%
N=1155
50+
9.6%
17.0%
73.4%
100.0%
N=1079
Male
16.5%
28.8%
54.6%
100.0%
N=2456
Female
17.0%
14.6%
68.4%
100.0%
N=1090
All
Respondents
16.7%
24.5%
58.9%
100.0%
N=3546
Q11. Do you find it easy to purchase AFL tickets for games at AAMI Stadium?
Do you find it easy to

purchase AFL tickets for
games at AAMI Stadium?
Yes
No
Don't know
Total
Respondents
AFL Team Supported

Adelaide
Port Adelaide
Other
Crows
44.1%
64.6%
34.6%
14.5%
5.7%
16.9%
41.5%
29.7%
48.5%
100.0%
100.0% 100.0%
N=2113
N=792
N=738
Age
Under 25
53.4%
11.5%
35.1%
100.0%
N=624
25 to 34
50.5%
11.8%
37.8%
100.0%
N=638
Gender
35 to 49
46.7%
14.7%
38.6%
100.0%
N=1143
50+
40.2%
13.0%
46.7%
100.0%
N=1066
Male
45.6%
13.3%
41.1%
100.0%
N=2432
Female
48.3%
12.6%
39.1%
100.0%
N=1078
All
Respondents
46.4%
13.1%
40.5%
100.0%
N=3510
Page 13 of 49
Q12. How long does it take you to travel to AAMI Stadium to watch an AFL match?
How long does it take you to

travel to AAMI Stadium to
watch an AFL match?
Less than 30 minutes

31-45 minutes
46-60 minutes
More than 60 minutes
Total
Respondents
AFL Team Supported

Adelaide
Port Adelaide
Other
Crows
19.1%
31.6%
18.0%
40.5%
35.1%
30.4%
20.4%
14.2%
16.6%
19.9%
19.1%
35.0%
100.0%
100.0% 100.0%
N=2094
N=789
N=700
Age
Under 25
22.5%
37.1%
19.3%
21.1%
100.0%
N=622
25 to 34
23.4%
41.9%
18.8%
15.8%
100.0%
N=632
Gender
35 to 49
22.2%
35.1%
18.1%
24.5%
100.0%
N=1124
50+
19.8%
37.0%
18.0%
25.2%
100.0%
N=1029
Male
21.6%
37.4%
18.1%
22.8%
100.0%
N=2370
Female
21.7%
37.4%
19.4%
21.5%
100.0%
N=1073
All
Respondents
21.7%
37.4%
18.5%
22.4%
100.0%
N=3443
Q13. How does AAMI Stadium rate as an AFL venue?
How does AAMI

Stadium rate as
an AFL venue?
Good
Fair
Poor
Don't know
Total
Respondents
AFL Team Supported

Adelaide
Port Adelaide
Other
Crows
67.2%
57.7%
37.9%
24.4%
33.2%
33.8%
4.9%
6.9%
15.9%
3.5%
2.3%
12.5%
100.0%
100.0% 100.0%
N=2143
N=799
N=737
Age
Under 25
58.9%
27.3%
7.3%
6.5%
100.0%
N=627
25 to 34
54.2%
30.6%
10.6%
4.5%
100.0%
N=640
Gender
35 to 49
55.6%
31.5%
8.6%
4.3%
100.0%
N=1160
50+
66.3%
23.7%
4.8%
5.2%
100.0%
N=1080
Male
56.0%
30.2%
9.1%
4.7%
100.0%
N=2450
Female
65.7%
23.9%
4.4%
6.0%
100.0%
N=1097
All
Respondents
59.0%
28.3%
7.7%
5.1%
100.0%
N=3547
Page 14 of 49
Q14. Tick whatever you think may need improving at AAMI Stadium
What do you think

may need
improving at AAMI
Stadium?
Car parks
Public transport
Toilets
Catering
Scoreboard
PA System
AFL Team Supported

Adelaide
Port Adelaide
Other
Crows
59.0%
54.9%
67.8%
24.1%
19.5%
32.6%
32.2%
32.8%
36.0%
56.8%
63.2%
56.2%
22.3%
24.3%
29.8%
35.4%
41.0%
31.0%
Age
Under 25
60.6%
23.3%
34.5%
43.4%
32.4%
34.9%
25 to 34
60.3%
28.0%
32.9%
63.4%
25.8%
32.5%
Gender
35 to 49
59.8%
21.9%
31.4%
61.8%
23.1%
33.3%
50+
58.2%
26.1%
33.2%
59.9%
20.2%
41.3%
Male
60.6%
27.9%
32.6%
60.8%
26.2%
34.0%
All
Respondents
59.6%
24.7%
33.0%
58.4%
24.5%
35.9%
Female
57.5%
17.5%
33.9%
52.7%
20.5%
40.2%
Q15. Do you believe you have a realistic prospect of obtaining an AFL Grand Final ticket if your team is
playing?
Do you believe you have a

realistic prospect of obtaining
an AFL Grand Final ticket if
your team is playing?
Yes
AFL Team Supported

Adelaide
Port Adelaide
Other
Crows
29.7%
47.4%
28.0%
Age
Gender
Under 25
35.3%
25 to 34
34.0%
35 to 49
29.6%
50+
35.2%
Male
32.7%
Female
34.4%
All
Respondents
33.2%
No
56.5%
39.2%
55.8%
47.0%
51.2%
59.1%
49.7%
53.9%
49.4%
52.5%
Don't know
13.7%
13.4%
16.2%
17.7%
14.8%
11.3%
15.0%
13.4%
16.2%
14.2%
100.0%
N=2133
100.0%
N=798
100.0%
N=746
100.0%
N=626
100.0%
N=642
100.0%
N=1154
100.0%
N=1084
100.0%
N=2458
100.0%
N=1087
100.0%
N=3545
Total
Respondents
Page 15 of 49
VIEWING
Q16. On average, how many AFL games per round have you watched some or all of on TV during 2006?
AFL Team Supported
Adelaide
Crows
Port Adelaide Other
On average, how
many AFL games per
round have you
watched some or all
of on TV during 2006?
4.1
4.0
4.1
Age
Gender
Under 25
25 to 34
35 to 49
4.5
4.0
3.8
50+
4.1
Male
Female
All
Respondents
3.9
4.4
4.0
Q17. Do you watch AFL games on television that don't involve your team?
Do you watch AFL games

on television that don't
involve your team?
Never
Occasionally
All the time
Total
Respondents
AFL Team Supported

Adelaide
Port Adelaide
Other
Crows
1.1%
2.3%
2.6%
42.1%
44.5%
32.3%
56.8%
53.3%
65.1%
100.0%
100.0% 100.0%
N=2130
N=794
N=745
Age
Under 25
1.7%
42.9%
55.4%
100.0%
N=630
25 to 34
2.8%
36.0%
61.2%
100.0%
N=641
Gender
35 to 49
1.7%
40.7%
57.5%
100.0%
N=1159
50+
1.7%
40.5%
57.8%
100.0%
N=1089
Male
2.1%
38.4%
59.6%
100.0%
N=2463
Female
1.8%
45.3%
52.9%
100.0%
N=1095
All
Respondents
2.0%
40.5%
57.5%
100.0%
N=3558
Page 16 of 49
Q18. Do you have access to the Fox Footy Channel ?
Do you have access to

the Fox Footy Channel ?
Yes
No
Total
Respondents
AFL Team Supported

Adelaide
Crows
Port Adelaide
Other
42.2%
45.3%
48.9%
57.8%
54.7%
51.1%
100.0%
100.0% 100.0%
N=2129
N=797
N=740
Age
Under 25
44.0%
56.0%
100.0%
N=627
25 to 34
42.7%
57.3%
100.0%
N=641
Gender
35 to 49
43.0%
57.0%
100.0%
N=1160
50+
45.3%
54.7%
100.0%
N=1086
Male
44.9%
55.1%
100.0%
N=2459
All
Respondents
44.0%
56.0%
100.0%
N=3554
Female
42.0%
58.0%
100.0%
N=1095
Q19. How would you rate AFL coverage on:
Channel 9
Good
Fair
Poor
Don't know
Total
Respondents
AFL Team Supported

Adelaide
Crows
Port Adelaide
Other
39.6%
39.1%
46.9%
43.5%
43.4%
34.5%
16.4%
16.8%
16.6%
.6%
.8%
2.0%
100.0%
100.0% 100.0%
N=2134
N=800
N=746
Age
Under 25
52.1%
36.2%
10.4%
1.3%
100.0%
N=633
25 to 34
46.8%
35.2%
16.1%
1.9%
100.0%
N=645
Gender
35 to 49
39.2%
43.0%
17.1%
.8%
100.0%
N=1161
50+
31.8%
47.3%
20.1%
.8%
100.0%
N=1087
Male
39.4%
41.1%
18.3%
1.2%
100.0%
N=2465
Female
43.2%
42.7%
13.3%
.8%
100.0%
N=1100
All
Respondents
40.5%
41.6%
16.7%
1.1%
100.0%
N=3565
Page 17 of 49
Channel 10
Good
Fair
Poor
Don't know
Total
Respondents
AFL Team Supported

Adelaide
Crows
Port Adelaide
Other
38.3%
36.4%
41.6%
45.4%
48.7%
40.1%
15.6%
14.2%
15.8%
.7%
.6%
2.4%
100.0%
100.0% 100.0%
N=2129
N=796
N=740
Age
Under 25
47.1%
36.7%
15.1%
1.1%
100.0%
N=630
25 to 34
35.8%
47.0%
14.9%
2.3%
100.0%
N=643
Gender
35 to 49
37.5%
46.9%
14.7%
.9%
100.0%
N=1159
50+
35.4%
47.3%
16.5%
.8%
100.0%
N=1081
Male
36.3%
46.2%
16.3%
1.2%
100.0%
N=2461
Female
42.6%
42.6%
13.5%
1.3%
100.0%
N=1091
All
Respondents
38.3%
45.1%
15.4%
1.2%
100.0%
N=3552
Foxtel
Good
Fair
Poor
Don't know
Total
Respondents
AFL Team Supported

Adelaide
Crows
Port Adelaide
Other
31.7%
33.0%
40.1%
19.4%
20.5%
20.5%
8.8%
8.0%
6.5%
40.1%
38.4%
33.0%
100.0%
100.0% 100.0%
N=1942
N=721
N=709
Age
Under 25
30.4%
22.3%
13.2%
34.1%
100.0%
N=615
25 to 34
31.7%
23.0%
9.7%
35.6%
100.0%
N=621
Gender
35 to 49
34.7%
17.2%
6.0%
42.0%
100.0%
N=1061
50+
36.1%
17.9%
6.3%
39.7%
100.0%
N=938
Male
33.7%
21.7%
9.1%
35.5%
100.0%
N=2263
Female
34.1%
14.6%
6.1%
45.2%
100.0%
N=1006
All
Respondents
33.8%
19.5%
8.1%
38.5%
100.0%
N=3269
Radio 5AA
Good
Fair
Poor
Don't know
Total
Respondents
AFL Team Supported

Adelaide
Crows
Port Adelaide
Other
50.7%
43.8%
22.5%
17.2%
22.5%
20.2%
4.8%
8.7%
18.1%
27.3%
25.0%
39.2%
100.0%
100.0% 100.0%
N=2019
N=760
N=714
Age
Under 25
38.0%
18.0%
5.3%
38.7%
100.0%
N=618
25 to 34
40.8%
18.5%
8.2%
32.5%
100.0%
N=633
Gender
35 to 49
46.4%
18.6%
8.1%
27.0%
100.0%
N=1113
50+
44.9%
20.7%
9.8%
24.5%
100.0%
N=988
Male
42.2%
22.2%
10.0%
25.6%
100.0%
N=2358
Female
45.3%
12.1%
4.4%
38.2%
100.0%
N=1029
All
Respondents
43.2%
19.2%
8.3%
29.4%
100.0%
N=3387
Page 18 of 49
Radio 5AN
Good
Fair
Poor
Don't know
Total
Respondents
AFL Team Supported

Adelaide
Crows
Port Adelaide
Other
26.6%
23.4%
22.6%
15.6%
17.7%
17.1%
1.9%
3.2%
8.8%
55.8%
55.7%
51.6%
100.0%
100.0% 100.0%
N=1955
N=725
N=708
Age
Under 25
9.6%
19.4%
5.1%
65.9%
100.0%
N=613
25 to 34
13.1%
17.9%
5.0%
64.0%
100.0%
N=620
Gender
35 to 49
24.4%
15.0%
2.5%
58.1%
100.0%
N=1061
50+
43.1%
14.5%
2.7%
39.8%
100.0%
N=961
Male
27.7%
17.9%
4.4%
50.1%
100.0%
N=2296
Female
18.7%
12.4%
1.9%
66.9%
100.0%
N=988
All
Respondents
25.0%
16.2%
3.7%
55.1%
100.0%
N=3284
Radio 5MMM
Good
Fair
Poor
Don't know
Total
Respondents
AFL Team Supported

Adelaide
Crows
Port Adelaide
Other
18.1%
21.2%
15.5%
18.3%
21.5%
19.6%
6.2%
6.7%
13.6%
57.4%
50.6%
51.3%
100.0%
100.0% 100.0%
N=1926
N=735
N=705
Age
Under 25
20.4%
19.1%
7.5%
53.0%
100.0%
N=613
25 to 34
23.8%
20.7%
10.3%
45.3%
100.0%
N=623
Gender
35 to 49
19.4%
19.9%
7.9%
52.8%
100.0%
N=1073
50+
11.7%
18.0%
6.3%
64.1%
100.0%
N=924
Male
18.8%
21.4%
9.8%
50.0%
100.0%
N=2285
Female
16.6%
14.0%
3.7%
65.7%
100.0%
N=979
All
Respondents
18.1%
19.2%
8.0%
54.7%
100.0%
N=3264
Page 19 of 49
Q20. Will you miss AFL not being on Channel 9 next year?
Will you miss AFL not

being on Channel 9
next year?
AFL Team Supported

Adelaide
Crows
Port Adelaide
Other
22.4%
22.7%
33.3%
Yes
No
Total
Respondents
Age
Gender
Under 25
38.2%
25 to 34
28.5%
35 to 49
21.6%
50+
16.6%
Male
23.1%
Female
27.1%
All
Respondents
24.3%
77.6%
77.3%
66.7%
61.8%
71.5%
78.4%
83.4%
76.9%
72.9%
75.7%
100.0%
N=2121
100.0%
N=792
100.0%
N=745
100.0%
N=629
100.0%
N=635
100.0%
N=1160
100.0%
N=1082
100.0%
N=2454
100.0%
N=1091
100.0%
N=3545
Q21. Do you think Channel 7 will do a better job of broadcasting AFL than Channel 9?
Do you think Channel 7 will do a

better job of broadcasting AFL
than Channel 9?
Yes
AFL Team Supported

Adelaide
Crows
Port Adelaide
Other
71.2%
72.8%
59.7%
No
Total
Respondents
Age
Gender
Under 25
62.6%
25 to 34
63.5%
35 to 49
69.0%
50+
77.5%
Male
69.4%
Female
69.4%
All
Respondents
69.4%
28.8%
27.2%
40.3%
37.4%
36.5%
31.0%
22.5%
30.6%
30.6%
30.6%
100.0%
N=2092
100.0%
N=773
100.0%
N=722
100.0%
N=623
100.0%
N=627
100.0%
N=1124
100.0%
N=1060
100.0%
N=2406
100.0%
N=1067
100.0%
N=3473
Page 20 of 49
Q22. Which commentators from Channel 9 do you want on Channel 7 next year?
Top 10 Channel 9 AFL Commentators that Respondents want on Channel 7 in 2007

Crows Fans
Port Adelaide Fans
Other Fans
Dennis Cometti
73.1%
Dennis Cometti
71.0%
Dennis Cometti
68.3%
Gary Lyon
36.2%
Dwayne Russell
32.9%
Gary Lyon
31.5%
Dermot Brereton
18.6%
Gary Lyon
28.9%
Dermot Brereton
22.2%
James Brayshaw
16.2%
Dermot Brereton
15.4%
Dwayne Russell
17.1%
Dwayne Russell
14.8%
James Brayshaw
12.9%
James Brayshaw
15.5%
None
7.5%
None
11.5%
None
9.7%
Mark Bickley
2.4%
Brian Taylor
1.5%
Brian Taylor
5.4%
Brian Taylor
1.7%
Eddie McGuire
1.0%
Sam Newman
2.6%
All
1.4%
All
0.7%
Eddie McGuire
2.0%
Sam Newman
1.3%
Sam Newman
0.7%
All
1.3%
Page 21 of 49
Q23. Should Friday Night Football be live on television or delayed at 8.30pm?
Should Friday Night Football

be live on television or
delayed at 8.30pm?
Delayed
Live
Total
Respondents
AFL Team Supported

Adelaide
Crows
Port Adelaide
Other
10.2%
11.3%
11.0%
Age
Gender
Under 25
13.0%
25 to 34
7.9%
35 to 49
11.8%
50+
9.5%
Male
11.4%
Female
8.9%
All
Respondents
10.6%
89.8%
88.7%
89.0%
87.0%
92.1%
88.2%
90.5%
88.6%
91.1%
89.4%
100.0%
N=2093
100.0%
N=778
100.0%
N=727
100.0%
N=630
100.0%
N=636
100.0%
N=1152
100.0%
N=1078
100.0%
N=2439
100.0%
N=1095
100.0%
N=3534
Page 22 of 49
Q24. Who is the best current TV commentator or caller?
Top 10 TV Commentators or Callers

Crows Fans
Port Adelaide Fans
Other Fans
Dennis Cometti
63.2%
Dennis Cometti
59.1%
Dennis Cometti
54.3%
Gary Lyon
6.5%
Dwayne Russell
16.2%
Gary Lyon
6.9%
Bruce MacAvaney
4.0%
Gary Lyon
5.0%
Tim Lane
6.9%
Tim Lane
3.5%
Bruce MacAvaney
3.1%
Dwayne Russell
4.8%
James Brayshaw
3.4%
Clinton Grybas
2.8%
Clinton Grybas
3.7%
Dermot Brereton
2.9%
Tim Lane
2.4%
Anthony Hudson
3.4%
Dwayne Russell
2.9%
James Brayshaw
2.3%
James Brayshaw
2.6%
Clinton Grybas
2.7%
Dermot Brereton
1.9%
Bruce MacAvaney
2.3%
Malcolm Blight
1.7%
Anthony Hudson
1.9%
Dermot Brereton
1.9%
Anthony Hudson
1.5%
Eddie McGuire
0.8%
Robert Walls
1.8%
Respondents 1,678
Respondents
618
Respondents
567
Page 23 of 49
Q25. Who is the best current radio commentator or caller?
Top 10 Radio Commentators or Callers

Crows Fans
Port Adelaide Fans
Other Fans
Rex Hunt
23.2%
Rex Hunt
23.8%
Rex Hunt
39.4%
Steven Rowe
17.5%
Ken Cunningham
9.7%
Tim Lane
8.7%
Ken Cunningham
14.7%
Russell Ebert
9.2%
James Brayshaw
6.6%
David Wildy
5.8%
Steven Rowe
8.6%
Brian Taylor
4.7%
James Brayshaw
5.5%
Chris Dittmar
7.6%
Clinton Grybas
4.5%
Tim Lane
4.6%
Tim Ginever
5.3%
Sam Newman
4.2%
Peter Walsh
3.1%
David Wildy
3.9%
Ken Cunningham
3.8%
Clinton Grybas
3.0%
Bruce Abernathy
3.1%
Peter Walsh
3.3%
Chris Dittmar
2.2%
Peter Walsh
3.1%
Gerard Waitley
2.4%
Graham Cornes
2.1%
Clinton Grybas
2.9%
Steven Rowe
2.1%
Respondents 1,227
Respondents
513
Respondents
424
Page 24 of 49
Q26. Which TV AFL football show is your favourite?
Top 10 Football TV Shows Chosen

Crows Fans
Port Adelaide Fans
Other Fans
The AFL Footy Show (9)
26.7%
26.5%
34.2%
Before the Game (10)
25.7%
22.5%
23.3%
On the Couch (Foxtel)
12.5%
None
16.8%
None
9.5%
None
11.9%
12.3%
9.1%
The AFL Sunday Footy Show (9)
7.7%
8.0%
White Line Fever (Foxtel)
7.4%
6.1%
5.9%
5.3%
Fox Footy Teams (Foxtel)
3.0%
2.6%
4.2%
Simply Footy (10)
1.7%
After the Game (10)
1.0%
The Gospel (Foxtel)
1.6%
Talking Footy (Foxtel)
0.8%
Total SANFL (Ch31)
0.7%
Total SANFL (Ch31)
1.1%
The Fifth Quarter (10)
0.7%
Talking Footy (Foxtel)
0.7%
Grumpy Old Men (Foxtel)
0.7%
Respondents 1,615
Respondents
612
Respondents
570
Page 25 of 49
Q27. Is the Footy Show better without Eddie McGuire?
Is the Footy Show better

without Eddie McGuire?
Yes
No
Don't know
Total
Respondents
AFL Team Supported

Adelaide
Crows
Port Adelaide
Other
45.6%
40.9%
37.0%
23.9%
25.2%
37.7%
30.6%
33.8%
25.3%
100.0%
100.0% 100.0%
N=2079
N=777
N=722
Age
Under 25
46.6%
34.4%
19.0%
100.0%
N=627
25 to 34
43.5%
29.7%
26.9%
100.0%
N=644
Gender
35 to 49
40.8%
25.9%
33.2%
100.0%
N=1153
50+
42.2%
22.2%
35.7%
100.0%
N=1079
Male
43.0%
27.0%
30.0%
100.0%
N=2440
Female
41.8%
27.0%
31.2%
100.0%
N=1100
All
Respondents
42.6%
27.0%
30.4%
100.0%
N=3540
Page 26 of 49
TIPPING
Q28. How much money would you spend on tipping AFL games each week with friends, family or work
colleagues?
How much money would

you spend on tipping AFL
games each week with
friends, family or work
colleagues?
Nothing
Up to $5
$5.01 - $10
$10.01 - $20
More than $20
Total
Respondents
AFL Team Supported

Adelaide
Port Adelaide
Other
Crows
49.3%
45.8%
47.3%
36.5%
35.7%
34.8%
7.3%
10.0%
9.0%
3.5%
3.5%
4.9%
3.3%
5.0%
4.1%
100.0%
100.0% 100.0%
N=2063
N=767
N=713
Age
Under 25
50.3%
33.0%
7.9%
4.5%
4.3%
100.0%
N=624
25 to 34
35.6%
44.8%
11.1%
4.7%
3.8%
100.0%
N=632
Gender
35 to 49
45.0%
38.1%
8.3%
4.5%
4.1%
100.0%
N=1138
50+
58.3%
30.0%
6.6%
2.0%
3.1%
100.0%
N=1072
Male
47.2%
35.7%
8.8%
4.4%
3.9%
100.0%
N=2420
All
Respondents
48.4%
35.9%
8.2%
3.7%
3.8%
100.0%
N=3504
Female
51.1%
36.4%
6.6%
2.3%
3.5%
100.0%
N=1084
Q29. Are you registered in the 2006 Advertiser Online Footy Tips competition?
Are you registered in the

2006 Advertiser Online
Footy Tips competition?
Yes
No
Total
Respondents
AFL Team Supported

Adelaide
Crows
Port Adelaide
Other
61.4%
67.7%
54.2%
Age
Gender
Under 25
56.1%
25 to 34
59.0%
35 to 49
62.2%
50+
63.5%
Male
57.9%
Female
68.0%
All
Respondents
61.0%
38.6%
32.3%
45.8%
43.9%
41.0%
37.8%
36.5%
42.1%
32.0%
39.0%
100.0%
N=2072
100.0%
N=776
100.0%
N=716
100.0%
N=628
100.0%
N=641
100.0%
N=1144
100.0%
N=1080
100.0%
N=2437
100.0%
N=1093
100.0%
N=3530
Page 27 of 49
PLAYERS
Q30. Who is the best current AFL player from a team other than your own?
Top 10 Players Chosen from AFL Teams other than Respondents Own
Crows Fans
Port Adelaide Fans
Other Fans
Chris Judd
52.1%
Chris Judd
50.1%
Chris Judd
45.4%
Jonathan Brown
13.6%
Jonathan Brown
7.1%
Jonathan Brown
11.9%
Ben Cousins
2.2%
Mark Ricciuto
5.8%
Mark Ricciuto
6.2%
Chad Cornes
2.0%
Andrew McLeod
5.5%
Simon Goodwin
5.6%
Matthew Pavlich
1.9%
Simon Goodwin
5.4%
Andrew McLeod
4.3%
Brendon Lade
1.7%
Nathan Buckley
1.8%
Nick Reiwoldt
1.7%
Gary Ablett
1.7%
Ben Cousins
1.7%
Barry Hall
1.5%
Nathan Buckley
1.7%
Aaron Davey
1.7%
Nathan Buckley
1.5%
James Hird
1.6%
Nick Reiwoldt
1.6%
Scott West
1.4%
Scott West
1.4%
Scott West
1.3%
Matthew Pavlich
1.1%
Respondents 1,836
Respondents
703
Respondents
648
Page 28 of 49
Q31. Who is the AFL's toughest player?

Top 10 Toughest Players
Crows Fans
Port Adelaide Fans
Other Fans
Mark Ricciuto
36.8%
Byron Pickett
23.5%
Glenn Archer
19.1%
Glenn Archer
14.4%
Michael Wilson
17.1%
Jonathan Brown
15.2%
Jonathan Brown
10.7%
Glenn Archer
13.7%
Barry Hall
11.2%
Barry Hall
9.4%
Jonathan Brown
12.3%
Byron Pickett
8.9%
Byron Pickett
8.1%
Barry Hall
7.3%
Mark Ricciuto
7.2%
Fraser Gehrig
3.3%
Mark Ricciuto
4.6%
Fraser Gehrig
3.8%
Aaron Hamill
1.1%
Josh Carr
4.2%
Luke Ball
3.6%
Nathan Bassett
1.0%
Fraser Gehrig
2.1%
Aaron Hamill
3.0%
Brett Kirk
1.0%
Chad Cornes
1.6%
Campbell Brown
2.1%
Martin Mattner
0.9%
Warren Tredrea
1.6%
Michael Voss
1.6%
Respondents 1,754
Respondents
673
Respondents
607
Page 29 of 49
Q32. Who is the AFL's sexiest player?

Top 10 Sexiest Players
Crows Fans
Port Adelaide Fans
Other Fans
Shane Crawford
13.6%
Shane Crawford
11.1%
Shane Crawford
14.4%
Andrew McLeod
10.8%
Stuart Dew
7.3%
Ben Cousins
7.3%
Mark Ricciuto
6.8%
Chad Cornes
7.3%
Brodie Holland
4.6%
Scott Thompson
5.7%
Warren Tredrea
6.4%
Nick Dal Santo
4.0%
Brodie Holland
3.6%
Ben Cousins
5.5%
Nick Reiwoldt
3.7%
Ben Cousins
2.6%
Peter Burgoyne
5.2%
Aaron Hamill
3.4%
Rhett Biglands
2.6%
Brodie Holland
4.1%
Cameron Ling
3.4%
Scott Welsh
2.6%
Shaun Burgoyne
3.2%
Gary Ablett
2.8%
Cameron Ling
2.4%
Cameron Ling
2.9%
Fraser Gehrig
2.1%
Martin Mattner
2.4%
James Hird
2.9%
Chris Tarrant
2.1%
Respondents
910
Respondents
343
Respondents
327
Page 30 of 49
Q33. Which current AFL player annoys you the most?

Top 10 Most Annoying Players
Crows Fans
Port Adelaide Fans
Other Fans
Nathan Buckley
17.6%
Brett Burton
20.8%
Nathan Buckley
15.4%
Jason Akermanis
17.1%
Jason Akermanis
19.7%
Jason Akermanis
14.2%
Warren Tredrea
11.0%
Nathan Buckley
14.4%
Matthew Lloyd
6.4%
Fraser Gehrig
9.7%
Fraser Gehrig
5.9%
Warren Tredrea
6.3%
Chad Cornes
8.5%
Mark Ricciuto
5.2%
Brett Burton
4.6%
Matthew Lloyd
3.2%
Matthew Lloyd
3.3%
Fraser Gehrig
3.7%
Alan Didak
3.0%
Brendan Fevola
3.1%
Jeff Farmer
3.4%
Stephen Milne
3.0%
Andrew McLeod
2.8%
Chad Cornes
3.2%
Jeff Farmer
2.5%
Stephen Milne
2.2%
Alan Didak
2.5%
Brendan Fevola
1.8%
Matthew Richardson
1.7%
Mark Ricciuto
2.4%
Respondents 1,697
Respondents
640
Respondents
590
Page 31 of 49
Q34. Which club do you dislike most?
Which club do
you dislike
most?
Adelaide
Brisbane
Carlton
Collingwood
Essendon
Fremantle
Geelong
Hawthorn
Kangaroos
Melbourne
Port Adelaide
Richmond
St Kilda
Sydney
West Coast
Western Bulldogs
Total
Respondents
AFL Team Supported

Adelaide
Crows
Port Adelaide
Other
.2%
41.1%
17.6%
1.1%
1.6%
3.0%
1.1%
3.1%
3.5%
41.0%
35.1%
29.7%
1.9%
1.3%
6.1%
1.6%
2.8%
3.3%
1.1%
1.6%
2.2%
.6%
1.1%
.9%
1.9%
4.4%
1.3%
.4%
.7%
.1%
43.3%
.5%
23.3%
1.2%
2.0%
1.6%
2.2%
2.4%
1.9%
.4%
.7%
1.7%
1.3%
.8%
2.6%
1.0%
.9%
1.3%
100.0%
100.0% 100.0%
N=1999
N=754
N=694
Age
Under 25
10.1%
3.4%
2.6%
34.7%
3.4%
1.6%
2.0%
1.3%
1.5%
.2%
32.8%
1.0%
1.5%
.8%
2.1%
1.0%
100.0%
N=613
25 to 34
15.5%
.8%
2.1%
33.6%
2.5%
3.0%
1.6%
.6%
2.5%
.3%
30.0%
1.9%
2.1%
1.1%
1.4%
.9%
100.0%
N=633
Gender
35 to 49
14.0%
1.4%
1.3%
35.9%
2.9%
2.3%
1.5%
.5%
2.5%
.5%
30.7%
1.2%
2.3%
.6%
1.4%
1.1%
100.0%
N=1111
50+
10.7%
1.1%
2.3%
42.1%
1.9%
2.0%
1.0%
.7%
2.6%
.3%
28.2%
1.5%
2.6%
.6%
1.2%
1.1%
100.0%
N=1045
Male
12.6%
1.2%
2.0%
35.3%
2.9%
2.5%
1.5%
.8%
2.6%
.3%
30.5%
1.5%
2.6%
.9%
1.7%
1.1%
100.0%
N=2370
Female
12.8%
2.4%
1.9%
41.7%
1.9%
1.4%
1.3%
.8%
1.7%
.4%
29.1%
1.1%
1.2%
.3%
.9%
1.1%
100.0%
N=1065
All
Respondents
12.6%
1.6%
2.0%
37.3%
2.6%
2.2%
1.4%
.8%
2.3%
.3%
30.1%
1.4%
2.2%
.7%
1.5%
1.1%
100.0%
N=3435
Page 32 of 49
COACHES
Q35. Who is the best coach currently in the AFL?
AFL Team Supported
Adelaide
Port Adelaide
Other
Crows
Who is the best
coach currently in
the AFL?
Alastair Clarkson Hawthorn

Chris Connolly Fremantle
Dean Laidley Kangaroos
Denis Pagan - Carlton
Grant Thomas - St Kilda
John Worsfold - West
Coast
Kevin Sheedy - Essendon
Leigh Matthews Brisbane
Mark Thompson Geelong
Mark Williams - Port
Adelaide
Mick Malthouse Collingwood
Neale Daniher Melbourne
Neil Craig - Adelaide
Paul Roos - Sydney
Rodney Eade - Western
Bulldogs
Terry Wallace - Richmond
Total
Respondents
Age
Gender
Under 25
25 to 34
35 to 49
50+
Male
Female
All
Respondents
.1%
.7%
.7%
.8%
.2%
.4%
.1%
.5%
.1%
.3%
.1%
.0%
.3%
.0%
.0%
.2%
.1%
.0%
.2%
.1%
.0%
.1%
.7%
.3%
.2%
.0%
.2%
.2%
.2%
.2%
.2%
.1%
.3%
.0%
.8%
2.7%
.3%
1.6%
.2%
.3%
.4%
.4%
.5%
.4%
.3%
.6%
.6%
.6%
.4%
.6%
.3%
4.7%
6.8%
4.1%
3.1%
2.2%
1.4%
2.5%
2.7%
2.5%
.2%
1.3%
3.8%
1.1%
1.7%
1.1%
.9%
.9%
1.8%
1.2%
1.2%
4.6%
5.1%
1.1%
2.8%
3.5%
2.6%
3.3%
1.3%
2.7%
.2%
.1%
1.5%
.8%
.3%
.3%
.5%
.4%
.6%
.5%
.2%
29.1%
.6%
4.9%
6.5%
7.7%
6.1%
5.8%
8.1%
6.5%
.5%
2.1%
4.6%
1.8%
2.8%
1.7%
.9%
1.8%
1.5%
1.7%
.1%
2.2%
4.5%
1.4%
1.7%
1.9%
.7%
1.6%
1.2%
1.5%
94.9%
.9%
40.6%
7.2%
48.1%
9.3%
74.2%
3.3%
70.7%
5.2%
71.9%
3.6%
77.9%
3.8%
72.6%
4.7%
76.2%
2.2%
73.7%
3.9%
.6%
5.5%
7.3%
2.9%
3.1%
3.0%
3.1%
3.5%
2.1%
3.1%
.3%
100.0%
N=2048
1.7%
100.0%
N=769
3.2%
100.0%
N=711
1.3%
100.0%
N=627
1.1%
100.0%
N=635
1.6%
100.0%
N=1136
.8%
100.0%
N=1080
1.4%
100.0%
N=2430
.7%
100.0%
N=1083
1.2%
100.0%
N=3513
Page 33 of 49
Q36. Who is the worst coach currently in the AFL?

AFL Team Supported
Adelaide
Crows
Port Adelaide
Other
Who is the
worst coach
currently in
the AFL?

Coast
Adelaide
Paul Roos - Sydney
Bulldogs
Total
Respondents
Age
Gender
Under 25
25 to 34
35 to 49
50+
Male
Female
All
Respondents
3.9%
4.8%
4.2%
5.8%
3.9%
3.4%
4.1%
4.3%
3.8%
4.2%
21.4%
30.3%
21.3%
20.1%
27.0%
23.8%
22.2%
25.8%
17.1%
23.2%
16.7%
15.1%
17.1%
14.4%
17.8%
16.1%
17.1%
16.4%
16.4%
16.4%
7.1%
26.1%
11.3%
18.8%
8.3%
19.5%
12.8%
15.5%
7.9%
23.3%
7.1%
24.6%
7.2%
26.9%
6.4%
27.2%
12.7%
14.2%
8.3%
23.2%
.3%
.0%
.3%
1.0%
.0%
.1%
.1%
.2%
.4%
.2%
7.2%
6.6%
9.5%
8.6%
6.3%
8.0%
7.4%
6.3%
10.6%
7.6%
.6%
1.1%
.9%
1.3%
.2%
1.0%
.5%
.3%
1.6%
.7%
1.7%
2.2%
3.7%
3.1%
1.8%
1.9%
2.1%
2.1%
2.1%
2.1%
9.9%
1.5%
8.0%
11.7%
6.6%
7.6%
5.8%
6.2%
11.3%
7.7%
2.4%
2.0%
2.4%
1.6%
1.9%
2.0%
3.4%
1.4%
4.3%
2.3%
.5%
.3%
.3%
.3%
.5%
.4%
.2%
.2%
.7%
.4%
.1%
.1%
2.6%
.5%
2.6%
.1%
2.1%
.2%
.8%
.2%
1.0%
.3%
1.0%
.2%
1.1%
.1%
1.3%
.4%
1.2%
.2%
.6%
.5%
.3%
.2%
.3%
.7%
.5%
.4%
.9%
.5%
1.7%
100.0%
N=1999
2.4%
100.0%
N=743
1.4%
100.0%
N=696
1.5%
100.0%
N=618
1.8%
100.0%
N=623
2.0%
100.0%
N=1108
1.4%
100.0%
N=1038
1.5%
100.0%
N=2383
2.4%
100.0%
N=1038
1.8%
100.0%
N=3421
Page 34 of 49
Q37. Which coach is least likely to be in the AFL next year?

AFL Team Supported
Adelaide
Crows
Port Adelaide
Other
Which coach
is least likely
to be in the
AFL next
year?

Coast
Adelaide
Paul Roos - Sydney
Bulldogs
Total
Respondents
Age
Gender
Under 25
25 to 34
35 to 49
50+
Male
Female
All
Respondents
4.5%
3.1%
4.3%
5.1%
4.1%
3.8%
4.1%
3.4%
5.9%
4.2%
47.0%
49.7%
43.4%
34.5%
50.1%
51.3%
48.0%
51.5%
36.6%
46.9%
17.7%
16.0%
18.3%
16.6%
17.2%
16.1%
19.3%
18.0%
16.1%
17.4%
8.0%
6.6%
8.5%
5.5%
8.1%
8.2%
11.8%
4.4%
7.6%
5.4%
6.8%
6.8%
8.1%
8.4%
6.2%
7.2%
12.9%
5.4%
8.2%
6.6%
.3%
.0%
.3%
.8%
.0%
.1%
.2%
.2%
.4%
.2%
6.8%
7.1%
6.8%
11.2%
6.8%
6.7%
4.7%
5.3%
10.3%
6.9%
.5%
.4%
.9%
1.3%
.5%
.5%
.2%
.5%
.8%
.6%
3.0%
4.2%
3.6%
4.3%
3.7%
2.8%
3.0%
3.5%
3.0%
3.4%
2.7%
2.0%
2.9%
4.3%
2.1%
2.6%
1.5%
2.1%
3.6%
2.6%
.4%
.4%
.1%
.5%
.0%
.4%
.5%
.3%
.6%
.4%
.4%
.1%
.3%
.8%
.2%
.2%
.1%
.2%
.4%
.3%
.4%
.2%
1.0%
.0%
1.3%
.0%
1.2%
.3%
.3%
.2%
.5%
.0%
.6%
.1%
.7%
.0%
.6%
.3%
.7%
.1%
.5%
.8%
1.0%
1.0%
1.0%
.5%
.5%
.4%
1.3%
.7%
1.1%
100.0%
N=1960
1.1%
100.0%
N=732
.4%
100.0%
N=693
1.8%
100.0%
N=608
.8%
100.0%
N=615
.9%
100.0%
N=1093
.6%
100.0%
N=1020
.6%
100.0%
N=2344
1.9%
100.0%
N=1026
.9%
100.0%
N=3370
Page 35 of 49
THE SEASON
Q38. Should the pre-season cup be scrapped or be a knock-out or round-robin?

AFL Team Supported
Adelaide
Port Adelaide
Other
Crows
Should the
pre-season cup
be scrapped or
be a knock-out
or round-robin?
Scrap the pre-season

competition
Have it as a knock-out
competition
Have it as a round-robin
competition
Total
Respondents
Age
Gender
Under 25
25 to 34
35 to 49
50+
Male
Female
All
Respondents
41.0%
46.5%
43.3%
23.8%
42.1%
49.5%
46.9%
46.3%
35.1%
42.8%
29.1%
20.2%
31.8%
47.8%
30.6%
22.9%
19.2%
24.4%
34.8%
27.6%
29.9%
33.2%
24.9%
28.3%
27.4%
27.6%
33.9%
29.4%
30.2%
29.6%
100.0%
N=2038
100.0%
N=761
100.0%
N=707
100.0%
N=621
100.0%
N=625
100.0%
N=1138
100.0%
N=1071
100.0%
N=2412
100.0%
N=1081
100.0%
N=3493
Page 36 of 49
Q39. How many home and away games should be played?
How many home

and away games
should be played?
15
22
26
30
Total
Respondents
AFL Team Supported

Adelaide
Port Adelaide
Other
Crows
8.3%
7.7%
8.0%
38.3%
29.0%
38.8%
16.8%
18.0%
15.4%
36.5%
45.3%
37.8%
100.0%
100.0% 100.0%
N=2006
N=752
N=701
Age
Under 25
7.3%
56.5%
11.5%
24.7%
100.0%
N=616
25 to 34
6.3%
40.3%
15.6%
37.8%
100.0%
N=621
Gender
35 to 49
6.5%
31.2%
17.8%
44.5%
100.0%
N=1124
50+
11.1%
27.6%
18.9%
42.4%
100.0%
N=1044
Male
5.9%
32.2%
17.8%
44.1%
100.0%
N=2373
Female
13.1%
45.2%
14.1%
27.6%
100.0%
N=1070
All
Respondents
8.1%
36.2%
16.7%
39.0%
100.0%
N=3443
Page 37 of 49
RULES
Q40. Should the AFL test for drugs out of season?
Should the AFL test

for drugs out of
season?
Yes
No
Don't know
Total
Respondents
AFL Team Supported

Adelaide
Port Adelaide
Other
Crows
56.0%
52.5%
52.0%
35.5%
41.0%
41.3%
8.5%
6.5%
6.7%
100.0%
100.0% 100.0%
N=2058
N=758
N=716
Age
Under 25
48.8%
41.7%
9.5%
100.0%
N=623
25 to 34
50.2%
41.2%
8.6%
100.0%
N=636
Gender
35 to 49
52.9%
39.8%
7.3%
100.0%
N=1149
50+
61.3%
31.7%
7.0%
100.0%
N=1085
Male
55.5%
38.2%
6.3%
100.0%
N=2445
Female
51.8%
36.9%
11.3%
100.0%
N=1085
All
Respondents
54.4%
37.8%
7.8%
100.0%
N=3530
Q41. When should the identity of players who fail drug tests be released?
When should the

identity of players who
fail drug tests be
released?
After failing 1st test

After failing 2nd test
After failing 3rd test
Don't know
Total
Respondents
AFL Team Supported

Adelaide
Port Adelaide
Other
Crows
31.6%
27.7%
32.7%
34.5%
32.8%
34.2%
26.0%
30.7%
22.9%
8.0%
8.7%
10.2%
100.0%
100.0% 100.0%
N=2044
N=755
N=704
Age
Under 25
21.5%
36.1%
33.9%
8.5%
100.0%
N=620
25 to 34
28.5%
31.0%
29.4%
11.1%
100.0%
N=629
Gender
35 to 49
28.1%
35.4%
28.1%
8.3%
100.0%
N=1141
50+
41.1%
33.1%
18.8%
7.0%
100.0%
N=1072
Male
31.8%
35.0%
25.2%
8.0%
100.0%
N=2421
Female
29.3%
31.7%
29.3%
9.6%
100.0%
N=1078
All
Respondents
31.0%
34.0%
26.5%
8.5%
100.0%
N=3499
Page 38 of 49
Q42. Do you like the new kick-in rule?
Do you like
the new
kick-in rule?
AFL Team Supported

Adelaide
Port Adelaide
Other
Crows
74.1%
67.4%
62.0%
Yes
No
Total
Respondents
Age
Gender
Under 25
70.7%
25 to 34
70.2%
35 to 49
70.4%
50+
69.5%
Male
68.8%
Female
73.3%
All
Respondents
70.2%
25.9%
32.6%
38.0%
29.3%
29.8%
29.6%
30.5%
31.2%
26.7%
29.8%
100.0%
N=2044
100.0%
N=758
100.0%
N=710
100.0%
N=624
100.0%
N=635
100.0%
N=1145
100.0%
N=1071
100.0%
N=2433
100.0%
N=1079
100.0%
N=3512
Q43. Should a backwards kick of more than 15 metres not lead to mark?
Should a backwards kick

of more than 15 metres
not lead to mark?
Yes
No
Total
Respondents
AFL Team Supported

Adelaide
Port Adelaide
Other
Crows
50.7%
44.5%
50.0%
Age
Gender
Under 25
45.8%
25 to 34
47.2%
35 to 49
48.0%
50+
53.4%
Male
50.3%
Female
46.7%
All
Respondents
49.2%
49.3%
55.5%
50.0%
54.2%
52.8%
52.0%
46.6%
49.7%
53.3%
50.8%
100.0%
N=2043
100.0%
N=762
100.0%
N=710
100.0%
N=624
100.0%
N=633
100.0%
N=1146
100.0%
N=1074
100.0%
N=2438
100.0%
N=1076
100.0%
N=3514
Page 39 of 49
Q44. Have this year's rule changes made for more entertaining football?
Have this year's rule

changes made for more
entertaining football?
Yes
No
Don't know
Total
Respondents
AFL Team Supported

Adelaide
Port Adelaide
Other
Crows
36.8%
28.7%
26.3%
46.7%
57.6%
62.1%
16.5%
13.7%
11.7%
100.0%
100.0% 100.0%
N=2048
N=764
N=712
Age
Under 25
33.3%
47.2%
19.5%
100.0%
N=625
25 to 34
31.0%
53.4%
15.6%
100.0%
N=635
Gender
35 to 49
31.4%
53.6%
14.9%
100.0%
N=1145
50+
35.2%
52.7%
12.0%
100.0%
N=1081
Male
34.1%
53.8%
12.1%
100.0%
N=2438
Female
29.7%
48.6%
21.8%
100.0%
N=1085
All
Respondents
32.8%
52.2%
15.1%
100.0%
N=3523
Q45. Are you satisfied with the AFL tribunal this season?
Are you satisfied with the

AFL tribunal this season?
Yes
No
Total
Respondents
AFL Team Supported

Adelaide
Port Adelaide
Other
Crows
46.1%
38.1%
39.5%
Age
Gender
Under 25
47.8%
25 to 34
39.9%
35 to 49
44.2%
50+
40.2%
Male
41.3%
Female
46.2%
All
Respondents
42.8%
53.9%
61.9%
60.5%
52.2%
60.1%
55.8%
59.8%
58.7%
53.8%
57.2%
100.0%
N=2039
100.0%
N=761
100.0%
N=712
100.0%
N=625
100.0%
N=634
100.0%
N=1136
100.0%
N=1073
100.0%
N=2429
100.0%
N=1075
100.0%
N=3504
Page 40 of 49
Q46. Do you agree with the AFL's decision to award Fremantle the win against St Kilda at Launceston?
AFL Team Supported
Adelaide
Port Adelaide
Other
Crows
Do you agree with the
AFL's decision to award
Fremantle the win against
St Kilda at Launceston?
Yes
No
Total
Respondents
Age
Gender
Under 25
25 to 34
35 to 49
50+
Male
Female
All
Respondents
80.0%
76.8%
64.7%
76.8%
81.2%
75.7%
74.1%
74.7%
79.5%
76.2%
20.0%
23.2%
35.3%
23.2%
18.8%
24.3%
25.9%
25.3%
20.5%
23.8%
100.0%
N=2044
100.0%
N=767
100.0%
N=709
100.0%
N=621
100.0%
N=634
100.0%
N=1146
100.0%
N=1079
100.0%
N=2438
100.0%
N=1079
100.0%
N=3517
Q47. Would you like to see state-of-origin football resume?
Would you like to

see state-of-origin
football resume?
Yes
No
Don't know
Total
Respondents
AFL Team Supported

Adelaide
Port Adelaide
Other
Crows
77.1%
70.4%
74.9%
15.4%
22.0%
18.5%
7.5%
7.6%
6.6%
100.0%
100.0% 100.0%
N=2039
N=767
N=708
Age
Under 25
83.1%
7.7%
9.2%
100.0%
N=622
25 to 34
80.8%
13.9%
5.4%
100.0%
N=635
Gender
35 to 49
74.5%
18.7%
6.8%
100.0%
N=1144
50+
68.1%
24.0%
7.9%
100.0%
N=1076
Male
77.8%
17.2%
5.0%
100.0%
N=2436
Female
69.1%
18.2%
12.7%
100.0%
N=1078
All
Respondents
75.1%
17.5%
7.4%
100.0%
N=3514
Page 41 of 49
Q48. Which State of Origin format do you want?
Which State
of Origin
format do
you want?
Total
AFL Team Supported

Adelaide
Port Adelaide
Other
Crows
No State of Origin
12.4%
16.7%
14.4%
Only VIC v SA
28.2%
26.5%
24.5%
VIC v the rest
4.5%
4.4%
7.6%
VIC v SA, WA v Allies
48.1%
44.4%
46.9%
Don't know
6.7%
7.9%
6.6%
100.0%
100.0% 100.0%
Respondents
N=1994
N=743
N=686
Age
Under 25
5.2%
29.8%
7.7%
50.3%
7.0%
100.0%
N=614
25 to 34
9.4%
34.6%
2.9%
46.2%
6.9%
100.0%
N=619
Gender
35 to 49
14.5%
26.9%
5.9%
46.6%
6.2%
100.0%
N=1117
50+
20.5%
21.6%
3.9%
45.8%
8.2%
100.0%
N=1036
Male
13.3%
27.5%
4.9%
48.4%
5.8%
100.0%
N=2376
All
Respondents
13.7%
27.1%
5.1%
47.0%
7.1%
100.0%
N=3418
Female
14.6%
26.2%
5.5%
43.7%
10.1%
100.0%
N=1042
Q49. Should the AFL ensure that Crows and Power games do not clash?
Should the AFL ensure that

Crows and Power games
do not clash?
Yes
No
Total
Respondents
AFL Team Supported

Adelaide
Port Adelaide
Other
Crows
87.4%
91.2%
50.5%
Age
Gender
Under 25
72.1%
25 to 34
76.5%
35 to 49
80.6%
50+
88.6%
Male
79.7%
Female
83.1%
All
Respondents
80.8%
12.6%
8.8%
49.5%
27.9%
23.5%
19.4%
11.4%
20.3%
16.9%
19.2%
100.0%
N=2050
100.0%
N=765
100.0%
N=707
100.0%
N=623
100.0%
N=633
100.0%
N=1146
100.0%
N=1079
100.0%
N=2434
100.0%
N=1084
100.0%
N=3518
Page 42 of 49
Q50. Have the new rules helped ball players against taggers?
Have the new rules

helped ball players
against taggers?
Yes
No
Don't know
Total
Respondents
AFL Team Supported

Adelaide
Port Adelaide
Other
Crows
27.7%
18.7%
23.2%
40.0%
49.8%
49.4%
32.2%
31.5%
27.3%
100.0%
100.0% 100.0%
N=2047
N=763
N=710
Age
Under 25
22.4%
38.0%
39.6%
100.0%
N=621
25 to 34
22.6%
46.9%
30.6%
100.0%
N=638
Gender
35 to 49
24.1%
44.2%
31.7%
100.0%
N=1147
50+
27.9%
46.2%
25.9%
100.0%
N=1077
Male
26.6%
48.3%
25.1%
100.0%
N=2439
Female
20.6%
34.3%
45.1%
100.0%
N=1080
All
Respondents
24.8%
44.0%
31.3%
100.0%
N=3519
Page 43 of 49
UMPIRING
Q51. How would you rate the standard of AFL umpiring this season?
How would you

rate the standard
of AFL umpiring
this season?
Excellent
Good
Average
Poor
Dont know
Total
Respondents
AFL Team Supported

Adelaide
Port Adelaide
Other
Crows
2.2%
.7%
2.7%
30.9%
18.2%
26.2%
50.0%
54.6%
42.7%
16.0%
26.6%
27.3%
.9%
.0%
1.1%
100.0%
100.0% 100.0%
N=2040
N=760
N=707
Age
Under 25
4.2%
30.9%
43.1%
20.2%
1.6%
100.0%
N=624
25 to 34
1.4%
30.0%
48.7%
18.6%
1.3%
100.0%
N=630
Gender
35 to 49
1.7%
26.2%
51.3%
20.1%
.7%
100.0%
N=1143
50+
1.1%
24.0%
51.2%
22.8%
.8%
100.0%
N=1073
Male
2.1%
29.2%
46.2%
21.5%
1.0%
100.0%
N=2429
Female
1.7%
22.2%
56.3%
18.8%
.9%
100.0%
N=1079
All
Respondents
2.0%
27.1%
49.3%
20.7%
1.0%
100.0%
N=3508
Page 44 of 49
THE AFL
Q52. What kind of job do you think the AFL is doing in running the game?
What kind of job

do you think the
AFL is doing in
running the
game?
Excellent
Good
Average
Poor
Don't know
Total
Respondents
AFL Team Supported

Adelaide
Port Adelaide
Other
Crows
4.3%
3.1%
6.3%
36.4%
26.3%
32.8%
44.5%
47.7%
34.4%
13.9%
22.7%
25.6%
.8%
.1%
.8%
100.0%
100.0% 100.0%
N=2055
N=771
N=710
Age
Under 25
9.1%
44.0%
30.9%
13.8%
2.2%
100.0%
N=625
25 to 34
5.0%
38.6%
37.5%
18.4%
.5%
100.0%
N=635
Gender
35 to 49
4.0%
30.7%
44.4%
20.5%
.4%
100.0%
N=1153
50+
1.8%
27.4%
51.3%
18.9%
.6%
100.0%
N=1085
Male
4.1%
31.7%
42.4%
21.1%
.6%
100.0%
N=2447
All
Respondents
4.4%
33.3%
43.0%
18.4%
.8%
100.0%
N=3536
Female
5.1%
37.0%
44.4%
12.3%
1.3%
100.0%
N=1089
Q53. Is the AFL ready to move a team to southeast Queensland?
Is the AFL ready to move

a team to southeast
Queensland?
Yes
No
Total
Respondents
AFL Team Supported

Adelaide
Port Adelaide
Other
Crows
42.7%
40.1%
37.4%
Age
Gender
Under 25
43.0%
25 to 34
40.4%
35 to 49
41.6%
50+
39.6%
Male
43.2%
Female
36.0%
All
Respondents
41.0%
57.3%
59.9%
62.6%
57.0%
59.6%
58.4%
60.4%
56.8%
64.0%
59.0%
100.0%
N=2030
100.0%
N=759
100.0%
N=709
100.0%
N=619
100.0%
N=631
100.0%
N=1140
100.0%
N=1065
100.0%
N=2423
100.0%
N=1068
100.0%
N=3491
Page 45 of 49
Q54. Rate the performance of AFL Chief Executive, Andrew Demetriou.
Rate the performance

of AFL Chief
Executive, Andrew
Demetriou
Very Good
Satisfactory
Disappointing
Dont know
Total
Respondents
AFL Team Supported

Adelaide
Port Adelaide
Other
Crows
5.0%
3.7%
7.2%
49.0%
43.2%
47.9%
39.7%
48.4%
40.6%
6.2%
4.7%
4.4%
100.0%
100.0% 100.0%
N=2037
N=761
N=712
Age
Under 25
9.4%
53.1%
27.0%
10.4%
100.0%
N=625
25 to 34
5.9%
50.9%
37.5%
5.7%
100.0%
N=632
Gender
35 to 49
4.1%
47.4%
43.5%
5.0%
100.0%
N=1145
50+
3.2%
42.1%
51.1%
3.6%
100.0%
N=1070
Male
4.8%
46.5%
44.8%
3.8%
100.0%
N=2426
Female
5.9%
49.4%
35.1%
9.7%
100.0%
N=1084
All
Respondents
5.2%
47.4%
41.8%
5.6%
100.0%
N=3510
Q55. Rate the performance of AFL Football Chief, Adrian Anderson.
Rate the performance

of AFL Football Chief,
Adrian Anderson
Very Good
Satisfactory
Disappointing
Dont know
Total
Respondents
AFL Team Supported

Adelaide
Port Adelaide
Other
Crows
2.5%
2.0%
4.5%
36.2%
28.3%
34.9%
38.5%
51.6%
46.1%
22.8%
18.1%
14.5%
100.0%
100.0% 100.0%
N=2047
N=769
N=710
Age
Under 25
5.3%
43.4%
25.8%
25.5%
100.0%
N=624
25 to 34
3.5%
35.8%
41.6%
19.2%
100.0%
N=637
Gender
35 to 49
2.2%
31.4%
46.2%
20.2%
100.0%
N=1148
50+
1.4%
30.1%
50.9%
17.6%
100.0%
N=1079
Male
2.7%
33.1%
48.5%
15.8%
100.0%
N=2441
Female
3.0%
36.2%
30.7%
30.1%
100.0%
N=1083
All
Respondents
2.8%
34.0%
43.0%
20.2%
100.0%
N=3524
Page 46 of 49
Q56. Should the AFL demand all clubs have alternative strips for away games next year?
Should the AFL demand all

clubs have alternative strips
for away games next year?
Yes
No
Total
Respondents
AFL Team Supported

Adelaide
Port Adelaide
Other
Crows
88.3%
90.6%
70.4%
Age
Gender
Under 25
78.7%
25 to 34
84.0%
35 to 49
84.1%
50+
90.3%
Male
86.9%
Female
81.0%
All
Respondents
85.1%
11.7%
9.4%
29.6%
21.3%
16.0%
15.9%
9.7%
13.1%
19.0%
14.9%
100.0%
N=2042
100.0%
N=770
100.0%
N=713
100.0%
N=623
100.0%
N=637
100.0%
N=1145
100.0%
N=1076
100.0%
N=2440
100.0%
N=1078
100.0%
N=3518
Page 47 of 49
SANFL
Q57. What is your interest in SANFL football?
What is your
interest in SANFL
football?
No Interest
Mild Interest
Strong Interest
Total
Respondents
AFL Team Supported

Adelaide
Crows
Port Adelaide
Other
5.4%
4.9%
20.1%
56.1%
51.9%
41.2%
Age
Gender
Under 25
16.3%
50.2%
25 to 34
8.8%
49.4%
35 to 49
6.0%
49.7%
50+
4.9%
53.5%
Male
6.1%
47.3%
Female
12.8%
59.5%
All
Respondents
8.2%
50.9%
38.5%
43.1%
38.6%
33.5%
41.8%
44.3%
41.6%
46.6%
27.7%
40.9%
100.0%
N=2073
100.0%
N=772
100.0%
N=725
100.0%
N=632
100.0%
N=660
100.0%
N=1194
100.0%
N=1115
100.0%
N=2539
100.0%
N=1100
100.0%
N=3639
Q58. How many SANFL games are you likely to attend this year?
AFL Team Supported
Adelaide
Port Adelaide Other
Crows
How many SANFL
games are you likely
to attend this year?
4.3
4.1
Age
Gender
Under 25
25 to 34
35 to 49
4.0
5.1
4.8
4.7
50+
4.5
Male
Female
All
Respondents
5.2
3.3
4.6
Page 48 of 49
Q59. Should SANFL games be played as curtain raisers to AFL matches ?
Should SANFL games be

played as curtain raisers to
AFL matches ?
AFL Team Supported

Adelaide
Port Adelaide
Other
Crows
61.5%
67.0%
53.0%
Yes
No
Total
Respondents
Age
Gender
Under 25
63.2%
25 to 34
59.0%
35 to 49
57.5%
50+
60.8%
Male
55.9%
Female
68.3%
All
Respondents
59.7%
38.5%
33.0%
47.0%
36.8%
41.0%
42.5%
39.2%
44.1%
31.7%
40.3%
100.0%
N=2038
100.0%
N=757
100.0%
N=704
100.0%
N=622
100.0%
N=651
100.0%
N=1181
100.0%
N=1089
100.0%
N=2498
100.0%
N=1079
100.0%
N=3577
Q60. Which SANFL club do you support?
Which
SANFL club
do you
support?
Central District
Eagles
Glenelg
North Adelaide
Norwood
Port Adelaide Magpies
South Adelaide
Sturt
West Adelaide
Total
Respondents
AFL Team Supported

Adelaide
Port Adelaide
Other
Crows
8.0%
2.7%
7.6%
10.5%
1.1%
8.5%
14.6%
1.6%
12.1%
16.1%
2.8%
15.5%
18.1%
1.7%
13.2%
2.3%
83.0%
9.3%
5.4%
2.4%
6.4%
18.1%
2.9%
20.0%
6.9%
1.9%
7.3%
100.0%
100.0% 100.0%
N=2028
N=754
N=644
Age
Under 25
9.6%
8.9%
9.8%
12.2%
14.1%
14.6%
5.8%
15.6%
9.4%
100.0%
N=583
25 to 34
6.3%
8.0%
13.6%
12.4%
14.9%
23.4%
4.4%
11.4%
5.6%
100.0%
N=638
Gender
35 to 49
7.0%
7.1%
13.2%
14.8%
12.3%
22.2%
3.3%
16.8%
3.3%
100.0%
N=1169
50+
5.1%
8.3%
8.5%
16.5%
13.6%
21.3%
6.4%
14.0%
6.3%
100.0%
N=1082
Male
6.7%
7.7%
11.3%
15.3%
12.7%
20.3%
5.0%
15.3%
5.7%
100.0%
N=2466
Female
7.0%
8.4%
10.8%
12.1%
15.3%
22.5%
4.6%
13.5%
5.7%
100.0%
N=1038
All
Respondents
6.8%
7.9%
11.1%
14.4%
13.5%
20.9%
4.9%
14.8%
5.7%
100.0%
N=3504
Page 49 of 49

AFL Footy Fans Survey 2006: Final Results of The Advertiser's

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AFL Footy Fans Survey 2006: Final Results of The Advertiser's

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Final Results of The Advertisers

AFL Footy Fans Survey 2006

Copyright - Advertiser Newspapers Pty Limited 2006

ATTENDENCE & VENUES.........................................................................................................................................................................10

Q26. Which TV AFL football show is your favourite? ................................................................................................................................................25

THE SEASON .............................................................................................................................................................................................36

THE AFL .....................................................................................................................................................................................................45

Results of The Advertiser 2006 AFL Footy Fans Online Survey

Care must always be taken when interpreting the results of

Results of The Advertiser 2006 AFL Footy Fans Online Survey

About Our Respondents

Source: The Advertiser, Online Footy Fans Survey 2006.

Source: The Advertiser, Online Footy Fans Survey 2006.

Almost two-thirds (64%) of respondents were aged 35+ which is

Source: The Advertiser, Online Footy Fans Survey 2006.

Separate breakdowns are given for males and females, with

Source: The Advertiser, Online Footy Fans Survey 2006.

79.6% of respondents lived in the metropolitan area and 14.0%

Source: The Advertiser, Online Footy Fans Survey 2006.

Results of The Advertiser 2006 AFL Footy Fans Online Survey

Q2. How long have you supported this team?

For less than two years

AFL Team Supported

Source: The Advertiser, Online Footy Fans Survey 2006.

Q3. Why did you choose to support this team?

They're my local team

AFL Team Supported

Source: The Advertiser, Online Footy Fans Survey 2006.

Results of The Advertiser 2006 AFL Footy Fans Online Survey

When do you believe your

In the next 2 years

AFL Team Supported

Source: The Advertiser, Online Footy Fans Survey 2006.

Results of The Advertiser 2006 AFL Footy Fans Online Survey

ATTENDENCE & VENUES

Source: The Advertiser, Online Footy Fans Survey 2006.

Results of The Advertiser 2006 AFL Footy Fans Online Survey

Do you prefer to watch a

AFL Team Supported

Source: The Advertiser, Online Footy Fans Survey 2006.

Source: The Advertiser, Online Footy Fans Survey 2006.

Results of The Advertiser 2006 AFL Footy Fans Online Survey

How often are

AFL Team Supported

Source: The Advertiser, Online Footy Fans Survey 2006.

Q9. When do you prefer to attend AFL matches at AAMI?

AFL Team Supported

Source: The Advertiser, Online Footy Fans Survey 2006.

Results of The Advertiser 2006 AFL Footy Fans Online Survey

Q10. Do you agree with Monday night football?

Do you agree with

AFL Team Supported

Source: The Advertiser, Online Footy Fans Survey 2006.

Do you find it easy to

AFL Team Supported

Source: The Advertiser, Online Footy Fans Survey 2006.

Results of The Advertiser 2006 AFL Footy Fans Online Survey

How long does it take you to

Less than 30 minutes

AFL Team Supported

Source: The Advertiser, Online Footy Fans Survey 2006.

Q13. How does AAMI Stadium rate as an AFL venue?