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Entrepreneurship
Index Report
Contents
Appendix
Questionnaire to measure Global Entrepreneurship Index 51
▒ Researcher
• Yun Jun Lee (Senior Research Fellow, Science And Technology Policy Institute)
• Seok-Kwan Kim (Director, Division for Industrial Innovation Research, STEPI)
• Yong-Ho Bae (Senior Research Fellow, STEPI)
• Younghwan (Paul) Kim (Associate Research Fellow, STEPI)
• Song Lim (Researcher, Division for Industrial Innovation Research, STEPI)
• Myoungju Koh (Researcher, Sungkyunkwan University)
entrepreneurship training was estimated at 78%, higher than non-trained graduates, in new investment for start-up companies.
20,211
- (U.S.) Approach towards entrepreneurship education as a lifelong learning 20000
as NCEE (Excellence in Economic Education Act), NFTE (National Foundation for 12,608
Teaching Entrepreneurship) are taking a central role in developing and providing the 12000
10,910
9,917
educational program for children and teenagers 8,913 8,671
※313 4-year educational institutes have installed entrepreneurship subject for 8000 7,573
6,306
non-management majored, whereas 2,337 colleges have installed at least 1 6,177 7,333 7,247
6,044
entrepreneurship subject as of 2006. 4000
2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011
- (Europe) The Oslo Agenda for Entrepreneurship Education (2006) in the EU
Source: Annual Investment Report, Korea Venture Capital Association
countries for a resolution for nurturing the entrepreneurship through the
Definition Author/Year
Entrepreneur: Defined entrepreneur to be risk taker when
R. Cantillon,
purchasing goods at a certain price and selling them at uncertain
(1755/1931)
price to seek profit or difference (self-employment)
Entrepreneur: The economic resources are moved from lower to
J. B. Say(1803)
higher productivity
Entrepreneurship: Identifies economic opportunity, develops, psychology, personality, experiences and career, and further developing the
produces and sells products and services, ultimately a dynamic OECD(1997) component index of entrepreneurship at the individual level
process utilizing them
Entrepreneur: Refers to main agent of economic shift and - In many studies, the characteristics of background including gender,
growth not only to accelerate the production, disseminative and
OECD(1998) age, educational background, type of occupation, experiences with start-
utilization of innovative ideas, but also to encourage the effective
uses of resources and expand the range of economic activities up and experiences with operations management, and psychological
Entrepreneurship: A series of processes of finding, evaluating Shane & characteristics, such as the desire of accomplishment (McClelland(1961)),
and utilizing the opportunity; gathering of individual people to Venkataraman
controlling capability, risk-taking and acceptance of ambiguity are set as a
find, evaluate and exploits the opportunity (2000)
specific factor for the founder.
to easily compare each country (region) Name of Institute Component Entrepreneurship sub-index/measuring item
Samsung
- In a certain country, the ratio of self-employed and employer was Economic Exports increase, investment increase, increase of
Input, output
commonly used as an index to measure the entrepreneurial activities in Research Institute enterprises
(2004)
detail
The Korea
Increases of business, Increases of facility
Chamber of
Input, output investment, increases of private research
Commerce &
development expenses
Industry (2005)
Domestic/International Entrepreneurship Index Increases of business, (Increases of facility
The Bank of Korea
Input, output investment – GDP growth), increases of private
(2007)
research development expenses
• Examples of Domestic Entrepreneurship
- Survey performed on business regulations in 10 key sectors ※Korea was ranked at 33rd place among 121 countries as of 2014, up 10 spots from the
previous 2013 ranking.
※’Start a business’, ‘construction licensing, etc.’, ‘power supply’, ‘registration of
※Looking at the rank in the sub-parts announced in 2013, the entrepreneur attitude,
property right’, ‘credit acquisition’, ‘investor protection’, ‘taxes, etc.’, ‘international
ability and aspiration was ranked at 36th place, 59th place and 33rd place, respectively,
trade’, ‘resolution of contracts disputes’, ‘bankruptcy proceeding’
as of 2013; therefore, recognized opportunity, competitor and technical level where
※Composed of : Number of total stages in administrative procedures in each sector,
shown to be a key restraint.
required time for each procedure (number of required days), required costs for each
procedure (per capita income, %)
• Ernst & Young G20 Entrepreneurship Barometer
- Selection of Index and Priority
- Ernst & Young G20 Entrepreneurship Barometer (hereafter Ernst & Young)
※Ranking the sub evaluation factors for each sector and comparing them with the other
countries, and then defining them in a percentage (%) and averaging, selecting the refers to entrepreneurship index published by the international consulting
final ranking company, Ernst & Young through the survey performed on G20 member
※All 14 variables at the individual level were quoted from APS, whereas other 14 entrepreneurship and influential factor of entrepreneurship, and the effects
variables were based upon statistics published by various international organizations of entrepreneurship on the economy and society.
※Number of start-up/closed enterprise, number of bankrupted enterprise, self- - Fundamental entrepreneurship poorly incorporated due to too much
employment ratio, closure ratio, sum of start-up and closure ratio (churn rate),
concentrated on start-up activities
survival rate (3/5 years), etc. at the enterprise level
※Weight of rapidly growing enterprise (at the perspective of employment increases),
weight of Gazelle enterprise, creation and reduction of employment followed by start-
up and closure, creation and reduction of employment in survival enterprise, etc.
※Performance indicators such as the added value, productivity, innovative performance
and export scales in young and small firms at the level of creating the wealth
A Conceptual Model based on the Definition of Entrepreneurship • Surrogate index representing each factor is to be composed of qualitative
and quantitative index
• Apply the balance between the entrepreneurial process and social ※Data published by key organizations as an index representing the social and national
environment (context) level for quantitative indicator
※The entrepreneurial process should observe the following order: 'training ※Date to be collected from the survey on index representing the recognition of
Recognition at individual and organizational level practice (creation activity) entrepreneurship at the individual and organizational level for qualitative indicator
failed and retried
Personal Characteristics Behavior Characteristics Value and Belief Personal Characteristics Behavior Characteristics Value and Belief
• isk-taking
R • Flexibility(Convergence
• Proactiveness (Activeness) • Future-oriented
• Patience on ambiguity thinking)
• Capability and intention to
• Seeking a new (tending to
problem solution • Technical focus
seek a change)
• Acceptability to
[Meaning of Sub-Components of Challenging Spirit]
external(open
Characteristics Sub-characteristics Meaning innovativeness)
Personal Characteristics Behavior Characteristics Value and Belief Characteristics Sub-Component Meaning
• Extroversion/social Refers to an individual’s psychological needs for
• Autonomy • Self-Efficacy Personal • eed for
N
networking achievement seek to excel to avoid any barriers
Characteristics achievement
and difficulties to achieve a goal (or success)
Behavior Personal tendency to develop or prove one’s
• Goal orientation
[Meaning of Sub-Components of Leadership (self-initiative)] Characteristics capabilities in achievement environment
Awareness and behavior focusing on creating
Characteristics Sub-Component Meaning
• ocial
S
Value and Belief social values to make an effort to solve social
contributions
Personal Independency of team or individual to propose issues
• Autonomy
Characteristics the idea or vision to complete them
Capability in networking to acquire the necessary
Behavior • xtroversion/
E resources via having a relationship with various
Characteristics social networking participant in ecosystem one or organization
belongs to.
Practice (Creative Activity)
Capability to perform the actions required to
Value and Belief • Self-efficacy create the outcomes and decision-making on one’ • Components of Practice (Creative Activity)
capabilities
- The components of practice (creative activity) are classified into start-up
and other creative activities (research, creation, employment, etc.)
④ Value Orientation
[Components of Practice (Creative Activity)]
• Value orientation is to intentionally seek or exert power on a particular value
Key Factor Sub-Factor
(or norm) considered to be appropriate by individual or society • xperiences with start-up
E
Start-up • Purpose of start-up
• Intention and period for future start-up
• In this study, the need for achievement (personal characteristic), goal
• R&D productivity
orientation (behavior characteristic) and social contributions (value and • Weight of creative talents
Research, creation, employment, etc.
• Diversity of jobs
belief) are selected a component of value orientation.
• weight of creative industry
① Regulation
Start-up Environment
• Labor
• Components of Start-up Environment
- ‘Rigidity of working hours’, ‘availability of employment’, etc. can be set
- Influential factors of entrepreneurship are classified into education, as surrogate index of labor regulations and these indices are also used in
knowledge infrastructures, culture, regulation, market condition and WBDB.
financial environment, according to OECD.
- Of 6 factors proposed by OECD, regulation, market condition, financial • Administrative Procedure
environment are directly related to start-up or business activity, which are,
- The administrative procedure index in the WBDB was used as the
therefore, regulated as the environmental factor for business start-up.
surrogate index applying the administrative procedure affecting the start-
[Components of Start-up Environmental Factor] up
Key Factors Sub-Factors ※Ones mostly directly related to start-up in this study, ‘number of required procedures, days
Labor • Availability of employment and costs for company foundation’ was used as key index.
Administrative ※ Survey asking the easiness in establishing the company can be used.
• Company foundation procedure and cost
Procedure
Tax • Corporate tax
Regulation • Tax
Intellectual • rotection of Intellectual Property
P
Property • Average costs of patent registration
- For index related to tax regulations, ‘total corporate tax on tax returns and
Governmental
• Burden on governmental restrictions pre-tax profits’ by WBDB as quantitative index, and other survey asking
Policy
• arket accessibility
M the propriety of corporate tax can be used.
Market Domestic Market
• Monopoly and bidding regulations
Environment
Overseas Market • Globalization • Intellectual Property
• C fund availability for start-up company
V
Investment
• VC and angel investment scale
- Used ‘licensing restraints’ announced one of World Development
Financial • und availability for new company
F Indicators published by the World Bank as surrogate index that applies the
Loan
Environment • Available loans for SME
regulations on intellectual properties affecting the start-up at the earlier
Governmental • und availability for start-up company through
F
Support governmental support program stage
- The ‘restriction of domestic credit’ can represent the available loans for
② Market Environment
company is used a key quantitative index and if identifiable, the business
loans available for SMEs from bank would be more suitable to quantitative
• Domestic Environment
index.
- Access to market, governmental control on price, monopoly and bidding
- Non-secured Loan availability for start-up fund is used as qualitative index
regulations may become a crucial barometer.
- In addition, the market cohesion or population can represent the market • Governmental Supports
scale can be used as quantitative index.
- The ‘fund available for start-up company through the governmental
supports’ is to be ensured through the survey as qualitative index. It will
• Overseas Market
be hard to identify by country, but the ‘scale of governmental support for
- Globalization Index provided by KOF Swiss Economic Institute is to be start-up’ can be used as quantitative index.
used as key quantitative index, as well as national Credit Rate provided by
IMD and Credit Assessment Institute.
④ Start-up Infrastructures
- The number of documents and days required for import and export are
also crucial barometer, which is to be used as an index for overseas market • Start-up Cultivation
environment.
- Number of start-up cultivation center and start-up accelerator is selected as
key quantitative index.
③ Financial Environment
- Moving-in to start-up center and degree of supports from the center are
ensured through the survey as qualitative index.
• Investment
• This culture can be further classified into private, social and governmental
Failure and Rechallenge
level.
• Components of Failure and Rechallenge [<Table 3-119> Components of Entrepreneurial Cultural Factor]
• Failed start-up
Experience
• Rechallenged start-up
• One’s individual preference and social culture affect one’s decision on
- Fear of failure is being handled in many entrepreneurship studies, thus, it • Social atmosphere is important to nurture the entrepreneurship ; therefore,
is used as awareness index. the media interests on entrepreneurship and social status of entrepreneur
are used as a key index.
• Experience
- Start-up as well as closure are treated as key performance index in many • The most important in governmental role at the perspective of culture
entrepreneurship studies; therefore, the survival rate and restart-up rate is to support the rechallenge after failed and in order to measure them,
are used a key quantitative index. the acceptance to failure in governmental support project was used as
※Failed start-up (time, case, reason, etc.) is sued as a ky index to measure the failure and qualificative index.
rechallenge.
Leadership
• Entrepreneurship of manager (OECD,
(Self- IMD, WCY)
• Preference on Self-Employment ((EC,
initiation
Individual Euro Barometer Survey on E-ship),
Value OECD)
orientation • Fear of failure (GEDI,(GEM, APS), Ernst
- Composed of various indices related to start-up environment; however, and collusion (GEM, NES) (GEDI, UN)
Market Domestic
Environment Market
• Competitors ((GEM, APS), GEDI) • E conomic freedom
failed to apply both quantitative and qualitative index at a proper balance • Degree of market share by leading (GEDI(Heritable foundation,
companies (GEDI, WEF) World Bank))
• Degree of public enterprise"fs • Inflows of foreign labor
[Typical Entrepreneurship Index for Start-up Environment] investment (OECD, IMF) population (OECD)
• Consumer satisfaction (OECD, WEF)
Sub-Factor
Category Key Factor • Level of globalization (GEDI,
Qualitative Index Quantitative Index Globalization Index)
• National creditability level
• Availability of employment (WBDB, (OECD, (IMD, WCY))
OECD) • Documents required for
Labor • Rigidity of working hours (WBDB, Market Overseas export (Ernst & Young ,
OECD) Environment Market WBDB, OECD)
• Difficulty of dismissal (WBDB, OECD) • Documents required for
import (OECD, WBDB)
• Business start-up procedure, • Portion of foreign consumers
costs (Ernst & Young ,WBDB, among corporate customers
OECD) (GEM, APS)
• Licensing procedure for
construction, etc. (Ernst &
ossibility
• P of self, other and angel • VC size (OECD)
investment (GEM, NES) • Fund
Young , WBDB, OECD) • Availability in procuring funds
size of share market
• Power supply permission compared to GDP (OECD)
through VC, IPO for start-up
procedure (Ernst & Young , companies (GEM, NES)
• M arket capital size of new
Administrative Investment listed corporations (OECD)
WBDB) • Availability of VC investment at start-
Procedure • Number of angel investors
• Bankruptcy procedure (Ernst up stage (Ernst & Young , WEF, GEDI,
(GEM, APS), GEDI
& Young , WBDB, OECD) OECD)
• IPO Availability (Ernst & Young (Self
investment index ((GEM,
• Registration of property APS), GEDI)
rights (Ernst & Young , survey))
WBDB,OECD) • Weight of business loans of
Regulation • Resolution of contracts
Financial
SMEs (OECD)
Environment • Availability • Interest rate spread (OECD,
disputes (Ernst & Young , of unsecured loan for
WBDB, OECD) Loan start-up fund ((GEM, NES), OECD, IMF)
WEF) • Domestic loans to private
• Various tax-related sector (Ernst & Young ,
regulations, such as direct OECD, WDI)
Tax
• Appropriacy of corporate taxes (GEM, tax, indirect tax, installments,
NES) • Fund availability through
costs, etc. (Ernst & Young ,
governmental support for start-up
WBDB, OECD)
Governmental companies (GEM, NES)
• Degree of intellectual property Supports • Degree of governmental support
Intellectual for start-up companies to acquire
protection (GEM, NES),(OECD, WEF)
Assets technology (GEM, NES)
• Licensing restrictions (OECD)
• Degree of burden on governmental
restrictions (GEM, NES), (OECD, WEF)
• Sufficiency, effectiveness, affinity, • overnmental incentives
G
Governmental accessibility of governmental start-up (Governmental R&D
Policy support program (GEM, NES) expenses) (Ernst & Young ,
• Protection of investor (WBDB, OECD) World Bank)
• Availability of foreign labor
employment (OECD, WEF)
- Culture index are commonly treated in the existing entrepreneurship, thus, Budget
• ntrepreneurship
E
governmental budget size
this index is mainly used. • ntrepreneurship society
E
and journal scale
Research
• Entrepreneurship society
- Quantitative index that were rarely found in the currently existing index,
members
such as public expenses, community safety/confidence for tolerance index
Note: index without a parenthesis just like welfare budget scale is to be built upon the
and supports for unemployment was added. conditions of each country in the future.
※Those quantitative index was not currently quantified in each country, which are to be
- Used start-up environment index that is commonly covered in the currently
measured later.
existing entrepreneurship index
※A concept on ‘Entrepreneurship’ is not clearly defined yet; therefore, it was limited to those
containing a word, ‘Entrepreneurship’ (organization, budget, association, etc.)
- Most of currently existing indices were measured through the expert
survey; in this study, however, the self-survey was performed on general
adults who have experienced with start-up.
•A
mong the newly developed/adopted indices, the ones published by the
international organizations that are not the existing entrepreneurship are used
but if there’s none, the index is additionally surveyed or to be built in the future.
- If gathering the values measured at different measuring unit without going - Index to be composed through a series of process from ‘Entrepreneurship
through the correction, the impacts of index with the smaller measuring training Individual and organizational awareness level practice
unit may be underestimated, therefore, the results after the sum-up may (creation activity) failure and rechallenge’
be distorted.
index with the greater measuring unit • Including other creative activities such as research, creation, not only the
start-up
• Normalization in This Study
- The currently existing entrepreneurship index considers start-up as a key
- The data are to be converted to observe the normal distribution and then a performance
Max-Min technique is used to apply the scores for data to be falling in 1-7
sections • Defined ‘challenging spirit · creativeness/innovativeness · leadership · value
orientation’ as a core spirit, which becomes a foundation for start-up and
creation activities
Applying Weighted Value
- The same weighted value is applied to all individual factors composing the
index in this study.
- The size of survey participants was based upon the results of the existing
• Subject of Existing Entrepreneurship Survey
global entrepreneurship survey; therefore, the participants should be
[<Table 4-2> Subjects of Existing Entrepreneurship]
determined upon the attributes of entrepreneurship definition proposed in
Name of Beginning Number of Survey Survey Subject this study.
Country
Index Year Subject (respondent) (respondent) Age
About 197,000 - For this context, it would be appropriate size of participants based upon
70 overseas
general adults
GEM 1999 countries 16 - 64 years old the weight of opportunity start-up by GEM APS survey
About 3,800
(As of 2013)
experts ※The weight of opportunity start-up, according to APS results from 2006 to 2010 announced
121 overseas - - by GEM was estimated at least 2.03% for OECD countries, average of 5.03%.
GEDI 2008 countries (Used GEM survey (Used GEM survey
(As of 2013) results) results) - To include at least 30 opportunity start-up activists in the survey, it would
No limitation on
Ernst & be appropriate to include at least 600 up to 1,500 people in the survey
ages (65% of total
Young G20 G20 member
2011 1,500 enterprisers respondents: ~ subject.
E-ship countries
40 years, 35%: 41
Barometer
years ~)
Euro
• Composition of Participants by Age and Gender
41 countries
Barometer 42,000 or more
2000 including EU 27 15 or older - The composition or participant by age and gender is to be determined
Survey on general citizens
(As of 2012)
E-ship upon the age and gender of labor population in the country, as well as the
characteristics of distribution be age.
• Entrepreneurship is the practical capability to create a new value, therefore,
- Based upon the OECD labor population statistics, female-male ratio at 1 :
the proper age is the economically active population ranged from 15 to 64
0.79, composition by age: 20-24 years 9.4%, 25-34 years 24.3%, 35-44 years
years old
25.7%, 45-54 years 24.8% and 55-64 years 15.8%)
• Most of teens are currently attending elementary, middle and high schools;
therefore, those aged less than 19 years are exempted.
Gender Ratio Ages Ratio (Subjects aged from 20 to 64 years old = 100)
Division - Currently existing studies occasionally used 7-point Liker scale considering
(Male=100) 20-24 25-34 35-44 45-54 55-64
the survey contents and subject in this study based upon the existing
Average 79.2 9.4 24.3 25.7 24.8 15.8
studies as reference.
Korea 71.7 5.9 23.1 26.7 27.9 16.3
※Likert scale is highly reliable commonly used in evaluating the people’s attitude and
behavioral pattern just like the psychological response test
• Random sampling excluding the ratio of gender and age ※5 and 7-point scales are commonly used in Likert scale and those respondents exceeded
7 points have difficulty expressing their own point of view.
※Respondents are tended to avoid selecting two extremes if possible; 5-point scale,
therefore, may concentrate on 3 optional questionnaires, posing potential distortion in
3) Survey Scale
responses.
Questionnaire to measure Global 5. Do you have any side job other than your main job? ·························· (
① Yes → go to 6 ② No → go to 8
)
Entrepreneurship Index
6. Is your side job related to your main job?
10. Have you attended any entrepreneurship education from your elementary
4 4
4. What is your favorite occupation if you could do it all over again? ··· ( ) or secondary course?(Creativity, market economy principle etc.) ···· ( )
① Self-employed, CEO ② Large company employee ① Yes → go to 11 ② No → go to 12
③ Middle and venture company employee ④ Government officer (public officer, teacher, and solider)
⑤ Professional (medical doctor, lawyer, accountant etc.) ⑥ Researcher, University affiliate, professor
⑦ Farmer and fisherman ⑧ Other (artist, athlete)
Very negative ··············································· Average ··············································· Very positive 24. If so, what is the reason of failure (stop)? ··········································· ( )
① ② ③ ④ ⑤ ⑥ ⑦ ① To sell business ② Profitability is weakened
③ To do another business ④ Unexpected accident/ event
⑤ Personal reason ⑥ Lack of fund
Ⅳ. Start-up ⑦ Other (specify )
4
17. Do you intend or plan to start-up a business in the future? ············· ( ) 25. Did you start-up again after failure (stop)? ········································· ( )
① Yes ② No ① Yes → go to 26 ② No → go to 27
40. Do you think it is easy to procure start-up finance from government subsidy? Very negative ··············································· Average ··············································· Very positive
① ② ③ ④ ⑤ ⑥ ⑦
Very negative ··············································· Average ··············································· Very positive
① ② ③ ④ ⑤ ⑥ ⑦
41. Did you plan or enter start-up incubating center during start-up process? 48. As for your country, do you think bureaucracy of government officers or
··················································································································· ( ) public officers is severe?
4
46. What is the main subject of technology transfer? ····························· ( )
① University ② Research institute ③ Venture capital
④ Large company ⑤ Overseas company ⑥ Other (specify )
I prefer to large investment with risk rather I want to think and behave independently to
1 ① ② ③ ④ ⑤ ⑥ ⑦ 1 ① ② ③ ④ ⑤ ⑥ ⑦
than safe but less profitable investment realize my own idea or vision.
I try even though success is unclear if I meet I do not like to be bothered by others in
2 ① ② ③ ④ ⑤ ⑥ ⑦ 2 ① ② ③ ④ ⑤ ⑥ ⑦
a meaningful or interesting task. setting my own goal.
I prefer to high income job or direct start-up I used to ask others' opinion to solve my
3 ① ② ③ ④ ⑤ ⑥ ⑦ 3 ① ② ③ ④ ⑤ ⑥ ⑦
rather than low income and stable job own problem.
When facing unclear situation without
I endeavor to form smooth human
answer, I dare to find solution alone or in 4 ① ② ③ ④ ⑤ ⑥ ⑦
4 ① ② ③ ④ ⑤ ⑥ ⑦ relationship with others.
team and had experiences of achieving good
results. 5 I can overcome various barriers effectively. ① ② ③ ④ ⑤ ⑥ ⑦
If I determine it necessary and important, I can carry out whatever difficult tasks
I start even though plan is not clear and 6 ① ② ③ ④ ⑤ ⑥ ⑦
5 ① ② ③ ④ ⑤ ⑥ ⑦ successfully.
am good at adapting to the progress of
circumstances
Corresponding level
I do not fear failure once change comes, and Value orientation
6 ① ② ③ ④ ⑤ ⑥ ⑦
am active to take chance Very negative ← Average → Very positive
I determine to stop resolutely if any work is I endeavor to perform any to the end even
7 ① ② ③ ④ ⑤ ⑥ ⑦ 1 ① ② ③ ④ ⑤ ⑥ ⑦
not effective or necessary though others say it would be impossible.
I am not daunted under competitive situation I am interested in developing technology and
8 ① ② ③ ④ ⑤ ⑥ ⑦ 2 ① ② ③ ④ ⑤ ⑥ ⑦
and work harder enjoying competition knowledge through new things.
I feel excitement on stories of future
9 ① ② ③ ④ ⑤ ⑥ ⑦ I like to perform challenging things from
specialists and have great interest in them 3 ① ② ③ ④ ⑤ ⑥ ⑦
which I can learn.
I have much interest in important current
10 ① ② ③ ④ ⑤ ⑥ ⑦ I like to perform tasks that my ability is
product or event that trigger future change 4 ① ② ③ ④ ⑤ ⑥ ⑦
recognized by others.
Corresponding level I want to avoid any task if its performance is
Creativity/ innovation 5 ① ② ③ ④ ⑤ ⑥ ⑦
Very negative ← Average → Very positive expected low.
1 I used to be called as unique ① ② ③ ④ ⑤ ⑥ ⑦ I feel more pride to be respected and
6 recognized by others instead of monetary ① ② ③ ④ ⑤ ⑥ ⑦
I find new and different method in doing reward.
2 ① ② ③ ④ ⑤ ⑥ ⑦
something
3 I am full of curiosity and imaginative ① ② ③ ④ ⑤ ⑥ ⑦ I feel more pride to contribute to others and
7 ① ② ③ ④ ⑤ ⑥ ⑦
social benefit instead of personal profit.
I used to solve problems by combining
4 ① ② ③ ④ ⑤ ⑥ ⑦
different perspectives
4
5 I like challenging unclear and hard questions ① ② ③ ④ ⑤ ⑥ ⑦ 52. What is your current job? ······································································· ( )
I am determined to solve problems with
6 ① ② ③ ④ ⑤ ⑥ ⑦ ① Self-employed, CEO ② Large company employee
endurance
I like to find new product/ service and enjoy ③ Middle and venture company employee ④ Government officer (public officer, teacher, and solider)
7 ① ② ③ ④ ⑤ ⑥ ⑦
to use it always ⑤ Professional (doctor, lawyer, accountant etc.) ⑥ Researcher, university affiliate, professor
I respect creative and innovative strategy
8 ① ② ③ ④ ⑤ ⑥ ⑦ ⑦ Farmer and fisherman ⑧ None (unemployed)
and idea and accept them actively
⑨ Other (artist, sports person)
M y o r ga n i z a t i o n d e t e r m i n e s t o s t o p
7 resolutely if any work is not effective or ① ② ③ ④ ⑤ ⑥ ⑦
necessary
Corresponding level
Value orientation
Very negative ← Average → Very positive
My organization wants to avoid any task if its Date of issue January 31, 2015
5 ① ② ③ ④ ⑤ ⑥ ⑦
performance is expected low.
Publishers Chul-Joo, Hwang
My organization is actively engaged in
6 ① ② ③ ④ ⑤ ⑥ ⑦ Publisher Korea Entrepreneurship Foundation
donation and charity activities.
305/16, Seocho-daero 45-gil, Seocho-gu, Seoul, Korea
My organization endeavors to create new
7 ① ② ③ ④ ⑤ ⑥ ⑦
values to local society. Phone : 82 2 2156 2282 | Fax : 82 2 2156 2290
http://www.koef.or.kr
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