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IMMACUL AT E CO NCE PT IO N ACADE MY

Proud Member of the DIOCESE OF LAOAG CATHOLIC EDUCATIONAL SYSTEM


#1-S, Valdez, City of Batac, Ilocos Norte
S.Y. 2020 – 2021
PE 12
Quarter 2
SUBJECT: PHYSICAL EDUCATION 12
TEACHER: MR. JOHN PAUL L. PAGDILAO

Module 6: Leadership, Career Opportunities,


and Event Organization
Duration: Week 11 & 12

INITIATIVE, RESPONSIBILITY, AND LEADERSHIP

It is essential to
have leadership
skills in dancing.

Whether you dance or not, there’s some leadership lessons to take away from
the dance floor and apply it to the rest of your life.

1. Adjust on the fly


Sometimes things don’t go our way. We can try to force it to work, or we
can roll with the punches and adjust. In Salsa, if you’re a Lead, this can take
the form of doing a move you thought would work and it doesn’t. Maybe you
made a mistake, or maybe your dance partner has just never done that kind
of move before.

It’s not the end of the world. You can improvise instead, and a move that
didn’t work turns into a new one that does. In real life, maybe you have a
business plan that doesn’t work exactly the way you want it to, or maybe
you’re just trying to get your friends out to a bar and it falls through.

2. It’s about creating comfort and challenge


Nothing can hurt a relationship more than making people feel awkward
and uncomfortable. Make people feel comfortable, and they’ll want to be
around you. With Salsa, no one wants to dance with a partner who makes
them feel uneasy.

Some people make their partner feel uncomfortable because they’re being
creepy and sexually aggressive, or because the moves they’re doing
hurt. Others though make their dance partners uncomfortable because they
throw moves at them that are way above their level. That creates a huge
gap.

The person sees how far it is to the other side, and mentally (or
physically) walks away. Too big of a gap and we don’t want to cross it. But if
the gap is smaller it becomes a challenge, and they’ll rise up and do their
best to leap across. After jumping across lots of small gaps, the huge one
won’t seem so big after all.
 
3. It’s about clear communication
You can tell people any message you want, but if it’s unclear it won’t get
through to them the way you want it to. In Salsa if the Lead tries a move that
isn’t communicated clearly, the Follow may move in an unexpected way, or
not at all.

Our bodies communicate more than our words ever can. People may not
consciously pay attention to your body, but they still hear what it
says. Good Leads make sure their body is saying what they want it to.

If they stand and move with confidence, their partner will feel it and
follow smoothly. The Follow will also feel any insecurity, and her steps will
be less sure as a result.
 
4. Take the opportunity… If it’s right
Sometimes we take too long thinking about an opportunity and we miss
it. If you’re out dancing, you may see someone across the room you want to
dance with. Maybe you go for it right away, but maybe you don’t. Maybe you
have to think about it.

Maybe you have to work yourself up first, and you have to position
yourself to get ahead of everyone else who wants to as well. It’s ok. You can
wait until the next song. If it looks like a good opportunity, don’t wait too
long, or it might be gone forever. If you do miss the opportunity, don’t sweat
it.

There’s never just one. There’s a whole room of opportunities if you take
the time to look for them.

5. The best leads also follow


The best Leads and Follows know that the roles are fluid. Sometimes
your partner does something unexpected; you can either ignore what they
did, or you can follow the Follow’s movements and make it into something
wonderful.

Learning both roles, the best, know the challenges their partners’ face.
Instead of issuing blind commands, they can empathize with them and
make win/win decisions rather than win/lose. There’s no shame in learning
about a different role other than your own.

If you only have half the picture, you’re missing valuable information. It
may be uncomfortable to step outside of what you know, but when you
know the whole picture you can lead that much better.
 

Teacher: Mr. John Paul L. Pagdilao – p. 2


No matter what walk of life you’re in, it’s importance to recognize the
influence you have with others. You’re already a leader – it’s time to step up
to it.

DIFFERENT HEALTH- AND DANCE- RELATED


CAREER OPPOTUNITIES

The world of dance is an ephemeral field. Maintaining a career as a full


time dancer can be elusive, difficult to maintain, and short lived. However,
there are many ways to extend a career in dance and remain active in your
field or transition to something different entirely.  Here are some ideas to
consider:

1. Become a dance teacher.


This is perhaps one of the most popular career choices for dancers. You can
teach at a studio, in a public school system with the proper qualifications, or a
college dance program with a Master’s degree.

Being a dance teacher allows you to remain active physically while sharing
your knowledge with others. You can also remain creative through
choreographing routines for class and performances regularly.  It helps to
know which age group you want to teach, as some will require extra training or
college degrees.

2. Choreograph.
Search out grant programs in your city to fund your work. Contact local
theater groups who may be interested in hiring a choreographer for their plays
or musicals. Seek out large scale entertainment companies who may need a
choreographer for corporate or commercial work. Start your own dance
company and forge a new, creative path!

3. Work in arts administration for a dance company or theater.


Your experience in the dance world will have given you a thorough
understanding of the arts in general, and transitioning to a desk job is a good
option to stay involved in the field if you desire a less physically active career.

This is a great position for those who can organize budgetary finances,
schedule meetings, rehearsals, or shows, organize fundraisers, and be a
support to the artistic director and overall vision of the company.

4. Become a yoga or Pilates instructor.


Yoga and Pilates are not only great conditioning supplements for dancers,
but they also make wonderful second careers and additional income to full-
time dancers.

The language of dance crosses over well into these fields. The breadth of
kinesthetic knowledge from dance training translates effectively when teaching
these mind-body techniques.

There are several types of trainings you can take to teach either field,
ranging from 200-500 hour yoga teacher training, Pilates mat training, to full
Pilates apparatus training. Most gyms and studios will require this in-depth
training in order to teach.

5. Marketing for dancers.

Teacher: Mr. John Paul L. Pagdilao – p. 3


This field may be closely related to working in arts administration for a
company, or you could become a full blown graphic designer.

Work in this field could entail designing and maintaining web pages,
designing flyers and other promotional materials, promoting events through
social media, and more. Graphic design work may require additional training,
which you could receive through online courses, community classes, or
attending college to obtain a degree.

6. Become a dance photographer or videographer.


As a dancer, you have probably been on the other side of the lens many
times. You already have an awareness of movement when you take the leap
into the photography world, giving you an edge to predict great photo moments
or video framing.

It could even lead to a bigger career in photography. Dancers and


choreographers, especially, often have a great eye for creating imagery – after
all, dance is essentially creating images with our bodies.

7. Costume or clothing designer.


As a dancer, you have been surrounded by costumes either your entire life
or your entire career. You also know what feels good to practice in. With this
advantage, you can create costumes, dancewear, or clothing that is designed to
be moved in or move well with the body!

Learning to sew and create your own costumes could lead into working in
the costume department of a dance company.

If you are passionate about designing your own gear, you could even start
your own line. The internet has paved the way for a booming self-employment
market, with marketplaces such as Etsy and independent online storefronts
powered by PayPal or Shopify.

8. Become a physical therapist or dance medicine specialist.


As dancers, we know our bodies very well. If you have had extensive
training, such as going through a college degree program, you probably have a
wide range of anatomy and kinesiology knowledge. Injuries in dance are
unfortunately common, and you may have even experienced some yourself and
gone through physical therapy.

Even if you just have the curiosity, this can be an excellent and lucrative
field for a dancer to enter. The ability to relate to a dancer and understand the
dancer’s body as a physical therapist or medical doctor will give you an
advantage that is hard to beat.

Know that your drive to succeed does not have to stop with dance, but you
can take these many wonderful qualities to open new doors, build new bridges,
and have a successful and happy life, no matter what you do.

ORGANIZING A DANCE EVENT FOR A


TARGET HEALTH ISSUE OR CONCERN

Fitness events can be the boost your business needs to engage members. Gym
events are fun and emphasize health, fitness, and wellness. Even with the most
state-of-the-art facilities, you can still experience dwindling membership rates.

Teacher: Mr. John Paul L. Pagdilao – p. 4


Are Fitness Events Effective? 
Whether it’s a launch event or first-anniversary celebration, in-person
events can do wonders for your brand. When it comes to event marketing, 84%
of attendees said they have a better understanding of the product, service, and
company being promoted at the event. 
Fitness events can bring people together and inspire them to make
changes. Events allow gyms, studios, and health clubs to think of creative
ways to engage with members and the local community. Whether the aim is to
boost membership sales, increase the sense of community, or engage current
members, events can help you to meet your goal. 

11 Steps to Plan and Organize a Fitness Event 

It makes sense that a successful event takes time and planning. When
organizing a fitness event, multiple factors need to be considered from
invitations and budget to logistics and location. Event planning is a task in
itself. Here’s a breakdown of the steps you need to take to plan and organize a
fitness event. 

1. Set Your Goals for the Event


Before you start organizing the event, set your goals. The function can
have more than one focal point, but you should have goals in mind that you
want to achieve. This will help navigate the planning process. Consider both
objectives for your members as well as business goals. So, you may want to
increase membership sales but also educate the community on things like
fitness and nutrition. 

Start by speaking to your members. You want to plan an event that will
land well with the community and be a success. What better place to start
than getting feedback before you even begin? Ask questions to find out the
type of events they would most like to see from you. If they struggle to eat
healthily out of the gym, then a cooking event that teaches a few healthy
recipes would be very beneficial for your members. At the same time, these
sorts of experiences and events can do wonders for engagement and
retention.  

2. Determine Your Budget 


Your budget is a pretty big factor in the event planning process. After all,
it dictates what you can and can’t afford to do. You will need to cover any
extra time your employees need to take to organize and attend the event.
Think about event marketing, and any freebies you want to give away to
attendees. Whether it’s a branded t-shirt or class passes, you need to think
about event funding. 

If it’s a paid event, do the ticket sales result in a profit? You don’t want to
be losing money. Think about sponsorship from local businesses that
complement the event. You may want to team up with a local smoothie bar.
The event provides the partnering business with advertising and foot traffic
while your attendees get to enjoy smoothies. If you’re holding a fitness event
in-house like a fitness challenge, the costs are meager in comparison to say
a fitness retreat.   

Teacher: Mr. John Paul L. Pagdilao – p. 5


3. Choose the Location 
When it comes to location, you have various options. You can decide to
host the event in-house, which is ideal for things like challenges,
competitions, and seminars if you have space. If you want to take the event
outside, you can use local parks for events like an outdoor obstacle course
or group picnic. The location you choose is dependent on the type of event
you’re planning. Of course, if you want to organize a fitness retreat, you will
have to find a location that accommodates this and provides everything you
need.

4. Make a Checklist 
Once you’ve chosen the type of event, determined your budget and
location, you now need to pull the whole thing together. Gather your events
team and make a thorough checklist. This should include everything you
need to carry out before, during, and after the event. The list will also
include items that you need to get from gifts for attendees to marketing
collateral. 

Although this may sound like an obvious part of event planning, it’s easy
to get excited and get ahead of yourself. Your checklist should navigate your
planning process and keep you on track. Lists help to keep you accountable
and know precisely where you are with event planning.

5. Set a Realistic Timeline 


Your timeline will be dependent on the type of event you’re hosting. While
something like a weight loss challenge may take less time to prepare than a
fitness workshop, you still need to set a realistic timeline no matter the
event. Your marketing strategy and budget will be tied to a timeline which
you will need to stick to. 

If you can, give yourself at least three months to prepare for an event. If
you’re collaborating with other businesses, everyone involved needs enough
time to bring everything together. When you’re strapped for time, you often
rush into things and make snap decisions. This can really affect how
successful an event will be. 

6. Plan Marketing Strategies 


Your event marketing strategy will play a significant role in spreading the
word and getting people through the door. It doesn’t matter if you’re
throwing a massive launch event or a monthly fitness competition, you
should still create a marketing strategy. 

You need to inform your community and people outside of your gym that
your event is taking place. Tell them why they should go to your event.
Think about using Facebook ads, word-of-mouth marketing, email, and
push notifications to share the news.   

7. Event Insurance Coverage 


Make sure to check your insurance coverage for events. If you’re holding
a seminar out of your usual opening hours with 30+ guests, are you still
covered by your insurance? This is something you need to check early on as
it could dictate the type of event you can throw on your premises. 

Whether you’re holding an event in-house or at another location, check if


you need extra insurance to cover you. Think about public liability

Teacher: Mr. John Paul L. Pagdilao – p. 6


insurance for your event. If your event involves physical activity, you need to
be covered for any accidents or injuries that may occur.  

8. Manage Logistics 
There’s a lot going on before, during, and after an event that needs to be
taken care of. Manage the logistics so that there are no issues on the day.
Consider parking arrangements, check-in, or registration on the day, and
make sure your studio is large enough to handle the number of people. If
you have a large number of people attending, think about the plan for entry
and exit to avoid any chaos on-site during the day.  
Remember to arrange social media coverage during the event. Facebook
Live and Instagram Stories are a great place to start to showcase your live
event coverage. Your event social media strategy will be a part of your
marketing strategy. 

9. Tickets and Invitations 


How will you invite guests? Is it a paid event or free for all to come?
These are elements you will have to consider when organizing your event. If
it’s a members-only event, you can send out personalized invitations via
email to all guests. 

Give your guests plenty of notice so that they can make arrangements
ahead of time. If you’re holding an open-day style event and trying to
encourage new member sign-ups, you’re more reliant on your marketing
reaching the right people. Set up open Facebook events so you can get an
idea of the number of guests attending. 

10. Send a Reminder 


You probably sent out tickets and invitations a month or so before the
event. Send out a reminder to all guests so that your event is fresh in their
minds. You may want to send a friendly reminder a week or so before then
again the day before. This may be in the form of a text, email, or push
notification. 

Remember to include any special instructions, parking, or directions in


the reminder email the day before the event. This will help reduce any
confusion on the day and hopefully result in a very successful and
organized event. 

11. Enjoy and Have Fun! 


Don’t forget to enjoy yourself and have fun. Event planning can be time-
consuming and laborious work, but it doesn’t come without its rewards.
Events are ideal for boosting engagement, retention, and acquisition. Not to
mention the benefits it can give to your members. A weight-loss challenge
could be just what your members need to hit their fitness goals.  

It’s a good idea to ask for feedback after every event. No matter how
successful they are, you can always learn and evolve. Try sending out quick
feedback forms to all guests the day after. You want to find out if guests
enjoyed their time if they would come again, and what would make them
love it more. 

In Summary
Fitness events can be marketing magnets. These days, experience is
everything. People are looking for more engagement, community, and
interaction. With the right planning and organization, you can host an event

Teacher: Mr. John Paul L. Pagdilao – p. 7


that your members and community will love. All the while, increasing brand
awareness, member engagement, and membership sales. 

P E R F O R M A N C E T A S K
 Create a dance event plan for a target health issue or concern.
 Refer to the discussion in the module regarding the “11 Steps to Plan and
Organize a Fitness Event”.
 The content of your plan satisfies the 11 steps (except for #11).
 Create your own format in doing the Dance Event Plan (e.g. PPT, Word,
Publisher, PDF, Excel, etc.)
 Submit not later than the week of the Final Assessment on December.

Teacher: Mr. John Paul L. Pagdilao – p. 8

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