511572021 Nghién ctu kino sat sy nh hug cia ce nn cht rama dich wu dn sy ha ong ea nguos Neu ding kN mua sm trén nbn tng Nghién cuu khao sat su anh hudng cua cac nhan to chat lugng dich vu dén su hai long cua ngudi tiéu dung khi mua sam trén nén tang TMDT SHOPEE Chao ban! Chiing téi la nhém nghién cutu WIDE CAT. Hién tai ching tdi dang thyc hién bai nghién cou khoa hoc "ANH HUONG CUA CAC NHAN TO CHAT LUQNG DICH VU DEN SU HAI LONG CUA NGUOI TIEU DUNG KHI MUA SAM TREN NEN TANG TMBT SHOPEE”. ‘Day [a bang cau hdi hoan toan véi tinh thu thap théng tin mét cach khdch quan. Cac théng tin ma Anh/Chj cung cap qua bang hdi nay sé rat hiu ich cho viéc hoan thanh nghién ctu cua ching téi. kinh mong ban cé thé vui long danb it thdi gian dé tra ldi nhing cau hdi dudi day bang cach danh dau vao 6 thich hgp, méi cau héi chi chon mét phurong én tra Idi duy nhat. * Required : . ‘Dénh déu Iva chon phil hop Phan |. Khao sat nhan khau hoc 1. Gidi tinh * Mark only one oval. 2. BO tudi* ‘Mark only one oval. ) 18-26 tusi ) 27-35 tudi >) 36-44 tui —) Trén 44 tudi hitpssidocs. google. comiformsfdINEX_H4pP2bjENDY|TOZIuqwe2VNUS214VvaHpakwHhE/edt 16sirsr2021 3. Trinh dé hoc van * Mark only one oval. (_) Cap 3 - Trung cap. () €ao dang - Bai hoe () sau dai hoc Khac 4. Thunhap* Mark only one oval. (—) busi 5 trigu dng C_) 5-10 trigu déng 11-20 trigu dng Trén 20 trigu dong [Nghin eiu khdo sat sv énh hung oi ce nhdn 16 chat krgng dich wy dn sy hal long cia ngudrtéu ding ki mua sim trén nén ting 5. Ban da mua sm bao nhiéu lan tai Shopee trong 3 thang gan day * Mark only one oval. CD busi 5 fan 5-10 fan 11-15 fan Trén 15 [an Phan Il: Nhding yéu té khao sat vé ung dung Shopee ‘ui long dani dau vao cdc mite dé tir 1 dén 5 ma ban cho 18 phu hop 216 hitpsidocs google comiformsidINFX }4pP2bjEnDY|TOZIuqweVNUS24WvaHpakwHhE/edt511572021 Thiét ké trang web 6. Chat lugng théng tin * ‘Mark only one oval per row. [Nghin eiu khdo sat sv énh hung oi ce nhdn 16 chat krgng dich wy dn sy hal long cia ngudrtéu ding ki mua sim trén nén ting Ratkhong khong Tung, Rat dong y dong y lap 9% gong y Thong tin trén Shopee hé tro téi oO DoD a a hoan thanh vige mua hang ~ — SN Shopee cung céip duge nhiing ~~ s ‘théng tin tdi cn. OC a Théng tin trén Shopee c6 hiru - NON Ny ich. CO OC CO OO O 7. Giao dign trang web * Mark only one oval per row. Rat khang Khéng Trung , Rat aang y ang y tap PP8Y gong y Giao dién Shopee dep. oO oO 7, OO Shope trinh bay duge thiét oC s SOS ké dep. C oO oO O Giao dién Shopee Idi cuén. oO Oo oO OO OO hitpsidocs google comiformsidINFX }4pP2bjEnDY|TOZIuqweVNUS24WvaHpakwHhE/edt a6511572021 _Nghién ou Kho sat sy énh hung cia cc nhn 16 chat lrgng dich wy dn sy hal long cia ngudt éu ding ki mua sm trén nén ting 8. Quy trinh thanh toan * Mark only one oval per row. Ratkhéng —Khéng Trung , Rat dong y dongy tp 9Faengy Shope khong gay khé khiin khi CO oO s thuc hién thanh toan tryc tiép. O —~ OO O° Quy trinh thanh ton khéng cé , _— SNF SN khé khan, =) CO Oo O OO Dung Shopee téi nhanh chéng hoan thanh viée mua hang hon oO oO Oo oO Oo qua mail,cudc goi, 9.6 tign Igi cua trang web * ‘Mark only one oval per row. Ratkhéng —-Khéng— Trung _ Rat dongy ong tp 8 gongy Shopee thé hign nai dung met Se - >) C OO Oo cach dé doe. CO Cc OO O Giao dign tren Shopee d8 doc fo) Oo O00 Oo han hang trén Shope dé hig. = (>) Oo OO Oo hitpsidocs google comiformsidINFX }4pP2bjEnDY|TOZIuqweVNUS24WvaHpakwHhE/edt ane511572021 _Nghién ou Kho sat sy énh hung cia cc nhn 16 chat lrgng dich wy dn sy hal long cia ngudt éu ding ki mua sm trén nén ting 10. Lua chon san pham* Mark only one oval per row. Rat khong Khéng Trung _ Rat ang y dongy tap P89 gang Tat cd viéc kinh doanh cua téi V6i Shopee cé thé hoan thanh oO oO oO trén web. ‘Shopee dua ra nhiéu chon Iva CO CO vB san pham. YL VY ‘Shopee cung cap nhiéu Iya chon —_ _S ma tdi cé hitng tha, OC CO oO OO O 11. Gia ban dé ng! Mark only one oval per row. Rat khong Khéng Trung , Rat aongy dongy tap 99 angy Shopee cung cap cho t6i gidm _ Sy Re gid hode mién phi van chuyén. SS CO ~~ ‘Shope c6 gid thap. CO Oo O OO O Gid trén Shopee thép hon gid _ . . CO Oo O O O cila cdc cla hang chinh thie. hitpsidocs google comiformsidINFX }4pP2bjEnDY|TOZIuqweVNUS24WvaHpakwHhE/edt 516571572021 Nghién cir Kho st sy nh hung cia cc nbn tb cht lagna dich w Gn sy ha ing aa ng eu ting kN mua sm tn nd ting 12. ca nhan hda trang web * Mark only one oval per row. Ratkhéng —-Khéng Trung _ Rat aang y dongy tap, 8 aang ‘Shope cho phép tdi duoc twong téc dé nhan nhang thong = (_) oO =) tin phi hop cA nhan. ‘Shopee cé tinh nang tuong tac 48 hé tro t6i hoan thanh vie oO oO oO Oo mua hang. Toi c6 thé tuong tac trén Trang web dé lay duge théng tin phi oO oO hop nhu cau 13. Tinh kha dung ca trang web * Mark only one oval per row. Ratkhéng —-Khéng Trung | Rat dong y dingy tap 99 aengy Khi toi sir dung Shopee thi cde thao tée trén Shopee ftténthai = Oo OC oO gian Téc d6 truy cp trén Shopee _ SO _ nhanh, CO oO CO O Tn nhiBu thai gian 4é truy cap . oo) oO Oo OO OO ‘Shope. hitpsidocs google comiformsidINFX }4pP2bjEnDY|TOZIuqweVNUS24WvaHpakwHhE/edt 66‘511872021 Ngién ctu Kho st sy dh hung ota cf nha cht roma dich vy dbn sy ha King ota ng eu dng kh mua sm tn MB tng Dich vu khach hang PERSONALIzation 14, Mite do lich vy * Mark only one oval per row. Rat khéng Khéng Trung 4 Rat dng y dongy tap 99 aengy ‘Shope cung cap s6 dién thoai oO oO Oo O° on vj ban. ‘Shope hé trg tryc tuyén 24/7. oO oO oO OO O ‘Shope cung cap diéu kién lién hé true tigp ngudi ban néu 66 oO Co OC Oo van d@ phat sinh, 15, Tra hang/Cac chinh sach hé tro * Mark only one oval per row. Rat khong Khéng ‘Trung bongy Rat gongy dingy Map SY aongy ‘Shope cung cap nhiing Iva oO oO OO °O chon tién loi cho vige tré hang. ‘Shopee xir i tra hang t6t oO oO oO OC O ‘Shopee cung cp cdc dém bdo oO Oo OO° phii hop khi mua hang. hitpsidocs google comiformsidINFX }4pP2bjEnDY|TOZIuqweVNUS24WvaHpakwHhE/edt m6511572021 _Nghién ou Kho sat sy énh hung cia cc nhn 16 chat lrgng dich wy dn sy hai long cia ngudt éu ding ki mua sm trén nén ting Bao mat/Riéng tu 16. Baomat* Mark only one oval per row. Rat khong Khéng Trung a Rat dng y dongy tap 89 aengy Toi thay giao dich trén Shopee — — NN an toan. LO QO a) CO CO Shopee e6 day di cée tinh nang = SBD onN Ts boat oO Oo COC Oo ‘Shope bao vé cde théng tin Vé — - NN oO oO Oo oO O thé tin dung cua tdi — hitpsidocs google comiformsidINFX }4pP2bjEnDY|TOZIuqweVNUS24WvaHpakwHhE/edt ane511572021 _Nghién ou Kho sat sy énh hung cia cc nhn 16 chat lrgng dich wy dn sy hai long cia ngudt éu ding ki mua sm trén nén ting 17. Riéng tu* Mark only one oval per row. Ratkhéng Khong Trung , Rat a dong y dong y lap "SY gong y Tai tin tuéng Shopee bdo vé oC oC théng tin ¢4 nhén t6i an toan. “ OY Tél tin tuéng Shopee kh6ng str dung sai muc dich théng tin ca oO oO oO OO OO nhan cia t6i ‘Shopee bao mat thong tin vé théi quen tiéu ding cla khach oO Oo OO Oo hang. ‘Chat lugng két qua mua hang hitpsidocs google comiformsidINFX }4pP2bjEnDY|TOZIuqweVNUS24WvaHpakwHhE/edt one511572021 _Nghién ou Kho sat sy énh hung cia cc nhn 16 chat lrgng dich wy dn sy hal long cia ngudt éu ding ki mua sm trén nén ting 18. Thdi gian dat hang * Mark only one oval per row. Ratkhéng — Khéng—Trung _ Rat ang y dongy tap 89 gang Trang Shopee luén cung cap cho khach hang théng tin vé thoi oO CO CO gian giao hang. ‘Thai gian gitta hoat déng van chuyén va nhan don dat hang oO Oo OO O luén ngan, Trang Shopee c6 thé dap tn: rang ~_ oO OO don hang khan cap. 19. Bat hang chinh xac * Mark only one oval per row. Rat khong Khéng Trung Gong y dong y lap Rat PEMGF gang y Bon dat hang cla t6i tir trang ‘Shope hiém khi cé chira cdc mat hang sai Don dat hang cia t6i tir trang Shopee hiém khi cé chia sé oO oO luong khéng chinh xac. mwas OO OC OOO ee gon ah toan cla Shopee oO oO oO oO oO Téi luén nhan dug hang ding oO oO oO oO oO thai gian cam két giao hang hitpsidocs google comiformsidINFX }4pP2bjEnDY|TOZIuqweVNUS24WvaHpakwHhE/edt 1016511572021 _Nghién ou Kho sat sy énh hung cia cc nhn 16 chat lrgng dich wy dn sy hai long cia ngudt éu ding ki mua sm trén nén ting 20. Diéukién giao hang * Mark only one oval per row. Ratkhéng —-Khéng Trung _ Rat ang y dongy tap 89 gang on dat hang trén Shopee luén Ss oO durge déng gdikhi van chuyén, = OC Tat ca cdc don dat hang trén _— a ‘Shope khéng bj hu héng. Vv Toi nhan duge cae san phém chinh xac véi day du tai liéu Oo oO dinh kem. ‘Thiét hai hiém khi xay ra trong qué trinh van chuyén don dat oO oO oO hang cua téi tir trang Shopee. 21. Téng quan chat lugng dich vu dién tl Shopee * Mark only one oval per row. Rat khong Khéng Trung nny Rat Bi dongy — dongy tap” dongy Nhin chung trai nghiém mua a sém véi Shopee la tuyét vii / Chat Iuong chung ctia dich va CO oO ‘ung cap béi Shopee tuyét vii. ~ VY Cam nhén chung cia tdi v8 SS ~ ‘Shope rat théa man hitpsidocs google comiformsidINFX }4pP2bjEnDY|TOZIuqweVNUS24WvaHpakwHhE/edt ne511572021 _Nghién ou Kho sat sy énh hung cia cc nhn 16 chat lrgng dich wy dn sy hal long cia ngudt éu ding ki mua sm trén nén ting 22. Shai long cila khach hang * - ” Mark only one oval per row. Ratkhéng — Khéng Trung), dong y dongy ap P8Yaengy Néi chung, ti hai long véi trai oO aS a nghiém dich vu trén Shopee. c VY DOG VY Toi hai long vét dich vu ma Co SOS Shopee cung cap. CO © © _ Toi hai long véi san phim duge — SOR RS cung cap bdi Shopee. C =) — O oO hitpsidocs google comiformsidINFX }4pP2bjEnDY|TOZIuqweVNUS24WvaHpakwHhE/edt 16511572021 _Nghién ou Kho sat sy énh hung cia cc nhn 16 chat lrgng dich wy dn sy hai long cia ngudt éu ding ki mua sm trén nén ting 23. Sy tin tuéng ctia khdch hang * Q, Mark only one oval per row. Rat khéng Khéng Trung Rat v dongy — dongy tap,” dongy Bat ki ai cing c6 thé ki vong nhiing léi khuyén hu ich tir oO CO Ooo Shopee. ‘Shope that su dau tu tot cho Co oO DAD O°” loi ich cua khéch hang, a a oe Néu 6 van dé xay ra, bat ki ai ‘cing c6 thé ki vong duge oO oO Oo CO Oo Shope xir ly céng bang Téi hanh phic véi nhiing tiéu oO oO SS CO — chudn van hanh cia Shopee. SS ae SS SS SS ‘Shopee hoat déng cén trong, oO CO OO 0 Oo Ban c6 thé tin nhGing tuyén bé on CS OO CO CO CO QJ tu Shopee. hitpsidocs google comiformsidINFX }4pP2bjEnDY|TOZIuqweVNUS24WvaHpakwHhE/edt sa6511572021 24. Y dinh mua hang lai * Mark only one oval per row. [Nghign ei khdo sat sv énh hung oi ce nhan 18 chat krgng dich wy dn sy hal long cia ngudrtéu ding kei mua sim trén nén ting Rat khéng Khéng Trung gaat dong y dong y lap J aongy Téi sé thyc hién thém nhiing giao dich trén Shopee trong oO oO oO oO OO ‘tuong lai. ‘Téi sé mua sém nhiéu hon trén s SN St SN SN Shopee, CO CO O oO © Tdi sé mua sm thuréng xuyén - - , aS Ss oO Oo CO CO Oo han trén Shopee. hitpsidocs google comiformsidINFX }4pP2bjEnDY|TOZIuqweVNUS24WvaHpakwHhE/edt 146511572021 _Nghién ou Kho sat sy énh hung cia cc nhn 16 chat lrgng dich wy dn sy hal long cia ngudt éu ding ki mua sm trén nén ting 25. Truyén miéng* Mark only one oval per row. Ratkhéng Khang Trung ; Rat dong y dongy tap 99 aengy TOI néi nhiing diéu tich cue ve S SNR ‘Shope véi nhéing nguai khdc. a WV YW WY WJ Toi gidi thigu Shope cho nhang = DAD OO °O ngudi hl y kién tl YL O ODO 0? 2? Toi khuyén khich ban be, nga CS SS a i) Oo O Oo ¢ quen mua hang trén Shope. Nhom nghién ctu chan thanh cam on anhichi vi da déng gop cho bai khao sat. hitpsidocs google comiformsidINFX }4pP2bjEnDY|TOZIuqweVNUS24WvaHpakwHhE/edt 1916511572021 _Nghién ou Kho sat sy énh hung cia cc nhn 16 chat lrgng dich wy dn sy hai long cia ngudt éu ding ki mua sm trén nén ting This content is neither cteated nor endorsed by Google hitpsidocs google comiformsidINFX }4pP2bjEnDY|TOZIuqweVNUS24WvaHpakwHhE/edt 1616