Entrepreneurship

Module 5
Developing a Business Plan:
Screening Proposed Solution

What’s New
Activity 1: Getting Inspired

1. What became as the primary objective and mission of the couple in putting
up the business?
- The primary objective and mission of the couple in putting up the business
is to put a stop at throwing good food away.

2. What could be the reason why they've seen their business idea viable in
terms of materials to be used and its concept?
- Because the raw materials are easy to find in Batngas.

3. In what way are their products different and innovative from their
competitions?
- The couple extended the shelf-life of sinaing na tulingan which is their
product from a week to 2 years.

4. How did the finance their business venture?

- The couple sold their old vehicle to get the business going.

5. Where do they sell their products? Why do they choose to do that?

- They sell their products to 50 branches of Robinson’s Supermaket and 40
over 40 branches of Shopwise paving the way for more exposure and
wider reach to a bigger customer base.

6. How many years is their business at present? What are their future plans
for the business?
- Their business is more than 5 years at present and their looking forward to
a partnership with the Department of Science and Technology (DOST).
Their partnership will enable them to acquire advanced technology and
packaging development.

7. State at least (4) reasons/characteristics that, in your opinion, made Kusina

Batangueña a valuable business and still growing.
- Determined, Hard-working, Sedulous and Unique.