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For Luke, nature has been denatured through the corn- modification of life that accompanies corporate
hegemony. Instead of directly taking on the institutions of translational capitalism, however, he criticizes
environmentalists for being insufficiently radical in their own struggles against these
institutions. There is, of course, a long tradition of armchair philosophers haranguing
social activists for their compro- mises. Still, the irony is pungent. It is heightened by the fact that
Luke's critique of too-timid, business-friendly environ- mentalism has been
accompanied by the standard academic practice of producing a resource-consuming
literary com- modity of dubious recyclable value.