Article - Lecturer +

Ecocertification of Wood products Same distinguish claim and companies,

environmental friendly American trust in ads
Ind certification consumer agency wood
products org international reputations
Too many ads and it is not important for people Price is important to us care price, not
due to their culture determine an important decision 5% of
increase is not the most relevant
Eco + expensive certification agency Wood business competition foreign
People pay certification

The article and the lecture both deal with the ecocertification of wood products, which
demonstrates that they are environmentally friendly. Whilst (mientras que) the author of the
reading thinks that it is not probable (profitable) American wood companies will start producing
wood in an ecologically friendly way to become ecocertified for three specific reasons, the lecturer
opposes the author’s claims. In his opinion American wood companies will, at some point, certify
their wood products.

First the writer claims that