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KARNATAKA STATE 4 OPEN UNIVERSITY “Impact of Website Attributes on Customer Satisfaction - Study with Reference to Unilog Content Solutions Pvt Lad. forthe partial illest ofthe award OF Master of Business Admisistration Degree iy KSOU 2021 By MONISH SR ter No: 18010310017 Under the guidance of INTERNAL GUIDE EXTERNAL GUIDE Naveen G ¥ Mahadeva Swamy Bidigar KM. Aicust Profesor, Asistan Direct Content Deoerineat of Corimere Keranaa State Ope ti Mya Departent of Studies an Research n Management SOU, Mysure 370006 ————— ——— KARNATAKA STATE ‘OPEN UNIVERSITY ith Reereace to Unlog Content Sans Pv MoWsiES Regier No 8010510017 Undo tbe gure of IereRyAt cube BRTERAL CME, et eels re = Eee een Demet te ea EEE ic KARNATAKA stare “) opeN UNIVERSITY fr, o}0310017 Subs Approval Proce Tope Ref: Your letter Dated 06-12-2020 With reference to bove you are hereby informed tat you are mined to do the project work onthe topic “Impact of Website Atrbutes 2 Customer Satistaction - A Stady with reference o Unilog Content boutions Prt Led, Mysore un ‘ssistant Profesor, Department of Commerce, KSOU Mysore You may the intemal guidance Naveen G, raced withthe project work and comply with necessary requirement DOSER in Management KSOU, Mysuru ee 1, josh nner eater PR ‘Ths isto exif ha Mr. Monish SR herng the Reser nb: 18010310017 ha seen comple the pest wrk on tof Website Atebutes om CCasomer Satisfaction ~ 4 Stedy wit Reference t Unlog nt Seutons Pe Lik” under tbe guidane of Sei Naveen G V (lal Gis) and Se ™ devs Swamy Bidar K M (Enteral Gus). The poet repo is abit to te Kamala State Open Universi in Pan finer te sume for {he smard of Master of Business Adminstation (MBA) dura 2021 gh Dr Raeshbr pers chore armen of tudes & Rosana nMantgenat KSOU, Mysore th joshwars. hae Spe eer ‘are sone "mpm DeTERNAL cube crerieteare Atte on Customer Saat - Stay with Retro Use ‘Content Satons Pv Li" iat on rg poet sy contd peviion The wock tas basa oitcory and i rome er tecsieion owas tl fitment of the rgieenent fo he MBA sea Date : 9 |, oha00 | ay aver GY Assan profesor Deparmee Commer KSOU Multa ago yea NAVERN OV. dat. 78 DOSER Conon "evan Oe, in Capo ire ACKNOWLEDGEMENT {hipenon Po De. Malet fer agp arn rp aaa Se Con Unt Myer, ogi al ss ns ele scp cons pce! cof ‘ees my heen tanks Si MabafevaSwamy Hagar kM, Assit Deon ane Saves Uno Cre Seaton Mnfrs hipaa pen An ao eto ak healer rh knd co-opt endemic ine ny rec! log Cont Solos PL tithes wou isto thank ay pres my mena en toe who ave a a Due: 96-10 -202 orbs Bes My Sov Rego s01010017 I hereby declare that this tbutes on npact of Website At ymer Satisfaction - A. Study with eeference Unitog, ‘Content Solutions Pvt Ltd” is the result of projst work carried out by me under the guidance of Sri Naveen & V, Assistant Professor, ‘Devartment of Commeree, Kamataka State Open University Mysura and Sri Mahadeva Swamy Bidigar KM, Assisian Ditestor Content Services Unilog Content Solutions, Mysurw ia. partial flfiiment for the award of Master of Business Adminstration by Kemataka State Open University, Mysore T also declare that this project is the outcome of my own. ffs and that is not submitted to any other university or institute forthe award of any other degree or Diploms, Lheos Date: 26-10-22 1 Monish SR Place: yoyo 28010310017) List of Tables es Fe [oeecncninintaunstiamey | 2 | Nips enero erm = See % acne x | Soe stis rein iene se = BE. | Tstocev end meme 5 tain oft ae List of Figure a) | epesionat pon maim nAGiaip ah ome SN cs ter tomrtons el cape Feit | wsted mine ormeccamene ete res [ver cosets Fett [Tosa aat Aube ae Dign 015 | Dpiaverctecion -r16 | Pratine Sachin commen Ales Sages natch Prolite contng exes ean | rot tesa Tar | mee preview in eos es |Senhiesiainecommene la teas | Quick owerpat _ a | Produ proaps fe2s | Representation of easter visits fe29 | Tota orders and revenue = fe30 | Tout revenve generated |e ‘Evolton of ear value Time spent by acusiomeron e-commerce site No (Chapter-I: Introduetion | 1.0 Introduction 1.1 Statement of the prob 1.2 Seope of th 1.3 Objectives of the study 1.4 Research Model uy Interpretation Summary of N Chapter Bibliography Contents Chapter-II: Organizational profile pier III : Conceptual Framework Suggestions and conclusion jajor Find Chapter 1V xy, Analysis and Chapter-I: Introduction Saran Ebr esevce gusty cis, Thewt, win oe Miisofnvexiesc tates in im coczone sors fe ae Ma he x ate fv Dns nde rato of cna Nowy ee — main factors a" eye chi reo nip kt utr pe , | shopping expericnces. or follow-up on sbanded shopping cas 9 ee Di et oo nl penal iw ens vin tw wx we forte ec iste iid see sin tas te starve ser flown with be csr be cons oct Be ti expences an i of pe i enn = ethaing try 10st se somo behind Wh Me ee the lity. 4 of the customers sn regularly inti an inform ham abut he es me commit forthe sone : epworte dering to serch doo py HTC becomes confusing th = : tine vent caigss evict cine fe tate wht ain ing wt Bibliography sear pbeon 287396516 InpetofUsiy Wap on Users! Trust Satisfaction and Loyal. yessy company comessay/e

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