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While doing the research, it is important to consider the margin of error and be sure that
the data you got is statistically significant. This is why it is important to consider p-value. When
the link between the parameters cannot be explained just by chance, a research is statistically
significant. This is why, as World Editors forum suggests, it is important to work out a strong
hypothesis before doing any research. Otherwise it is possible for anybody to cater data one
might have to any conclusion they want to push (WEF, 2019). Not only is it unethical, but
potentially harmful also. Scholars usually di it through gathering data until the results are
deemed valid. It is called p-hacking (Head et al, 2015). It can be used to spread misinformation
and push the desirable narrative. When it comes to business analysts, they might use it to trick
investors, use the manipulated results as a selling point or sway the public opinion. They can use
the data gathered from the good-performing period in the sales reports. It can be used anywhere,
One of the examples is the research on the global warming done by NASA. The
worldwide average temperature in 1998 was 58.3 degrees Fahrenheit, according to most
estimates. These are the numbers conformed NASA's Goddard Institute for Space Studies. The
worldwide mean temperature in 2012 was 58.2 degrees Fahrenheit. As a result, opponents of
global warming contend that the 0.1-degree decline in global mean temperature during a 14-year
period disproves global warming. It is worth noting, however, that due to an extremely high El
Niño wind current, 1998 was among the warmest years on record. It's also worth mentioning
that, due to the high degree of unpredictability, temperatures are usually monitored over a 30-
year period. Taking that period into consideration, it can be seen that the global warming is
taking place. Overall, it is important to make sure that the research is statistically significant.
Resources
Head, M. L., Holman, L., Lanfear, R., Kahn, A. T., & Jennions, M. D. (2015). The extent and
consequences of P-hacking in science. PLoS biology. Retrieved March 24, 2022, from
https://pubmed.ncbi.nlm.nih.gov/25768323/
World Editors Forum, (2019, April 11). Statistical P-hacking explained. World Editors Forum.
Retrieved March 24, 2022, from https://scienceinthenewsroom.org/resources/statistical-p-
hacking-explained/