Weekly Qty.

Remarks
Long form blog
Web copy (edits/new)
Blogs edits (unpublished)
Blogs edits (published)
SEO Report
1 1500-2000 words
1 For current and new product info
4 For content written in-house
10 For 500+ existing blogs
1 Reflecting performance

Monthly Qty. Remarks

Web page edits 4 For existing website resources
B2B Primer 1 To nurture leads
SM Pipeline n/a For 4 weeks

Quarterly Remarks
Blog Review For performance analysis, pipeline adjustment, and goals

Content Pipeline For 12 weeks with identified topics and competitor analysis

Keyword planning For upcoming products, competitors, and existing content

Please find a detailed breakdown of the deliverables below.

Asset Infinity Deliverables Breakdown

Weekly
● 1 long form blog each week at 1500-2000 words – optimised for Google search with
primary, semantic keywords, and ‘People also ask’.
● 1 web copy document with edits for existing web pages or content for upcoming
pages.
● 4 unpublished blog edits (written by in-house team) with sanity check, Grammar
check and quality enhancement.
● 10 published blog edits (10 per week with the goal to cover the entire 500 blog
repository within the year) with sanity check, Grammar check and quality
enhancement.
● One weekly SEO report to reflect business growth, performance on the Google
search engine, backlink portfolio strength, and website health.

Monthly
● Edits on the website, documentation, and other resources sections (where required)
● Review of deliverables (based on weekly targets)
● 1 complete B2B content piece - customer literature, B2B primers, infographics, lead
nurturing content, and marketing collaterals.
● Social media pipeline and distribution strategy for four weeks including sharing
around festivals, events, new product releases, and recent market developments.

Quarterly
● Complete review and performance analysis of the blog read with established goals
● Content Pipeline for the following quarter with identification of relevant topics
● Keyword research, planning, and competitor analysis for relevant topics and
published blogs