EBBF Intro To Social Entrepreneurship

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The future of doing business in the next decade

Impact of the current economical climate on future development

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“Hope you are doing great in these exciting times”

Charlie O’ Mallie

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“these are the times in which fortunes are made”

Richard Branson

an “ENTREPRENEUR”

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Times when we are looking for

new breakthrough ideas,

for a new way of seeing and doing things

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Times when we are looking for

new breakthrough ideas,

for a new way of seeing things

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Times when we are looking to

Increase efficiency (not just cut costs)

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Times when we are looking for

the RIGHT direction

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In times of gloom and “darkness”

the light is more visible

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In times of gloom and “darkness”

the light is more visible

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You are not the only “light”,

you are not on your own

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“Hope you are doing great in these exciting times”

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Innovations in Entrepreneurship:
The Social Entrepreneur

Daniel Truran
Secretary General
EBBF - European Bahai Business Forum
daniel.truran@ebbf.org
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What is a social entrepreneur?


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A Few Key Words

A social entrepreneur is someone who recognizes a social problem and uses


entrepreneurial principles to organize, create, and manage a venture to make
social change. Whereas business entrepreneurs typically measure performance in
profit and return, social entrepreneurs assess their success in terms of the impact
they have on society. (Wikipedia)

So-cial en.tre.pre.neur
n, 1. society’s change agent: pioneer of
innovations that benefit humanity

(Skoll Foundation)
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What is a social entrepreneur?

+ =

María Teresa Richard Branson Muhammad Yunus


of Calcutta Virgin Microcredit

Maximilian Martin del UBS Wolfsberg Institute


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How are problems/opportunities addressed?

The problem / Opportunity:

Lack of sanitation facilities


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How are problems/opportunities addressed?

Traditional Entrepreneur Social Entrepreneur Philanthropist or foundation


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How do traditional entrepreneurs do it?

Traditional Entrepreneur Social Entrepreneur Philanthropist / Foundation

What is the market

Competition’s price

Highest possible price


charged

Most economical production

Cheapest labour cost

Enough ROI
How do philanthropists do it?
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Traditional Entrepreneur Social Entrepreneur Philanthropist / Foundation

What is the market Fit with mission

Competition’s price Maximize donation / grant

Highest possible price Result sometimes measured


charged
“Good Guys”
Most economical production

Cheapest labour cost

Enough ROI
Charity kills empowerment and self-esteem

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Charity kills empowerment and self-esteem

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Believing in the potential of each individual

“Regard man as a mine rich in gems of inestimable value.”


Bahá’u’llah
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The Social Entrepreneur

Change Agent

Innovator

Pioneer

Entrepreneurial Spirit
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How do Social Entrepreneurs think?

Traditional Entrepreneur Social Entrepreneur Philanthropist / Foundation

What is the market Sustainable Fit with mission

Competition’s price “Needy” employees Maximize donation / grant

Seek highest price Empower individuals Result sometimes measured

Most economical production Recycle / Renewables “Good Guys” position

Cheapest labour cost Max SROI & ROI

Enough ROI Re-distribute Profit


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Dignified Mobile Toilets (DMT) - Nigeria


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DMT Social Toilets


DMT MOBILE TOILETS has taken a bold step by hiring idle street miscreants popularly
known as Area Boys to manage its public toilets. Each toilet typically serves about 100 people
a day and the area boys collect N20 per toilet used. They are required to share a portion of
their proceeds with DMT MOBILE TOILETS . Through this partnership, some of these area
boys not only earn decent salaries, they also gain meaningful work experience and no more
constitute nuisance to the society.

DMT MOBILE TOILETS , over time has contributed tremendously to a cleaner environment
and improved sanitation in major cities in Nigeria . The company has also created a good
public health / environmental awareness.

DETOWES: Descent Toilets for Schools and Women Empowerment Scheme - As part of our
effort to be socially responsible to our community, DMT FOUNDATION was founded to oversee
the activities of DETOWES; A Not-For-Profit and a Non-Governmental organisation, our social
service arm which provides free toilets for schools in order to promote better hygiene, health
and empowering women in the society. This is borne out of our belief that children are more
vulnerable to disease if no functional and decent toilets are provided and maintained in
schools.

DMT MOBILE TOILETS is committed to increasing the number of public toilets across
Nigeria 's major cities. We are also working diligently to devise creative avenues for recycling
the waste collected to generate bio-gas, electricity and fertilizer for farmers making sure no
waste is wasted.
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The Issue / Opportunity:


serving the poor with hearing problems

The SolarAid is a hearing aid designed and built


by Godisa Technologies, a Botswana company
founded to make low-cost hearing aids for the
developing world. The SolarAid system
combines a small hearing aid and a lightweight
solar charger.

Godisa is Africa's only hearing aid


manufacturer, and the only one in the world
making hearing aids specifically for the sub-
Saharan Africa environment.
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Playpumps.org
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It is not only an “African” phenomena


LAB Innovación
Espacio de trabajo
Salas de reunión

HUB MADRID Exposiciones


Eventos

El espacio que inspira, conecta e impulsa al innovador social


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The world of business is changing


more flexible work required

growth in self employment


meaningful careers
and jobs
work life balance
growing integration of diversity - gender

El espacio que inspira, conecta e impulsa al innovador social


The Search for meaningfulness,
in your life and in your work

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in the US e age o f
th

8
… b y
1 out of 4 workers today
is working for a company they have been
employed by for less than one year
more than 1 out of 2
are working for a company they have
worked for for less than five years
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Experimentando el Hub

Fotos del Hub Londres


Fotos del Hub Rotterdam

El espacio que inspira, conecta e impulsa al innovador social


HUB VENTANILLA ÚNICA
HUB LOUNGE
De la idea a la acción Presentaciones
Actuación nuevos talentos
Creación
HUB ESPACIO Reuniones
DE TRABAJO Enlaces
Netowking HUB CAFE
Presentación Clientes video Conferencia

Reuniones de creatividad

HUB REUNIONES HUB MADRID Talleres de trabajo


Propuesta de lecturas
Sala de Prensa
Cine de Autor
Revistas especializadas Lab Medios

Laboratorio
Incubación
HUB BIBLIOTECA R&D de diseño
de proyectos HUB GALERÍA
HUB LABORATORIOS HUB EVENTOS

El espacio que inspira, conecta e impulsa al innovador social


Edimburgo
Londres
Ámsterdam Bristol
Roterdam
Bruselas
Madrid

A model that works


Nueva York
Toronto Shangai
Cairo Bombay
Halifax
Dakar
San Paulo
Johannesburgo
Soweto

El espacio que inspira, conecta e impulsa al innovador social


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Measuring Impact

ROI vs SROI
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$€

Traditional Enterprise

Social
Entrepreneur

Social Venture Phil.

Philanthropy

SROI
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How “social” should a social entrepreneur be?

You have to solve social problems


You need to decide how much benefit you need
Paul Newman and his brand - 100% of benefits inverted socially
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What to do with the profit?


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How is the SOCIAL impact measured?


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Measuring the impact


(example of The HUB)

13.2 million minutes of membership time utilized


50,625 cups of tea
325,000 emails sent from the hub
10,120 meetings
8,300 visitors
450 members
1350 projects supported
255 emails from people wanting to start hubs around the world
65% of waste recycled
54 tonnes of salvaged sawdust used to heat the hub
75% of CO2 emissions saved using biofuel rather than gass
95% of members say the hub has made a significant impact on their
wellbeing
71% of members have collaborated together on projects
£442,121 revenue from membership
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What do you need?

Finance ?

People - women and men

Identify urgent need and good solution

Present it well - business plan, marketing, media

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Institutions that help

Banche Etiche e.g. Triodos

Fondazioni, Casse di Risparmio

Ashoka.org

HubMadrid.com - Hub Milano

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Why not make a living out of it

There is nothing like connecting and applying your deepest beliefs

Helping solve a social problem

Making a meaningful difference


“Hope you are doing great in these exciting times”

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