Event advertisement

3.7.
membedakan fungsi sosial, struktur teks, dan unsur kebahasaan beberapa teks khusus dalam bentuk iklan
dengan memberi dan meminta informasi terkait kegiatan (event), sesuai dengan konteks penggunaannya
4.7. iklan kegiatan (event)
4.7.1.
menangkap makna secara kontekstual terkait fungsi sosial, struktur teks dan unsur kebahasaan teks khusus
dalam bentuk iklan kegiatan (event)
4.7.2.
menyusun teks khusus dalam bentuk iklan kegiatan (event), lisan dan tulis, dengan memperhatikan fungsi
sosial, struktur teks, dan unsur kebahasaan, secara benar dan sesuai konteks

Melalui metode tanyajawab, diskusi kelompok dalam proses pembelajaran materi Event
Advertisement, kalian diharapkan mampu bekerja sama dan bertanggung jawab dalam
membedakan fungsi sosial, struktur teks, dan unsur kebahasaan beberapa teks khusus
dalam bentuk iklan dengan memberi dan meminta informasi terkait kegiatan (event)
serta terampil mengembangkan ide dan gagasan baru untuk merancang iklan kegiatan
sekolah melalui pembelajaran dengan 4C (Critical Thinking, Creative, Collaborative,
Communicative)

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 Event Advertisement

Social Function Text Structure Language Feature

Text Analysis Text Exploration Job Creating an

Advertisement advertisement

Before starting the activities, pay attention to the following learning process.
These are the steps you are going to follow.

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PRE ACTIVITY

Are you sure your classroom

is clean and neat?

Before having and doing the real activities in this unit, why don’t you start with something
interesting?

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Look at the picture above and discuss the questions that follow.

 What do you think of the picture?

 What is the function?
 Who are the targets of it?
 How do people participate?

Well done! I’m sure you

are enthusiastic to know
more about our topic.

MAIN ACTIVITY

Text Analysis

Through Activity 7.1 you are going to:

 Observe pictures of advertisements and give comments
 identify the function of event advertisement
 determine the structure/pattern of event advertisement

Observe the following pictures. What do you think of them?

1. 2.

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 3. 4.

What do you say about each picture? Do

you have any comments?
Share your idea here!

Picture 1. -------------------------------------------------------------------------------------------------------------------------

Picture 2. -------------------------------------------------------------------------------------------------------------------------

Picture 3. ------------------------------------------------------------------------------------------------------------------------

Picture 4. -----------------------------------------------------------------------------------------------------------------------
Please open ‘Pathway to
English, pages 120-121. Do task
3 and 4.

a. Find information and explanation about advertisement by

reading ‘Pathway To English 1’ page 127 and page131

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b. Take some essential notes about advertisement
by visiting http://cyclox-share.blogspot.com/2015/09/pengertian-tujuan-
struktur-dan-contoh.html ( see the English version)
Write your notes here!

Write about:
1. the definition:

2. the social function:

3. the purpose:

4. the structure:

After doing activities on a, b, I am sure that you

have got much information and understanding.
Check it by doing the exercise below

For some exercises, you can do Task 9 on

‘Pathway to English1’ pages 125-127. Do
numbers 1 to 7.

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 When you finish doing the exercises, swap your work with your friend’s and
later confirm the correct answer to your teacher.

How was it? Did you do well? Very good! It means

you are ready for the challenge now. Yay!!!

a. Do Task 11 from ‘Pathway to English 1’ on page 128.

b. Do Task 12 and 13 on page 129.

Well done!!!! You have passed the challenge.

POST ACTIVITY
After completing the activities in this meeting, I am very sure you really have
got much information and understanding about the topic.

Hello, we meet again today. Hopefully

everybody is in good condition........
I am sure that you still remember our discussion
last meeting. Now you are exploring more
about ‘event advertisement’.
Are you ready to have some more fun?
Let’s start!

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PRE ACTIVITY
Look at ‘ACT IT OUT’ ON ‘Pathway to English 1’ page 132, task 16.
Read the advertisement aloud with correct intonation. Pay much attention to the bold-
typed and big-sized words.

MAIN ACTIVITY

Text Exploration

Through Activity 7.2 you are going to:

 have some texts of advertisement
 find explicit and implicit information in the texts
 find out type of sentences used in the texts

Observe the following advertisements. Compare to what you’ve learnt before. Do you find
any difference?

Write your idea here.

Read Text 1 and 2 on Task 18 on page 133 and then

do Task 19 and 20 on the next pages.
For more exercise, learn Task 21 on pages 137-138.
Then do Task 22. Find a friend to discuss with.

For homework, please do Task 26 and 27

on ‘Pathway to English 1’, pages 140-142.

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 Do you think you’ve got understanding about the topic? Good!

POST ACTIVITY
After completing the activities in this meeting, please conclude it using your
own words about the instructions and the exercises set in this unit.
Conclusion of Activity 7.1 and 7.2

Hello, we meet again today. Hopefully

everybody is in good condition........
I am sure that you still remember our discussion
last meeting. Now you are exploring more
about ‘advertisement’.
Are you ready to have some more fun?
Let’s start!
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MAIN ACTIVITY

Advertisement About Job

Through Activity 7.3 you are going to:

 have some texts of advertisement about job
 find explicit and implicit information in the texts

Well, let’s start this meeting with the following activity!

Match the three extracts from job advertisements with the callouts. Which three
callouts match, and which two callouts do not match. Offer reasons for your
choice. Discuss it with your group.

We are looking for outgoing and
persuasive young people who are good
with words. The post requires long hours
of travel away from the office, so you
must be energetic and independent.
Do you like working with ideas? We are
looking for creative people with a good
knowledge of database management
systems. You must be able to work well
independently or as part of a team on large
projects

Are you good with figures, patient, and

attentive to detail? You will start as a junior
clerk, but we offer you the opportunity to
make quick progress in our firm

“I hate telling clients they need to invest in “I really enjoy working with figures, so
new hardware. My job is to find software this job is perfect for me.”
solutions, but it’s not always possible.”

“I don’t like driving long distances. It’s tiring, “I don’t really like working at nights. On
but if I don’t visit customers regularly, our some nights I have three or four calls.”
competitors will.”

“I quite like receiving visitors. I usually only speak to them for a few
seconds on the phone, so it’s nice to meet them in person.”
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 GOOD JOB! Let’s continue to the next activity
Observe the following job advertisements
Ad. 1 Ad. 2

Ad. 3 Ad. 4

Complete the table using information you may find in the above job ads.
Find a friend to discuss with.

Information Advertisement 1 Advertisement 2 Advertisement 3 Advertisement 4

Function of
the ads.
Target

Position(s)
required
Source of

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 the ads.
How to
apply

Great!!! You really prove yourselves to get good understanding.

Read the following passages and answer the questions.

Data Entry/Clerk Insurance firm seeks reliable, detail-oriented person for

operations division. Responsibilities include data entry, filling, and word
processing. Good salary and benefits. Pleasant atmosphere. Room to advance.

1. What is the purpose of the ad?

2. What kind of person should the applicant be?
3. What is the employee responsible to do in the job?
4. What facilities is the employee going to get?
5. Can the employee earn commissions? Why?

POST ACTIVITY
After completing the activities in this meeting, I expect that you have found
out much understanding about advertisement.

Hello, we meet again today. Hopefully

everybody is in good condition........
I am sure that you still remember our discussion
last meeting. Now you are exploring more
about ‘advertisement’.

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MAIN ACTIVITY

Creating an event advertisement

Through Activity 7.4 you are going to:

 have some choices of school events
 create an advertisement by selecting one among the options

Make a group of three or four. Each group is

going to create an advertisement about a school
event. Choose a topic for your advertisement.
Do your ad on the space provided and design as
creative and interesting as possible.

The events you may choose.

1. An English debating contest
2. A story telling competition
3. A school football/basketball tournament
4. A soft opening of a canteen
5. A charity event
6. A school bazaar
7. A school field trip
8. Or an event of your own

Have your advertisement here

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Well done!! You’

Or here

Process Details Yes No

Before a. I didn’t know the concept of advertisement
studying this b. I wanted to understand when to use advertisement
unit c. I expected to be able to use various types of advertisement

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While a. I had problems in identifying different types of advertisement
studying this b. And I solved them by reading book and searching on internet
unit c. I was engaged in pair or group work and in discussion
After a. I understand the different functions of some advertisements
studying this b. I am able to apply the different ads in real situations
unit

Review or continue?
By having your teacher’s note and checklist below, you are recommended to
review or continue.

No. Details 1 2 3 4
1. Student shows positive responses to the lesson
2. Student uses the time through activities wisely
3. Student follows the learning process seriously
4. Student shows enthusiasm in collaborating with
friends
5. Students shows confidence in doing presentation
6. Students shows responsibility in doing all activities
in this unit
7. Student shows good attitude during the process of
learning
8. During the time doing exercises and test, student
proves to have high integrity
Teacher’s note: ________________________________________________________
_____________________________________________________________________
_____________________________________________________________________
Teacher’s recommendation: Review/Continue

Teacher’s signature: ____________

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