Table of Contents

01 Significance of key concepts of Corporate strategy..............................................................1

Vision.....................................................................................................................................2

Mission...................................................................................................................................2

Competitive Advantage..........................................................................................................2

Core Competencies................................................................................................................2

03 Stakeholder influence on Strategic Planning........................................................................3

03 Effective use of BCG matrix in Strategic Planning..............................................................4

The Grid of the Four Quadrants.............................................................................................5

04 Internal Strategic Capabilities...............................................................................................6

A Virtual Reality Appraisal of CVS's Strengths (Sustainable Competitive Advantages).....7

05 Impact of External environmental factors.............................................................................7

PEST Analysis.......................................................................................................................7

Porter’s Five Model................................................................................................................8

06 SWOT Analysis....................................................................................................................9

References................................................................................................................................10

Figure 1 - Stakeholder Analysis.................................................................................................4

Figure 2 - Four Quadrants..........................................................................................................6
Figure 3 - VRIO/VRIN Analysis...............................................................................................7
01 Significance of key concepts of Corporate strategy
VP Solutions offers a wide variety of IT-related services and solutions. Since they employ a
team of young and seasoned professionals, they can help any company with software
development, upkeep, and support.

When hired as consultants, VP Solution functions as a de facto member of the client's staff,
assuming the role of a true business partner. They make an attempt to learn about the
challenges that a company has on a regular basis so that they may better assist that
organization. Their in-house approach allows them to tap into the knowledge and skills of
their clients' existing human resource investments while also providing competent, strategic
direction. VP Solution's goal is to provide its clients with an IT advantage that will help them
succeed in their respective industries. (Peter W. G. Morris, Sep 21, 2007)

Advantage itself with the low overhead of a small company:

 They provide excellent service and assistance to our clients in an attempt to win their
loyalty and, ultimately, their referrals.
 Because they don't have a huge headquarters, they are able to keep costs low and pass
the savings on to their clients.
 Their rates to be rather competitive.
 We can trust that the service we get will be first-rate because of the experience of
their IT staff.

(Hutchinson, August 1992)

The best IT services in the industry are always only a phone call away with their seasoned
staff. They have worked hard to hone their purpose of serving as an inspiration and help to
businesses everywhere. As a web development company, they aim to provide clients with
digital solutions that have a meaningful and lasting influence on their operations. They've the
skills to make sure our business gets all it needs. This taste of their offerings will aid in
selecting the best ones for our needs. (Charles Y.J. Cheah, 2004)

 Web design and development services are also available.

 The process of enhancing a website's visibility in search engines.
 Specifically, Pay-Per-Click (PPC) Marketing on the Web.
  Creating Pictures and Other Visuals.
 Advertising White Boards
 Safeguarding Software.

(Belohlav, March-April 1996)

VP Solution is a results-oriented organization that places more value on encouraging the

growth of businesses than on taking care of routine administrative tasks.

Vision

Their goal is to help businesses maximize efficiency and succeed.

Mission

They want to free businesses from the constraints of wasteful processes so they may reach
their full potential.

Competitive Advantage

VP Solution's competitive advantage is that it can increase its effect on these journeys in
three key areas: innovation velocity, timeliness, and efficiency. Businesses advance more
rapidly when they have access to cutting-edge technology delivered without any hitches and
are backed by experts in their field. To realize their full potential, organizations of all sizes
may benefit from VP Solution's services.

Core Competencies

VP Solution's customer relationships are strengthened in the following ways:

 Extreme speed on a global scale.

 Conventional engineering has been around for a very long time and has seen many
significant developments.
 Care for the commercial and economic climate.
 Digital Art Research Institute.
 A system for training future professionals.

(Cady, et al., 2011)

03 Stakeholder influence on Strategic Planning
Anyone or everything that has a vested interest in the success of VP Solution's strategic goals
is considered a stakeholder. However, there is a lot of disagreement over who really has a
rightful claim on the company's operations and should be regarded a stakeholder. The moral,
ethical, and political stance of the company, as well as the extent to which a stakeholder has
influence and authority over the VP Solution, determine how the VP Solution interacts with
stakeholders and the stakeholder viewpoint (the validity of stakeholder claims).

The Mendelow's matrix is one tool for assessing the significance of stakeholders to VP
Solutions. Mendelow created a matrix in which the two axes, stakeholder influence and
stakeholder interest in the VP Solution's operations, help to categorize stakeholders. These
considerations aid in determining the nature of the ties between a firm and its stakeholders
and how the VP Solution could respond to stakeholder concerns. (Mendelow, 2015)

Figure 1 - Stakeholder Analysis

Stakeholders with little interest in the VP Solution's operations and low influence over the VP
Solution's activities fall within grid A of Mendelow's matrix. Consequently, little is needed
on the part of the company to support these individuals. It's easy to classify consumers as
weak lobbies and unimportant stakeholders for most businesses. The power of customers is
negligible against a business unless and until they band together to fight the business.
Additionally, as long as they are receiving their product or service from the firm, consumers
will care far less about the company's operations. (L.Mendelow, 1983)
Grid B, on the other hand, is full of people who care a lot but don't have much sway inside
the company. Although they cannot directly affect the organization's strategy, these
stakeholders may campaign for their interests and influence the opinions of more influential
stakeholders; as such, the VP Solution must ensure that they are kept fully apprised of
developments. People that fulfill this definition include workers in an organization. Staff
members will be plagued with concerns about their future with the company, including their
compensation, career advancement opportunities, and more. So, it follows that they care a
great deal about the company. They may have some say in internal VP Solution affairs, but
their influence is limited. (Enrico Gianotti, 2021)

The stakeholders in grid C, on the other hand, are influential but not particularly invested in
VP Solution's work at the moment; yet, they should be handled with care, as they may
eventually change their minds and become crucial to the company's success. Accordingly, it's
important to keep these parties happy. There may be a connection like this between the
government and a typical VP Solution for a firm. The government will only intervene in
business when absolutely required.

However, the stakeholders in Grid D have a significant amount of sway over the
organization's day-to-day workings and a strong interest in its activities. These are the most
influential people; thus the VP Solution's plan has to win them over. Business owners should
pay special attention to the concerns of these parties since losing their support might have
serious consequences. Those that wield a lot of sway and interest in a firm are called "high
power" or "high interest" stakeholders.

03 Effective use of BCG matrix in Strategic Planning

Successful businesses always engage in some kind of strategic planning. This is why The
Boston Consulting Group developed the BCG Matrix (growth-share matrix or product
portfolio matrix) to aid in the long-term strategy planning processes of firms. Regular
assessments of product lines may help a company with several offerings identify the most
profitable ones, the ones taking the most losses, and the ones that need the most work. Boston
Consulting Group uses a crucial framework known as the Growth/Share Matrix (or BCG
matrix) to examine growth potential by analyzing its item or product portfolio to determine
where to invest, terminate, or create items. (Mohajan, 2017)
According to the BCG framework, the VP Solution is conceptualized as a collection of
independent companies, each of which contributes to the overall success of the company in
its own way. These semi-independent entities pursue separate strategic objectives.

The Grid of the Four Quadrants.

Each company is placed on a four-way grid in BCG's growth-share matrix. The market share
of a VP Solution relative to its primary competitor is shown on the horizontal axis to illustrate
the degree to which the VP Solution is competitive.

Figure 2 - Four Quadrants

The proportion of market growth or the business's appeal to potential customers is shown
along the vertical axis. The size of the circles represents the total annual revenue for each
company.

Using a growth-share matrix has three positive outcomes:

 The visualization provides a quick and easy way to understand the value of each
company in the company's portfolio.
 It details the revenue streams of each firm and highlights their specific capital needs.
  It may provide strategic suggestions by emphasizing the different departments'
strategic goals.

04 Internal Strategic Capabilities

CVS's value chain is built on the company's strengths and aims to provide value to a wide
range of clients, from other businesses to individual consumers and patients. CVS's value
chain is built on the company's strengths and aims to provide value to a wide range of clients,
from other businesses to individual consumers and patients. (Christina Yu-Ping Wang, 2012)

Figure 3 - VRIO/VRIN Analysis

In the chart I created for our VRIN/VRIO study, we highlight four prominent CVS
organizational resources and skills that are ancillary to our core competences. Due to falling
short of meeting all of the requirements of the VRIO and VRIN frameworks, these abilities
do not provide a competitive advantage in the resource-based perspective of the healthcare
and retail pharmacy industries. Information technologies used by CVS, for instance, are
highly valued (V) throughout the firm but fall short of the rare (R), unique (I), imitated (I),
and irreplaceable (N) standards. Therefore, these technologies are tertiary resources that
provide just competitive equality (also known as competitive parity) when compared to other
retail pharmacies and healthcare providers. CVS's retail relationships and international
expansion capabilities are not unique and do not meet all of the VRIO/VRIN analysis criteria,
therefore they only give a short-term advantage that may be quickly overcome by the
company's rivals. The untapped competitive advantage of the formulary and healthcare
provider is shown in the VRIN/VRIO analysis table, which exemplifies the resource-based
perspective of this paper. When taking into account CVS's infrastructure and skills, the
company can set up big medical centers. Supply chain management and the company's value
chain are not yet completely aligned with this strength. CVS has a general strategy for
competitive advantage and intense growth plans within the framework of the enterprise's
business model, and these non-core capabilities help make them possible.

A Virtual Reality Appraisal of CVS's Strengths (Sustainable Competitive Advantages).

The following table summarizes the results of applying the VRIO analysis methodology and
the resource-based approach to the retail pharmacy and healthcare firm, highlighting three
organizational resources and competencies that serve as competitive advantages. The high
value and widespread recognition of the CVS brand is an example of a core competence that
meets all of the VRIO framework's requirements. The healthcare and retail pharmacy
industry are structured to take use of the brand's value, scarcity, and imperfect imitability (or
legal inimitableness) in order to maintain a competitive edge for existing and future offerings.

05 Impact of External environmental factors

PEST Analysis

Political restraints.

Since its launch, VP Solutions has expanded into new areas and markets. Due to its multiple
locations, the company must follow several restrictions. Big and small companies must
follow government policy changes. Stability of the government affects how easy it is to open
a shop. The VP Solution isn't just a set of rules; it offers many helpful options. Recent
changes to India's corporate tax rate have affected the company's operations. The corporation
may use this to boost revenues, but it must follow local norms and regulations. Although the
company sells a wide variety of products, tobacco-based items have always been its bread
and butter.

Economy-Related Factors.
Companies everywhere are impacted by global market trends. If India's government can
maintain a steady economic track, its quality of living and discretionary expenditure will rise.
Changing income-related restrictions will affect basic commodity purchases. Depends on the
new policy. Any incident that causes a currency's value to plummet, particularly in
developing countries.

Realities of society.

A little change in how a business is run may have a big impact on its bottom line, so
management must always know what consumers want. More customers want to avoid
dangerous substances, thus companies that care about public health will incorporate them in
their goods. The number of minors buying and utilizing these goods is expanding. The
corporation must launch effective awareness campaigns and give relevant information via
appropriate channels to prevent youngsters from getting these items. The company's success
relies on its executives' understanding of shifting market conditions and customer desires.
The company can only sustain its competitive edge by ongoing research.

Problems Caused by Technology.

Massive firm actions have positive and terrible results. Because little changes in management
strategy may affect a company's bottom line, management must constantly know what
customers desire. To keep these things out of youngsters' hands, the company must conduct
effective awareness campaigns and ensure adults have the correct information. The
company's future success hinges on its capacity to predict and adapt to client and market
developments. The organization needs do continual research and analysis to be competitive.
Customers expect the company to innovate. (Voiculet, 2021)

Porter’s Five Model

Threat of New Entrants:

Scale economies may be difficult in VP Solution's area. Manufacturers with large capacity
advantages may compete on pricing. It boosts the cost of manufacturing for new enterprises,
limiting entrance. New entrant competition declines. In this industry, enterprises provide a
range of specialist items. Consumers want unique products. Advertising and customer service
are prioritized. All the above considerations limit fresh admissions.

Bargaining Power of supplier:

In VP Solution's market, suppliers outnumber purchasers. This reduces suppliers' bargaining
power and pricing stability. These vendors provide standardized goods with minimal
switching costs. Buyers like Virtusa Corporation may swap suppliers more easily. This
lowers suppliers' negotiating power.

Bargaining Power of Buyers:

VP Solution operates in a supplier-heavy sector. Few providers in this industry give

customers limited price leverage. Consumer buying power weakens. Due of product variety,
customers can't readily move between rival brands. This burden reduces consumers' market
leverage.

Threat of Substitute Services:

VP Solution's products have few competitors. The limited options made by marginally
profitable companies. VP Solution's industry offers practically endless profit potential. Due to
these factors, rival products carry less risk.

Rivalry Among Existing Firms:

VP Solution has few competitors. Most are large. Sector firms can't move unnoticed. Existing
businesses have less competition. Few rivals possess a large market share. This means they'll
utilize competitive techniques to develop and control their marketplaces. This boosts
competition among established companies.

06 SWOT Analysis
Strength Factors:

A company's strengths are its competitive advantages. VP Solution's infrastructure, network,

and customer service are examples. Strengths are what propel and define a company. A
strength helps a firm beat its competition.

Weakness Factors:

Business leaders must seek for ways to improve to detect weaknesses. A corporation that uses
outdated software may fall behind competitors that use new systems.

Opportunities:
VP Solution must seize new opportunities to grow and succeed. Rare opportunities may
affect a company's ability to dominate its industry. Market trends provide opportunities for
companies that can react rapidly.

Threats:

Supply chain difficulties and insufficient network security are possible reasons. Companies
should include product marketing and client acquisition difficulties on a list of possible
threats. Hackers may exploit security weaknesses, so beware. (Dr. Doug Leigh Ph.D., 2009)

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