CONTACT ME
°
5
214 A, Shivshakti nagar A,
Model Town A, Jaipur.
spychiranjeevagrawal@gm
B_ wwwilinkedin.com/in/chir
anjeev-agrawal-
369450197
i> Ulor aleh yy
Integrated post graduat
(B.tech + MBA)
ABV-IIITM, Gwalior (an institute of
national importance)
2018-2023
SKILLS
Core Business
Processes.
sql
Product & brand
Management
MS office
MS Excel
Chiranjeev
Agrawal
6377678822
PROJECTS
Case study on digitization of MSME (dairy sector)
Case study on repositioning the TATA Nano
Of specific concern were the challenges surrounding the Tata Nano, a
breakthrough innovative compact car championed by Chairman Ratan Tata, that
had been launched in June 2009 as the world's cheapest car. While intial sales
figures looked encouraging, by the Fall of 2010, Nano faced a sales slump
Case study on Patanjali: an Indian FMCG on growth path
Patanjall Ayurved Ltd. has, in a short span of less than a decade, recorded a
turnover higher than what several companies have managed to achieve over
several decades. There is no doubt that Pataniali is a disruptive force in the
FMCG space ands a credible threat for the incumbents
Case study on strategic Identification exercise on PEPSIco
Since Loft’s president acquired Pepsico. And later 91% stake acquired by Loft Ine
PepsiCo. flourished consistently, which is
‘even more evident after it surpassed coca-cola in 2005 and emerged as the
largest food and beverage company worldwide.
Often criticized for its unhealthy products and plastic pollution, the company
needs to find sustainable ways and healthy
oducts to survive further in continuously changing market, stringent
‘government rules and maintain its brand value.
MBA Thesis Project on Improving retail with lessons from COVID19 -
the post pandemic Consumer Buying Behaviour
This study investigates whether the four important factors, that can be
(0 form the very background of these pandemic times - Boredom &
Confinement, Information Overload & Cyberchondtia, Perception of Shortage and
Anxiety & Vulnerability, may affect the Hedonic and Utilitarian Buying Motives of
the consumer, in general. Whether hoarding of goods and panic buying could also
considere:
have a practical aspect was also studied upon and scientifically proven, as a game
from the pandemic era
ANGUAGES (READ AND WRITE FLUENTLY)
English Hindi
changing insia