Aadhaar: India’s Big Experiment with Unique Identification

Artificial Intelligence and Digital Platforms

Instructor: Professor Anuj Kapoor

Academic Associate: Manheer Suwalka

Submitted By: Group-5

Date: 1st July 2022

INDIAN INSTITUTE OF MANAGEMENT, AHMEDABAD

Q.1. Imagine yourself either as a consultant of a top management consulting firm
serving your favourite Indian company or as the product head of your favourite Indian
company. You plan to use Aadhaar's services to either improve an existing product or
launch a completely new product. Please discuss the new modified product and devise a
strategy for the modified/new product launch.
Answer

Q.2. How will you make the product privacy-friendly? Please list the exact steps that
you will suggest to the company (as a consultant) or you will incorporate yourself (as a
product manager).
Answer

Q.3. With privacy being a contentious issue and privacy regulations changing, how will
you make sure that any change in privacy laws has a minimal impact on the product?
Answer