Professional Documents
Culture Documents
Unit 2
Unit 2
Organization Customer/Client
oriented issues oriented issues
Normative Conceptual
Inquiry Inquiry
Factual
Inquiry
NORMATIVE INQUIRY (based on values)
• It seeks to identify and justify the morally-desirable norms or standards that
should guide individuals and groups. It also has the theoretical goal of
justifying particular moral judgments.
Questions to be probed:
1. How far does the obligation of employees to their employer, their clients
and general public extend in any given situation?
2. Whose values are primary in taking a moral decision: their own, the public,
the government or their organization?
3. When should employees be expected to blow whistle on dangerous
practices of their employers?
4. When is the government justified in interfering with the organisations on
such issues and why?
CONCEPTUAL INQUIRY(based on
meaning)
It is directed to clarify the concepts, principles and
issues in applying morals and ethics.
Questions to be probed:
• What is bribe?
• When do a gift becomes bribe?
• What is a profession and who are professionals?
• What is safety?
FACTUAL INQUIRY(based on facts)
Main representatives:
❑ Jeremy Bentham (1748-1832) - actions could be described as good or bad
depending upon the amount and degree of pleasure and/or pain they would
produce
❑ John Stuart Mill (1806-1873) - modified this system /subjective concept of
“happiness” opposed to the more materialist idea of “pleasure”/
Four Theses/ Forms of Utilitarianism
Consequentialism: The rightness of actions is
determined solely by their consequences.
Hedonism: Utility is the degree to which an act
produces pleasure. Hedonism is the thesis that
pleasure or happiness is the highest good that all
individuals aim to get it in life.
Maximalism: A right action should produce
maximum good consequences and the least bad
consequences.
Universalism: Those consequences are to be
considered where everyone is affected, and everyone
is equally affected.
Objections to Utilitarianism
Some actions seem to be intrinsically immoral, though
performing them can maximize happiness. For
example, stealing an old computer from the employer
will benefit the employee more than the loss to the
employer. But he should remain “faithful”
•Cultural Relativism
•Different cultures have ideas about ethical
behavior