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The India craft house

Introduction
India Craft House is a digital platform for some of the oldest and most intricate
craft forms in the world. Which started this social enterprise around 10 years
ago to preserve, showcase and share the talent of India's artisans with the
world. It was established in 2010 and is headquartered in Gurgaon, India. And
then after few years, Sona Puri, Prakash Bhalekar and Shailesh Bishnoi decided
to exploit the rapidly-growing ecommerce industry to the benefit of artisans.
They launched an online shopping platform for handicrafts called The India
Craft House (TICH) in 2013. It is a social enterprise, which wants to create a
fair-trade platform and support artisans across the country.
Their aim has always been to empower their artisans to deliver sustainable
products of the finest quality. Each of their products is handcrafted and
unique. Each product tells a unique story of the artisan who created it.

Wide section of craft form


Bead craft, Block printing, Ceramic & pottery, Cloth weaving, Glass craft, Grass
and natural craft, Jewlery craft, Leather craft, Marble and stone craft, Metal
craft, Needle work and embroidery, Painting and art, Rug weaving Stationery &
paper craft, Wood craft, Wool weaving and embroidery, assorted craft. TICH
also provides personalised products for events like weddings or for corporate
gifting, décor and stores. They claim to have developed corporate gifting
products for large events like the BRIC (Brazil, Russia, India and China)
conference and a royal wedding in the middle-east combining two different
craft forms. Currently, TICH has over 100 categories and close to 3,000 SKUs

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