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CHRIST (Deemed to be University), Bengaluru – 560 029

School of Business and Management


END SEMESTER EXAMINATION – OCTOBER 2021

Programme Name: MBA Max. Marks: 50


Course Name: Data Analysis for Managers Time: 2 Hrs
Course Code: MBA 134
Course Outcomes (COs):

At the end of the course, the students will able to

1. To develop the knowledge of visualization


2. To apply probability distribution to business data
3. To Examine sampling techniques in the context of decision making
4. To Analyse statistical data to support fact-based decision making
5. To Determine models for analysing relationship between the variables 

SECTION A (Answer ALL questions)


Q. No Questions
1 [10 a) The standard deviation of the customer account balance of a bank is known to be ₹200. The total
marks deposit of 300 randomly selected customers of a branch, of the bank, is ₹3,60,000. Using a 5% level
] of significance, develop the interval estimate for the average deposit of a customer. If the margin of
error in the estimated average deposit can be ₹50, what should be the sample size? Also, if the
standard deviation of the bank balances were not known, but the standard deviation of the selected
bank accounts was known to be ₹250, is there any change in the interval estimate of the average
deposit?

b) An ice-cream vendor has an average sale of ₹500 per day. Due to the establishment of a school in
the locality, he expects that the ice-cream sales will increase. The vendor calculated the total sales for
four weeks and found it to be ₹16,440. He has observed the standard deviation of sales historically to
be ₹42 per day. Can it be concluded that the ice-cream vendor’s average sale per day has increased?
Test at the 5% level of significance.
Use the following table to obtain the critical values:

Normal distribution
0.49 0.47 0.02
Area from 0 to z 0.499 5 0.49 5 0.45 0.05 5
2.57 0.12
Z 3.09 5 2.325 1.96 1.645 5 0.065
t-distribution
Upper
tail 0.02 0.00
0.2 0.1 0.05 0.01
df prob. 5 5

1.63 3.18 5.84


3 0.978 8 2.353 2 4.541 1  
1.53 2.77 4.60
4 0.941 3 2.132 6 3.747 4  
2.44 3.70
6 0.906 1.44 1.943 7 3.143 7  
7 0.896 1.41 1.895 2.36 2.998 3.49  
5 5 9
1.31 2.05 2.77
27 0.855 4 1.703 2 2.473 1  
1.31 2.04 2.76
28 0.855 3 1.701 8 2.467 3  
1.31 2.04 2.75
29 0.854 1 1.699 5 2.462 6  
2.04
30 0.854 1.31 1.697 2 2.457 2.75  
2 [10 The Hotel Grand conducted a customer satisfaction survey of its customers to full-service restaurant
marks chains. The study included meal price as one of the variables. The meal price is the average amount
] paid per person for dinner and drinks. The researcher conducting the survey included a sample of 6
Chinese restaurants, 6 Italian restaurants, and 6 Indian restaurants. The following data show the meal
prices (₹’00) for the 24 restaurants sampled.

Chinese 12 13 15 17 17 24
Seafood 16 18 17 26 19 18
Indian 24 19 23 25 27 31

At the 5% level of significance, the researcher wants to identify if there appears to be a


significant difference in meal prices of the three types of restaurants. The output was obtained
using Microsoft Excel, and a part of it is reproduced below:

Source of
Variation SS Df MS F P-value F crit
--- --- 3.682
Between Groups --- --- 0.0064 2
23 --- ---
Within Groups 6
46 ---
Total 3        

The researcher needs your help in answering the following questions:


a) Which statistical technique is suitable for analysing the data obtained from the survey?
Explain briefly with the relevant assumptions.
b) Develop the null and alternative hypotheses for this study.
c) Fill in the blanks in the output table and interpret the values.
d) What does the p-value signify in the given question?
e) What are the statistical interpretations and managerial implications of the output
provided?

3 [10 From the adult female population of 4 cities, a random sample of working and non-working women
marks was taken and the counts were recorded as in the table below.
]
City A B C D
Working 16 285 16 117
0 5
Non-working 40 125 35 37

Can it be concluded for these women that the tendency to work is influenced by the city they
are in? Use a 5% level of significance. Use the following table to obtain the critical values:

Upper
tail 0.1 0.05 0.025 0.01 0.005
df
prob.

1 2.706 3.841 5.024 6.635 7.879


10.59
2 4.605 5.991 7.378 9.210 7
11.34 12.83
3 6.251 7.815 9.348 5 8
11.14 13.27 14.86
4 7.779 9.488 3 7 0
11.07 12.83 15.08 16.75
5 9.236 0 2 6 0
10.64 12.59 14.44 16.81 18.54
6 5 2 9 2 8

Q. No Questions
1 [20
marks] The maintenance supervisor at a national coach company would like to determine whether the age of a bus
will affect its annual maintenance cost. The following data was collected from 13 buses:

Age 3 2 3 4 5 6 2 3 5 6 8 3 4
Cost (in 8. 8. 8. 13.
7.0 6.6 9.0 12.5 6.2 9.7 9.4 8.5 9.2
₹’000) 7 3 8 1

This data was processed in Microsoft Excel, and the following results were obtained:

Multiple R --
R Square --
Observation
s ---
Significance
  df SS MS F F
Regression --- 37.50 --- ---- 0.0001
Residual --- 10.71 ---
Total 12 48.22      
Coefficient Std.
  s Error t Stat P-value
0.0000
Intercept 4.856 0.72 6.729 3
0.0000
Age 0.997 0.16 6.206 7

The company needs your assistance in analyzing the data from end-to-end. Analyze the case along
the lines of the following questions, giving elaborate statistical interpretations and managerial
implications:
a) Draw a scatterplot of the relevant variables and comment.
b) Calculate the correlation coefficient between the variables and comment.
c) Write the linear regression equation. Identify the dependent and independent variables.
d) Interpret the values associated with the intercept and the slope.
e) Predict the annual maintenance cost, if the age of the bus is 12 years.
f) Obtain the coefficient of determination and interpret the same.
g) Find the missing values in the two tables.
h) Develop the relevant hypotheses for the model and test the same.
i) Develop the relevant hypotheses for the coefficients table and test the same.
j) What assumptions are made in order to analyze this data?

SECTION B (Case Study)

Revised Bloom’s Taxonomy (RBT) Levels :


L1 – Remembering L2 – Understanding L3 – Applying
L4 – Analyzing L5 – Evaluating L6 - Creating

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