Press Release

Samsung revolutionizes the viewing experience with innovative new Real 4K UHD TV
[Dhaka, March 04, 2019] Samsung Electronics Bangladesh, the leader in Home Entertainment, unveiled an
extensive line-up of Real 4K UHD TVs on March 04, 2019, setting a new standard in UHD content and elevating the
viewing experience to new levels on.

Real 4K UHD TV is already popular around the world and more affordable products are coming out in the market.
At the same time, almost all of the content providers in the world, such as film companies and streaming services,
are now focusing their business on the UHD standard. So, the number of UHD content is increasing significantly
and trending.

Samsung Real 4K UHD 7470 series has a number of new and exciting features: 4x sharper images with vivid colors
and tiny details; its stylish slim design provides viewers with a more immersive viewing experience; its Smart TV
functions will give viewers easy access to their favorite content. Samsung UHD TV’s True 4K resolution creates real
4K images and delivers an incredibly sharper and clearer picture quality that shows every little detail even in bright
or dark scenes. Also, its Dynamic Crystal Color shows more natural and breathtakingly flawless color on screen.

Moreover, the TV can be connected with various other devices and can be controlled by the Samsung One Remote.
Through SmartThings App, users will be able to sync smartphones with the TV and share their content. Along with
this Clean cable solution will make the TV look stylish and premium to match with any living space.

Regarding the launch, Shahriar Bin Lutfor, Head of Business, CE Division, Samsung Electronics Bangladesh said,
“Our innovative heritage and spirit continue to push the boundaries of the home entertainment experience to new
possibilities. Consumers can trust that we are more committed than ever to consistently deliver a superior home
entertainment experience for years to come.”

The models of Samsung 4K Real UHD 7470 series are: 43NU7470 (43 inch, priced at BDT 72,900), 50NU7470 (50
inch, priced at BDT 1,14,900), 55NU7470 (55 inch, at BDT 1,34,900) and 65NU7470 (65 inch, at BDT 2,09,900).
These will be available in all Samsung authorized showrooms with most affordable price.

Shahriar Bin Lutfor, Head of Business, CE Division, Samsung Electronics Bangladesh; Khandaker Ashik Iqbal, Head
of Marketing, CE Biz Group, Samsung Bangladesh; Saad Bin Hasan, Head of Sales, Samsung Electronics Bangladesh;
Mohammad Julfekar Ali, Product Manager-TV, Samsung Electronics Bangladesh and Arshad Huq, Managing
Director and CEO, Transcom Electronics were present at the event.

-END-

About Samsung
Samsung Electronics inspires the world and shapes the future with transformative ideas and technologies. The
company is redefining the worlds of TVs, smartphones, wearable devices, cameras, digital appliances, medical
equipment, network systems, and semiconductor and LED solutions. For the latest news, please visit Samsung
Newsroom at- news.samsung.com

To learn more, please visit-

Website: www.samsung.com
Facebook (Local): www.facebook.com/SamsungBangladesh

For media queries, please contact:

Khandaker Ashik Iqbal
Press Release

Head of Marketing, CE Biz Group, Samsung Bangladesh

Contact no- +88 01730 306883
Email: k.iqbal@samsung.com

Farhat Ahmed
Assistant Manager, Media Relations
Forethought PR, Asiatic 3 Sixty
Phone- +88 01719310679 E-mail- farhat.forethoughtpr@gmail.com