AWARDS

2020

SPONSORSHIP PROPOSAL
As a continuity of the successful Cape Town Experiences Awards in February 2019,
you are invited to be a part of the 2nd annual Cape Town Experiences Awards, an
exciting event that honours Cape Town businesses that contribute to the culture of
our Mother city and excellence in their profession.

1
 MARKETING & PUBLIC RELATIONS OVERVIEW

EXPOSURE

VARIETY
Cape Town Experiences Awards recognizes various categories spread across six
unique ceremonies. Each ceremony has 20 awards. Our Awards ceremonies for 2020
honour the following sectors :
 Wine, beer and spirits awards
 Arts & Entertainment
 Media & Biz
 Adventures & Activities
 Hospitality
 Restaurants & Bars

QUALITY
Through Cape Town Experiences Magazine Awards’ affiliation with the best media
brands in Cape Town, (and beyond!), we are expanding the exposure reach geo-
graphically and demographically through reputable sources.

Known for providing tourists with insight into local hotspots, Cape Town Experiences
Magazine and our affiliates have perfected our target marketing strategies, tools and
methods to draw in fresh international crowds.

QUANTITY
As 40% of the judging decision is up to Reader’s Choice, all 600 nominees will
be encouraged to invite their followers to participate on the Cape Town Experiences
Awards voting portal.

With a newsletter subscription base of over 23 000 readers and exceptional social
media reach across all six ceremonies, Cape Town Experiences Magazine’s pro-
jected brand impressions are over one and a half million for this extravagant event.

ENDURANCE
When the curtain closes and the ceremonies have drawn to a close, the lasting
impression of Cape Town Experiences Magazine and its sponsors will remain -
as a proud mention on an award winning beer description, framed on the wall of a
restaurant and perhaps even added to a comedian or tech entrepreneur’s
Wikipedia page.

2
MEDIA
RADIO
Through association with various radio channels, Cape Town Experiences Magazine
is proud to announce radio coverage for the award ceremonies and their sponsors.

WEBSITE
Apart from article posts across various affiliated websites, the Cape Town Experi-
ences Magazine website has a voting portal especially created for the Cape Town
Experiences Awards. All sponsors’ logos will appear throughout this new section per
ceremony or relevant award, visible to all voters.

SOCIAL MEDIA
The compound effect of sharing fresh content from various origins across various
social media platforms and brand pages is paramount to the marketing success of
the Cape Town Experiences Awards and their partner sponsors.

Through cutting edge marketing tools, target marketing to the tourism market and
locals whose spending habits and interests match those of the topics advertised to
ensure maximum awareness hype and conversion. This allows us to target LSM 8-14
social media users and reach of over one and a half million users over the next two
months (December 2019 - February 2020).

PRESS

Press publication among affiliates and nominated blogs can reach up to 30 unique
articles.

Cape Town Experiences Magazine distribute press releases to various print and web
publications

It is also encouraged that nominees and winners send out press releases of their own
to celebrate their achievement.

3
Cape Town Experiences Magazine Awards
DIAMOND PARTNER-
The Cape Town Experiences Magazine
Awards Platinum Partnership is a unique
partnership opportunity for the elite
sponsor.
As the only diamond sponsor, your name
will be synonymous with the Awards
event , its six awards ceremonies and all
related marketing material.
Have your brand announced by some of
South Africa’s most well known names
across consumer services industries as
600 nominees and 120 winners share
their achievement with the world.
Be on top of the elite industry players
gathering in 6 ceremonies celebrating
excellence of the industry .
ONLY ONE
SPONSORSHIP
CONTRIBUTION AMOUNT
R500 000 —
4
WHAT YOU GET
IN THE NEXT 6 MONTHS
 Event naming rights
 Live activation at all six award ceremonies, inter-
acting with 600 business owners and marketing
directors.
 Presentation at the opening ceremony
 Eight award press release features with 200 media
associates across press, Radio and digital plat-
forms.
 Logo PLUS written mention in award related so-
cial media posts (40+ posts) and the awards
promo video
 Logo placement on the Award website and all six
Facebook ceremony event banners, with 100K
impressions.
 Custom background on online awards voting
screen – 50k votes expected (27k Votes received
for 2019 Awards)
 Logo placement on awards’ media wall, photo
booth for 5000+ pictures and videos circulated
by twitter, Facebook and Instagram of the 600
nominees reaching 500k Cape Town network.
 Logo placement on awards-related editorial posts
reaching 20k.
 Logo placement on 480 award nominee certifi-
cates and 120 Award winner certificates.
 Six Facebook Activations in boosted posts with a
guaranteed reach of 20K impressions.
 Six Instagram Activations with a guaranteed reach
of 10k impressions
 Banner on 12 Awards newsletters reaching 50k.
 Six months feature on awards home page
 Two non award-related social media boosted
posts
Cape Town Experiences Magazine Awards
PLATINUM SPONSORSHIP
The Cape Town Experiences Magazine
Awards Platinum Sponsorship speaks to
the premier corporate responsibility insti-
tutions who promote and support Cape
brands and businesses.
As event sponsor, you will receive honor-
ary mention in all press releases and
have your logo on every social media
post, with a projected reach of over half
a million brand impressions!
Join us on this exceptional journey to ac-
knowledge local high-fliers as we award
120 certificates with your logo to winners
on stage at our six exclusive gala eve-
nings where your brand presence will be
enjoyed.
ONLY TWO
SPONSORSHIPS
CONTRIBUTION AMOUNT
R350 000 —
5
WHAT YOU GET
IN THE NEXT 6 MONTHS
 Live activation at all six award ceremonies,
interacting with 600 business owners and mar-
keting directors.
 Eight award press release features with 200
media associates across press, Radio and digi-
tal platforms.
 Logo PLUS written mention in award related
social media posts (40+ posts) and the awards
promo video
 Logo placement on the Award website and all
six Facebook ceremony event banners. with
100K impressions
 Custom background on online awards voting
screen – 50k votes expected (27k Votes re-
ceived for 2019 Awards)
 Logo placement on awards’ media wall, photo
booth for 5000+ pictures and videos circulated
by twitter, Facebook and Instagram of the 600
nominees reaching 500k Cape Town network.
 Logo placement on awards-related editorial
posts reaching 20k.
 Four Facebook Activations in boosted posts
with a guaranteed reach of 20k impressions.
 Four Instgram Activations with a guaranteed
reach of 10k impressions.
 Banner on 6 Awards newsletters reaching 50k.
 Four months feature on awards home page.
Cape Town Experiences Magazine Awards
GOLD SPONSORSHIP
The Cape Town Experiences Magazine
Awards Gold sponsorship gives six brands
the chance to claim an awards cere-
mony of their choice
As the sole ceremony sponsor, your logo
will be featured on all ceremony related
social media posts, newsletters sent to
over 23 000 subscribers, press releases,
and certificated connecting your brand
to your chosen industry-related cere-
mony.
Have your brand placed alongside the
platinum and gold sponsor logos as
proud contributor to the Cape Town
Experiences Awards event as whole.
ONLY SIX
SPONSORSHIPS
CONTRIBUTION AMOUNT
R180 000 —
WHAT YOU GET
IN THE NEXT 6 MONTHS
 Live activation at one award ceremony, inter-
acting with relevant business owners and
marketing directors.
 Eight award press release features with 200
media associates across press, Radio and digi-
tal platforms.
 Logo PLUS written mention in award related
social media posts (40+ posts) and the
awards promo video
 Logo placement on the Award website and
related Facebook ceremony event banners.
with 100K impressions
 Custom background on online awards voting
screen – 50k votes expected (27k Votes re-
ceived for 2019 Awards)
 Logo placement on awards’ media wall, photo
booth for 5000+ pictures and videos circu-
lated by twitter, facebook and Instagram of
the 600 nominees reaching 500k Cape Town
network.
 Logo placement on awards-related editorial
posts reaching 20k.
 Logo placement on 80 award nominee
certificates
 Two Facebook Activations in boosted posts
with a guaranteed reach of 20k impressions.
 Two Instagram Activations with a guaranteed
reach of 10k impressions
 Banner on 4 Awards newsletters reaching 50k.
 Four months feature on awards home page
 One non award-related social media boosted
posts
6
 Cape Town Experiences Magazine Awards
AWARD SPONSORSHIP
The Cape Town Experiences Magazine
Awards has 120 unique awards that ac-
knowledge and reward individuals and
business for outstanding
performance in their field.
The Award Sponsorship for the Cape
Town Experiences Magazine Awards
invites you to show support of such an
award by placing your brand’s reputa-
tion and name behind it.
This award name will appear on the
winner’s certificate and the certificates
of those who were nominated, to be
displayed with pride forever, immortalis-
ing your brand.
120
BRONZE SPONSORSHIP
CONTRIBUTION AMOUNT
R30 000 —
7
WHAT YOU GET
IN THE NEXT 6 MONTHS
 Eight award press release features with 200
media associates across press, Radio and digital
platforms.
 Logo PLUS written mention in award related
social media posts (40+ posts) and the awards
promo video
 Custom background on online awards voting
screen – 50k votes expected (27k Votes received
for 2019 Awards)
 Logo placement on awards-related editorial
posts reaching 20k.
 Logo placement on five award nominee certifi-
cates and one Award winner certificates.
 One Facebook Activations in boosted posts with
a guaranteed reach of 20k impressions.
 One Instgram Activations with a guaranteed
reach of 10k impressions
 Banner on one Awards newsletters reaching
50k.
 For more information or to book a meeting,
kindly send emails to
editor@capetownexperiencesmagazine.com
&
team@capetownexperiencesmagazine.com
or phone

+27 62 649 4439