Professional Documents
Culture Documents
Rationale
Rationale
Isabella Bustamante
ENC 2135
4 December 2022
Reflection Rationale
During my journey throughout this class, I have created many written assignments such
project was the annotated bibliography and I did not originally create a draft for it. This led to
issues when rereading my project because after a while my brain skimmed the paragraphs I had
written. Another issue during this project was my citations, and the need for stronger reflections.
For my next project, the investigative field essay, I did write a rough draft which helped
immensely. I also improved by having peer reviews which helped me catch flaws in my writing
and thesis statement. Another struggle was writing my thesis statement without it becoming a list
style or too vague so I went to the reading and writing center. The reading and writing center
also helped me improve ICE throughout my essay. Through peer revisions and help from the
reading and writing center, I was able to improve my field investigative essay. For the draft of
my rhetorical analysis, I spent more time on it to receive more feedback during the peer reviews
which helped me improve more of my essay before the final revision. I was able to refine my
analysis by reading the Bedford Book of Genres and learning how to properly analyze the genre
conventions. Project 3 which is the Multigenre Persuasive Campaign, has also enhanced my
My first genre composition is a Newspaper article regarding the impact growing debt and
COVID-19 had on the veterinary shortage. My audience for the article is veterinary professionals
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since the news article publisher I created tailors all of their articles to strictly veterinary-related
stories. Since many newspapers are now printed and published electronically, the age group for
this audience would be veterinary professionals in their twenties to their sixties. For the entire
composition, I kept a neutral tone of voice that was unbiased since I wanted to present a factual
account of the issues occurring in veterinary medicine. Since this is a professional news
publication intended for veterinarians, I can assume they will read the whole article so I did not
have to keep my main ideas and points in the first few paragraphs. My sentences were quick and
to the point. I also began my article with a concise summary in the lead paragraph which is
typically what newspapers do. I also had an attention-grabbing headline which is also a genre
convention for news articles. I quoted my source directly to help establish that the information I
was presenting is factual and accurate. This is also a genre convention of news articles. News
articles usually write with the intent to incorporate ethos and logos for their audience. In my
article, I established ethos by using information gathered from field statistics from the American
Veterinary Medical Association which is credible. I also establish credibility in the article by
occurring in the veterinary field. My appeal to logos is through the statistics and a graph that is
depicted in my news article. The graph represents the average debt and income veterinary
graduates have since 2001. This helps establish the message that since veterinary debt is only
continuing to grow among graduates, while the income is steady, more veterinarians will
continue to leave the profession. It also helps drive my point that many pre-veterinary students
will be deterred from the field due to a large amount of debt they would accumulate.
a veterinary clinic, the younger veterinarians and veterinary technicians would all share
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veterinary-related memes during break time. Because of this, my audience for this specific meme
graduates of veterinary school have seen the movie Despicable Me and know the character Gru
as a very emotionally expressive character. With more Despicable Me spin-offs coming out
every couple of years, the meme template I selected is still very popular. My voice throughout
the meme is informal since it is for the younger generation, and emotional. The meme template
itself is Gru being a mischievous planner and then realizing there is a problem within his plan.
His sudden facial expression change draws the attention of the reader to the flaw in his plan. I
use this to convey someone who dreamed of becoming a veterinary professional and who then
decides to leave the field due to the mental health toll the job takes on them. The visual argument
is more geared towards pathos as it evokes a strong emotion throughout the reader. Since my
audience is mainly veterinarians, they would also be aware of the mental struggles occurring
throughout their field. Although the meme would be humorous at first, it would also point out the
large impact mental health plays in the turnover rate of the veterinary profession.
distribution of veterinary professionals and how that impacts the veterinary shortage. The
intended audience is veterinary professionals of all ages. My tone of voice is neutral and to the
point to provide factual information and knowledge the audience can gain. Toward the end, I do
provide a more emotional call to action. This tone of voice is similar to the news article by
remaining partially neutral, but different in regards to the call to action included in the
presentation. It is also different compared to the visual argument since it is not a humorous
appeal. My call to action at the end represents a strong message for the audience which is used in
important in the explanation of the effects the uneven distribution has on the veterinary field and
shortage. Although veterinarians are aware of other fields, they may not be fully aware of what
each field does which is why I include background information. Another key genre convention is
to present the main information in the body of the presentation, which I do by delving into the
real concern after giving detailed background information. I establish logos by using statistics
and graphics that represent the concerning data regarding how most veterinarians chose to
become companion animal veterinarians because of the money. I appeal to ethos by using only
credible sources such as graphics from the National Veterinary Convention and the American
Veterinary Medical Association. I also appeal to pathos by mentioning how the real world would
experience the negative impacts of this uneven distribution of veterinarians that creates a
shortage among veterinarians. This creates an emotional appeal as veterinarians realize how
crucial some aspects of their job are important for food safety, research, and animal welfare.
bad rough drafts in order to strike gold. I also used the reading and writing center more because
it is a great resource and I want to continue using it. By creating rough drafts, and analyzing my
work more with myself and others, I have been able to learn how to improve my writing style.
Due to taking this class, I learned more about how I should write for research-related subjects
and where to go to ask for help. I feel as if this prepared me greatly for what's to come in my