The History of Graphic Art: Its Importance, History and Development Through The Ages Tuba Salsabil 10202307 Lecturer : ailall aus) Graphic Design Major Faculty of Communication Jinan University Tripoli 2022Graphic design is a visual communication technique that uses images and typography inorder toi eee Graphic Design Roots: 15,000 - 3,600 BC Graphic design can be traced back to 15,000 BC, when the first known visual communications were created. These pictographs and symbols are present in the Lascaux caves in southern France” Archeologists interpret these and other discoveries of Ice Age rock art as evidence After a few thousand years, you'll come across the Blau Monument. It is the first known artifact to contain both words and images.Paper and Printing: 105 AD- 1530 AD In 105 AD, a Chinese man invented paper. Moveable type was invented nearly a millennium later (in 1045 AD), allowing characters to be placed individually for printing. This resulted in faster printing and mare flexible, efficient systems. By 1276, a paper mill had arrived in Fabriano, Italy, bringing printing to Europe for the first time.The system for printing type in books was thought to be perfected in 1450, two hundred years after the first paper mill arrived in Europe.Soon after, in 1460, the first illustrations ina printed book appeared. i eee Ss a a Hi a a a After seventy years of printing, Claude Garamond opened the first type foundry in 1530, which created and sold fonts to printers. The Industrial Revolution: 1760-1800In the 1760s, the Industrial Revolution began, bringing about a new era for graphic design. Innovative technologies began to emerge at an unprecedented rate, including lithography, a printing technique that helped reduce costs. In 1800, the printing presswas introduced to the Industrial Revolution, which not only reduced labor by 90% but also doubled the size of paper that could be printed. The Art and Craft of the Machine 8 8 Frank Lloyd Wright Pages: 18 (English) Graphic design had been its way into business practices since the Industrial Revolution, and its use exploded in the 1900s. Frank Lloyd Wright published "The Art and Craft of the Machine" in 1901, which included fundamental principles that are still used in modern design. Businesses began creating logos to help brand their company as the advertising industry and color printing grew. Your company's brand became more than just a name with a custom logo design — it became a striking and memorable piece of art, with color, shape, and composition all working to make an impression on consumers. Graphic design naturally became popular in advertising and other industries, with beautiful designs appearing on everything from posters to t-shirts, record covers, and more. Designers began using digital tools, such as Photoshop, which was first released in 1990, to create their images as computer technology was invented and released throughout the late 1900s. These digital tools transformed the field.Graphic Design Today Today, graphic design primarily refers to the creation of visuals for magazines, books, advertisements, and digital posters. This in-depth branch of design is concerned with the art of communicating ideas through visuals and text. In some cases, graphic designers still use drawings and paintings, but most graphic design today is completed using digital technologies. These contemporary graphic design skills can be used to create custom logos, book covers, magazine layouts, billboard advertisements, clothing design, online banner ads, and much more.