Porter's model outlines the primary and secondary activities that make up a value chain for a business. Primary activities include inbound logistics, operations, outbound logistics, marketing and sales, and service. Secondary activities include procurement, technology development, human resource management, and firm infrastructure. The model aims to understand how a business can create value at each link in the chain to gain a competitive advantage.
Porter's model outlines the primary and secondary activities that make up a value chain for a business. Primary activities include inbound logistics, operations, outbound logistics, marketing and sales, and service. Secondary activities include procurement, technology development, human resource management, and firm infrastructure. The model aims to understand how a business can create value at each link in the chain to gain a competitive advantage.
Porter's model outlines the primary and secondary activities that make up a value chain for a business. Primary activities include inbound logistics, operations, outbound logistics, marketing and sales, and service. Secondary activities include procurement, technology development, human resource management, and firm infrastructure. The model aims to understand how a business can create value at each link in the chain to gain a competitive advantage.