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  • Entrepreneurship Epidemic

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    prinkit patel
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    The document outlines a PR campaign and book launch event for author Bhavesh Buddhev's new book on entrepreneurship. The goal is to establish Buddhev as a thought leader in Gujarat and South Asia. The event will include inviting local startups, business leaders, and academics to a launch event with a press conference, documentary, and book signing. Afterward, Buddhev will appear on college seminars and talk shows to further promote the book and his ideas. The total estimated cost for the full campaign and event is 500,000 rupees.

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    The document outlines a PR campaign and book launch event for author Bhavesh Buddhev's new book on entrepreneurship. The goal is to establish Buddhev as a thought leader in Gujarat and South Asia. The event will include inviting local startups, business leaders, and academics to a launch event with a press conference, documentary, and book signing. Afterward, Buddhev will appear on college seminars and talk shows to further promote the book and his ideas. The total estimated cost for the full campaign and event is 500,000 rupees.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Flag for inappropriate content
    12 views3 pages

    Entrepreneurship Epidemic

    Uploaded by

    prinkit patel
    The document outlines a PR campaign and book launch event for author Bhavesh Buddhev's new book on entrepreneurship. The goal is to establish Buddhev as a thought leader in Gujarat and South Asia. The event will include inviting local startups, business leaders, and academics to a launch event with a press conference, documentary, and book signing. Afterward, Buddhev will appear on college seminars and talk shows to further promote the book and his ideas. The total estimated cost for the full campaign and event is 500,000 rupees.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Flag for inappropriate content
    of 3

    Team Prinkit.

    in, Service : PR & Experience

    Book Launch & PR Campaign : Entrepreneurship Epidemic


    Campaign Type : Elite

    Goal Of Event: To Build Extremely intellectual value of Bhavesh BuddhDev as thought leader
    and author in Gujarat & South Asia.

    Past experience : If done properly, He starts to dominate industry and high influence gets
    anything done very easily. If proper & Controlled PR is not done during book launch, author is
    misunderstood as someone who is seeking artificial credibility.

    This list is tentative, and detailed plan will be prepared as we decide date & join hands.

    Before:

    Sending Invitation:

    All the startups in and around Vadodara

    Faculties & deans of all the MBA College

    Special Invitation to leaders of CIIE- IIM Ahmedabad

    Some notable businessmen of city

    Family, Friends & Employees

    Designing ( In design theme of book ) :


    Backstage
    Standees
    Virtual/physical invitation cards ( Personalized )

    Media:
    Invitation to all the media channels on given time
    Making Press Kit
    Making Press note in all languages

    During:

    Anchor will lead event


    Press Conference ( 50+ Local & National Media )

    Documentary Showcase of journey of Bhavesh Buddhev

    Launching Book By having guests on stage& Reading Some powerful lines

    Book Signing Ceremony

    High-Tea

    Open for interactions and networking

    After :

    Going for seminars in nearby Leading colleges for MBA & Entrepreneurship students

    Appearing for talk shows in popular News channels

    To Do Costing Note

    Branding & Designing

    Documentary

    Anchor

    Press Conference

    Venue High Team

    Invitation Management

    Post event Coordination

    Printing

    Overall
    Management/Agency Fees

    Miscelaneous

    Total Costing 5,00,000

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