You are on page 1of 1

This case study shows us how a company like ETI, which stands for "Ensure To

Insure", used Big Data to implement its strategic strategic objectives.


It introduces us to the different types of Big Data analysis that ETI implements,
such as descriptive analysis, which consists of using statistical techniques
techniques to describe or summarize a data set, and diagnostic analysis, which
data to determine the causes of trends and correlations between variables.
correlations between variables.
There is also predictive analysis, which involves using statistics and modeling
techniques to modeling techniques to determine future performance based on
current and historical data, and historical data, and prescriptive analysis, which
is a form of data analysis that form of data analysis that helps companies make
better and more informed decisions. better and more informed decisions. Its
purpose is to help answer questions about what should be done to make
something happen in the future.
Next, we are introduced to how ETI works with the different datasets that are are
generated and their characteristics such as volume, velocity, variety value and
veracity, and discusses how these datasets manifest each (datasets) manifest
each of these characteristics.
In the following, this case study introduces us to the different types of data, first
of all structured data which refers to data that have a proper structure
associated with them structure associated with them, such as csv files, data files,
excel spreadsheets, in the case of ETI we have the customer profile data, the
claim data...etc
The semi-structured data that correspond to the data that do not have a
structure associated to them. structure associated with them. For example, e-
mails, log files and Word documents, health records, weather data...etc
And the unstructured data that refers to data that has no structure associated
with it at all. structure associated with it at all. For example, images, audio and
video...etc
Finally, the use of metadata in the company, which are considered as files that
are a set of data that describe and give information about other data, which
helps the company to know the information about the different data that are
generated.

You might also like