Factors Affecting

Success of a Seminar
1
Theme/Topic
Theme / Topic
The seminar topic should
address an issue / concern
which has stimulated the
interest of the business
sector or the wider
society.
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 The selection of the topic should
naturally lead to the seminar
objective. The objectives in turn will
determine the scope of the seminar
and should deal specifically with those
areas that are pertinent to the
achievement of the seminar objectives.

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2
Speaker
Speaker
The success of the
seminar greatly depends
upon the quality of the
Presenters, therefore, you
should choose speakers
whom are appropriate for
the topic chosen.
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the speaker should be…
someone at the top of
their field or someone
who possesses an in-
depth knowledge of the
particular area either
academically or
professionally

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Points to Consider:
Expertise / strong research background
Ability to convey knowledge to a large audience. Unbiased
and non-partisan (do not invite speakers that are aligned with a
particular cause / group).

Honorarium
Travel expenses, etc. Identify alternative speaker as a
precaution.

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3
Sequence of the Event
✗ By working out the sequence,
you minimize interruptions to
maintain the interest of the
audience. Unnecessary pauses
and breaks can dip the mood,
and you could soon lose the
interest of the attendees.

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4
Target Group
Some key questions to be taken into consideration:
❑ What is the size and the composition of the
group?
❑ What are the ages, gender and teaching
experience of the participants?
❑ What is their level of interest?
❑ What are their needs?
❑ How to mitigate problems that might arise?
❑ Personality types of group?

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5
Venue
Venue
The facilities of the venue
should be able to comfortably
accommodate the participants
while taking into consideration
the needs of the Presenter and
the budget.

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Points to Consider:
➢ Cost
➢ Capacity
➢ Security
➢ Computer accessibility
➢ Lighting & Acoustics
➢ Audio / visual requirements
➢ Temperature

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6
Resources
All resources Checklist:
required for the  Projectors, Laptop
 Flip charts
seminar is
 Software to be utilised
acquired or  Stationery
sourced at this  Handouts
stage/venue.  Name tags

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7
Payment
All bills should be paid before the
commencement of the seminar to
avoid any embarrassing situations
from occurring.

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Stages in planning
a presentation
Introduction: what is an effective presentation and how do we make it?

✗ We must tend to focus on the audience’s needs

in order to capture their interest, develop their
understanding, inspire their confidence, and
achieve the presenter’s objectives.
✗ According to Prifysgol Bangor University, there
are 7 stages in preparing an effective
presentation.

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 Stage no.1
Setting the Objectives, Audience, Venue, and Remit

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Stage
1 The objectives:
o What do you want your audience to have
understood?
o What action do you want your audience to take
following your presentation?
o How can you best design your presentation to meet
your objectives?
Stage
1 The audience:
o How much of your audience already knows about
your topic?
o How can you link new materials to things they
might already understand?
o Will you need to win them over to a particular point
of view?
Stage
1 The venue:
o What kind of atmosphere do you wish to create?
o How might the room arrangement affect your
relationship with the audience?
Stage
1 Remit:
o How much time have you been allocated?
o Are you required to stick to a common format or
style?
o Have any guidelines been set regarding the content
of your presentation (predetermined title, or a fixed
number of overhead transparencies?
Stage no.2
Choosing Your Main Points

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Stage
2 main points
o What are the main points you wish to make?
o Are these points structured in a logical, coherent
way?
o Do these main points reflect your own objectives
and take account of the needs of your audience?
Stage no.3
Choosing Your Supporting Info

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Stage
3 Supporting info
o What will add clarity to your argument (explaining
complex terms, reminding your audience of any
supporting theories?
o What will add authority to your argument (making
connections with other people’s work, quoting
experts, offering evidence from your own research?
Stage no.4
Establishing Linking Statements

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Stage
4 Linking statements
o “ The next stage in our project was to …”;
o “Another important issue of consideration was …”;
o “By following this argument we can now see that
…”.
Stage no.5
Developing an Opening

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Stage
5 opening
o Introduce yourself;
o State what you will be talking about (a title or
subject area);
o State how you will be talking about it (e.g. by
comparing test results or reviewing the supporting
literature);
Stage
5 Continuation…
o State what you intend to be the outcome of your
presentation (an informed group, a lively
discussion);
o State what you expect your audience to do (listen,
take notes, read a handout, ask questions
before/during/after).
Stage no.6
Developing Conclusions

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Stage
6 conclusions
o A review of your title or subject area;
o A summary of your main points;
o A summary of the process you have been through;
Stage
6 Continuation…
o A conclusion is clearly drawn from your main points
(this must be supported by the detail of your
presentation);
o A parting statement to stimulate your audience’s
thoughts (this might be a question or a bold
comment).
Stage no.7
Reviewing your Presentation

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Stage
7 Presentation
o Does the presentation meet your objectives?
o Is it logically structured?
o Have you targeted the material at the right level for
your audience?
o Is the presentation too long or too short?
References:
https://www.bangor.ac.uk/studys
kills/study-guides/planning-
presentation.php.en

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Thank you!

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