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SAP-

Strategic Advantage
Profile BY--
Ashish Kumar
Strategic Advantage Profile
• SAP is a summary statement which
provide an overview of the advantages
and disadvantages in key areas likely to
affect future operations.
• SAP Shows the strength and weakness of
an Organization.
Functional Areas
• Marketing and distribution
• R &D and Engineering
• Production and OP Mgmt.
• Corporate Resource
• Finance and accounting
• Organization system
Approaches

• Existing Key success Factor


• indirect assets (Key Factor)
• Creating new success Factors
• Innovation
SAP
Functional Area Core Factor (+) or (-)

Production and Good Prod. Facility +


Operations Old plant and Machinery --
Corporate Resource Young and motivated +
Force
Poor Union Relation --

Finance and Accounting Strong balance sheet +


Costly finance --
Functional Area Core Factor (+) or (-)

Marketing Operations Effective Comm. Mix +


Costly Employees --
Rich Exp. +
R & D and Engineering No design Protection --
Well Developed +
Laboratory
Highly Qualified +
Research staff
Organization system High tech MIS +
Effective Delegation and +
Decentralization
No mgt. by Exception --
Decision Model
Decision model
Thank You

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