Professional Documents
Culture Documents
• Thus, globalization is difficult, mistakes are costly! → So, what would be the
scale of commitment (or entry strategy)? → Different entry modes require
different amounts of financial and human capital
I N T E R N AT I O N A L M A N A G E M E N T. A PA L A K K H AT U A
Liability of Emergingness
I N T E R N AT I O N A L M A N A G E M E N T. A PA L A K K H AT U A
Going Global?
I N T E R N AT I O N A L M A N A G E M E N T. A PA L A K K H AT U A
Why Foreign Markets?
• Organizational factors
– Firm-specific factors
• Firm size, International appeal
– Decision-maker characteristics: Upper Echelons Theory
• Foreign travel and experience abroad, Foreign language
proficiency, The decision-maker background, Personal
characteristics
• External Factors
• The “bandwagon” effect, Attractiveness of the host country
I N T E R N AT I O N A L M A N A G E M E N T. A PA L A K K H AT U A
Which Foreign Market(s)?
I N T E R N AT I O N A L M A N A G E M E N T. A PA L A K K H AT U A
Which Foreign Market(s)?
I N T E R N AT I O N A L M A N A G E M E N T. A PA L A K K H AT U A
Which Foreign Market(s)?
• OLI Paradigm offers a holistic approach by integrating traditional trade
theories with internalization theory (Dunning, 1977; 1979; 2000)
– It asserts that the presence of ownership-specific competitive
advantages (O) in a transnational corporation to overcome LoF, the
presence of locational advantages (L) in the host country, and the
presence of superior commercial benefits internally (according to
TCE) in a firm (I) are three important determinants that influence FDI
decisions
I N T E R N AT I O N A L M A N A G E M E N T. A PA L A K K H AT U A
2012 FDI Confidence Index
I N T E R N AT I O N A L M A N A G E M E N T. A PA L A K K H AT U A
2017 FDI Confidence Index
I N T E R N AT I O N A L M A N A G E M E N T. A PA L A K K H AT U A
2022 FDI Confidence Index
… investors are “likely monitoring closely” India’s data privacy bill with implications for
data rules … investors in Asia are particularly concerned about data protection regulations
Source: The Economic Times
I N T E R N AT I O N A L M A N A G E M E N T. A PA L A K K H AT U A
Timing of the Entry: When?
• How to define early entry?
• Advantages frequently associated with entering a market early are
commonly known as first-mover advantages
– The ability to preempt rivals and capture demand by establishing
a strong brand name
– Ability to build sales volume – learning curve effects on others
– Ability of early entrants to create switching costs
I N T E R N AT I O N A L M A N A G E M E N T. A PA L A K K H AT U A
Mode of Entry: Trade or FDI?
I N T E R N AT I O N A L M A N A G E M E N T. A PA L A K K H AT U A
Export: Trade
• Most manufacturing firms begin their global expansion as exporters
• Advantages:
– Avoids cost of establishing manufacturing operations
– Global sales volume may help achieve experience curve and
location economies. For instance, Sony in TV market, Japanese
automakers, Samsung in memory chip industry etc.
• Disadvantages:
– May compete with low-cost location manufacturers
– Possible high transportation costs
– Tariff barriers
– Possible lack of control over marketing representatives
I N T E R N AT I O N A L M A N A G E M E N T. A PA L A K K H AT U A
Licensing
I N T E R N AT I O N A L M A N A G E M E N T. A PA L A K K H AT U A
Franchising
I N T E R N AT I O N A L M A N A G E M E N T. A PA L A K K H AT U A
Equity Joint Ventures
I N T E R N AT I O N A L M A N A G E M E N T. A PA L A K K H AT U A
Wholly Owned Subsidiary: FDI
I N T E R N AT I O N A L M A N A G E M E N T. A PA L A K K H AT U A
FDI: ‘Build versus Buy’ dilemma
I N T E R N AT I O N A L M A N A G E M E N T. A PA L A K K H AT U A
FDI: ‘Build versus Buy’ dilemma
I N T E R N AT I O N A L M A N A G E M E N T. A PA L A K K H AT U A
Scale of Entry: Large or Small?
I N T E R N AT I O N A L M A N A G E M E N T. A PA L A K K H AT U A
Resource Commitment: Low or High?
I N T E R N AT I O N A L M A N A G E M E N T. A PA L A K K H AT U A
The Hierarchical Model of Market Entry Modes
(Pan & Tse, 2000, JIBS)
I N T E R N AT I O N A L M A N A G E M E N T. A PA L A K K H AT U A
Entry Modes: Merits & Demerits
I N T E R N AT I O N A L M A N A G E M E N T. A PA L A K K H AT U A
How to decide the Entry Mode?
I N T E R N AT I O N A L M A N A G E M E N T. A PA L A K K H AT U A
Case:
Ethiopia: An Emerging
Market Opportunity?
Int
BM & HRM 2021-23 | Sessions 8 & 9
CAGE: Challenges of
Entering Foreign Markets
APALAK KHATUA, Email: apalak@xlri.ac.in
Mattel Inc.
I N T E R N AT I O N A L M A N A G E M E N T. A PA L A K K H AT U A
Why the World Isn’t Flat
• What about Google's operation in Russia
(cofounder Sergey Brin’s native country) ?
I N T E R N AT I O N A L M A N A G E M E N T. A PA L A K K H AT U A
We're more wired, but no
more ‘global’
Web traffic within countries and regions has
increased far faster than traffic between them…
People across the world may be getting more
connected, but they aren't connecting with each
other. The average South Korean Web user may be
spending several hours a day online -- connected
to the rest of the world in theory -- but he is
probably chatting with friends across town and e-
mailing family across the country rather than
meeting a fellow surfer in Los Angeles.
I N T E R N AT I O N A L M A N A G E M E N T. A PA L A K K H AT U A
Global Capital Flows
• Broadly it proposes
– there is a positive relationship between economic size (mostly
captured by GDP of the countries) and trade
– and negative relationship between distance and trade
I N T E R N AT I O N A L M A N A G E M E N T. A PA L A K K H AT U A
Other Dimensions of Distance!
Conventional wisdom from globalization: Death of distance!
Change in
Distance Attribute International Trade (%)
I N T E R N AT I O N A L M A N A G E M E N T. A PA L A K K H AT U A
The Effects of Five Commonalities on Trade
© 2011Pankaj Ghemawat
I N T E R N AT I O N A L M A N A G E M E N T. A PA L A K K H AT U A
CAGE Distance Framework
© 2011Pankaj Ghemawat
I N T E R N AT I O N A L M A N A G E M E N T. A PA L A K K H AT U A
Distance Still Matters
I N T E R N AT I O N A L M A N A G E M E N T. A PA L A K K H AT U A
CAGE Framework
I N T E R N AT I O N A L M A N A G E M E N T. A PA L A K K H AT U A
CAGE Framework for different industries
Cultural Administrative Geographic Economic
Attributes
creating
distance
Industries
or Products
effected by
distance
I N T E R N AT I O N A L M A N A G E M E N T. A PA L A K K H AT U A
Applications of CAGE Framework
4. Comparing markets
I N T E R N AT I O N A L M A N A G E M E N T. A PA L A K K H AT U A
Case:
Walmart around the
World
Case:
Grolsch: Growing
Globally
Int
I N T E R N AT I O N A L M A N A G E M E N T. A PA L A K K H AT U A
Investment Decisions of MNEs
• Scholars from Uppsala University focused on the process of
globalization and proposed that it is a staged process, where MNEs
incrementally increase their resource commitment as they learn more
about the foreign market (Johanson and Vahlne, 1977)
– firms operate on a step-by-step, incremental basis, often starting
with familiar neighbouring countries/cultures
I N T E R N AT I O N A L M A N A G E M E N T. A PA L A K K H AT U A
What is FDI?
I N T E R N AT I O N A L M A N A G E M E N T. A PA L A K K H AT U A
Why is FDI important? Conventional view
I N T E R N AT I O N A L M A N A G E M E N T. A PA L A K K H AT U A
Perceptions of Home and Host Countries
• Home country:
– Investing aboard will lower domestic wages, destroy local jobs, and
erode technology leadership
– Investing aboard is must to remain competitive in an increasingly global
world
• Host country:
– FDI accelerates economic development by bringing new capital and
technologies. In other words, FDI plays a complementary role in overall
capital formation by filling the gap between domestic savings and
investment
– The effects of foreign control of local factors and assets and expect
MNCs to exploit their size and power to destroy local firms, create
economic dependence, and threaten local culture and sovereignty.
Source: Alfaro – 2009 – HBR Note
I N T E R N AT I O N A L M A N A G E M E N T. A PA L A K K H AT U A
2012 Survey: How has your portfolio changed
in geography in last two years?
I N T E R N AT I O N A L M A N A G E M E N T. A PA L A K K H AT U A
FDI inflows: 1995 to 2014
(Billions of dollars)
Emerging Market Economies: 51 developing countries in Asia, Latin America, Africa and the Middle
east (IFC, 1999) + 13 transition economies (changing from central planning to free markets) in the
former Soviet Union and China (EBRD, 1988)
Source: World Investment Report 2015
I N T E R N AT I O N A L M A N A G E M E N T. A PA L A K K H AT U A
FDI inflows: 2008 – 2021
(Billions of dollars and per cent)
A significant decline in rates of return on FDI over the past five years. In 2017,
the global rate of return on inward FDI was down to 6.7 per cent, extending the
steady decline recorded over the preceding five years. Rates of return remain
higher on average in developing and transition economies
I N T E R N AT I O N A L M A N A G E M E N T. A PA L A K K H AT U A
Types of FDI
I N T E R N AT I O N A L M A N A G E M E N T. A PA L A K K H AT U A
Greenfield vis-à-vis M&As
I N T E R N AT I O N A L M A N A G E M E N T. A PA L A K K H AT U A
What type of FDIs are Preferred by
policymakers of emerging economies like India?
• The objective is to maximize the developmental impact and spin-
offs of FDI
I N T E R N AT I O N A L M A N A G E M E N T. A PA L A K K H AT U A
Greenfield vis-à-vis M&As
I N T E R N AT I O N A L M A N A G E M E N T. A PA L A K K H AT U A
If your share of FDI in emerging markets has
increased in the last two years, why?
(Survey by A. T. Kearney in 2021)
I N T E R N AT I O N A L M A N A G E M E N T. A PA L A K K H AT U A
FDI inflows & COVID-19
• Global FDI flows fell by 35 per cent in 2020, reaching $1 trillion, from $1.5
trillion in 2019
• This is the lowest level since 2005 and almost 20 per cent lower than the
2009 trough after the global financial crisis
• The lockdowns around the world in response to the COVID-19 pandemic
slowed down existing investment projects, and the prospects of a recession
led MNEs to re-assess new projects
• The fall in FDI was significantly sharper than the fall in GDP and trade
• FDI plummeted in developed and transition economies, falling by 58 % in
both. It decreased by a more moderate 8% in developing economies
• As a result, developing economies accounted for two thirds of global FDI,
up from just under half in 2019
I N T E R N AT I O N A L M A N A G E M E N T. A PA L A K K H AT U A
FDI Inflows: Developed Economies
I N T E R N AT I O N A L M A N A G E M E N T. A PA L A K K H AT U A
FDI Inflows: Transition Economies
Developing countries
increased their
performance index in
the period 2005–2010,
and they all have
indices above unity
I N T E R N AT I O N A L M A N A G E M E N T. A PA L A K K H AT U A
Global FDI flows and projections for 2011-2013
I N T E R N AT I O N A L M A N A G E M E N T. A PA L A K K H AT U A
FDI Outflows
(Per cent)
I N T E R N AT I O N A L M A N A G E M E N T. A PA L A K K H AT U A
Indian EMNCs: Motivations for Outbound FDI
I N T E R N AT I O N A L M A N A G E M E N T. A PA L A K K H AT U A
Transnationality Index
I N T E R N AT I O N A L M A N A G E M E N T. A PA L A K K H AT U A
Transnationality Index: 2010-20
I N T E R N AT I O N A L M A N A G E M E N T. A PA L A K K H AT U A
Internationalization of the largest MNEs
I N T E R N AT I O N A L M A N A G E M E N T. A PA L A K K H AT U A
Let’s recap: Trade Interventions
I N T E R N AT I O N A L M A N A G E M E N T. A PA L A K K H AT U A
Negative Aspects of FDI
• There are also apprehensions that the initial inflow of direct investment
would be followed by large and persistent outflows on account of imports,
royalties, technical fees and dividends, with adverse balance of payments –
“For every dollar invested by MNCs in the Third world more than one
dollar returned to the metropolis in the form of repatriated profits and
royalties” (Roxborough, 1979)
I N T E R N AT I O N A L M A N A G E M E N T. A PA L A K K H AT U A
MNC versus domestic firms
I N T E R N AT I O N A L M A N A G E M E N T. A PA L A K K H AT U A
FDI: Concluding Observations
I N T E R N AT I O N A L M A N A G E M E N T. A PA L A K K H AT U A
Levers of Value Creation
I N T E R N AT I O N A L M A N A G E M E N T. A PA L A K K H AT U A
Types of Competitive Advantage
Recap from the core SM course
Willingness to pay
I N T E R N AT I O N A L M A N A G E M E N T. A PA L A K K H AT U A
How to ensure Global Value Creation?
I N T E R N AT I O N A L M A N A G E M E N T. A PA L A K K H AT U A
Adding Volume: Better-off Tests!
I N T E R N AT I O N A L M A N A G E M E N T. A PA L A K K H AT U A
Decreasing Costs
I N T E R N AT I O N A L M A N A G E M E N T. A PA L A K K H AT U A
Differentiating/Increasing Willingness-to-Pay
• Look at the R&D/sales and Advertising/sales ratios for your
industry – Proxy?
I N T E R N AT I O N A L M A N A G E M E N T. A PA L A K K H AT U A
Improving Industry Attractiveness or
Bargaining Power
• Account for international differences in industry profitability
• Understand the structural dynamics of your industry → Look
broadly at changes in industry structure
• How you can deescalate/escalate rivalry – multimarket contact!
• Recognize the implications of what you do for rivals’ costs or
willingness-to-pay for their products (Worsening their positions
can do as much for added value as improving one’s own)
• Attend to regulatory/nonmarket restraints (tacit coordination,
lobbying, incumbency, tax loopholes, intermediaries) —and
ethics.
I N T E R N AT I O N A L M A N A G E M E N T. A PA L A K K H AT U A
Normalizing Risk
I N T E R N AT I O N A L M A N A G E M E N T. A PA L A K K H AT U A
Generating Knowledge (and Other
Resources/Capabilities)
• Assess how location-specific versus mobile knowledge is, and
what to do about it
I N T E R N AT I O N A L M A N A G E M E N T. A PA L A K K H AT U A
Int
BM & HRM 2021 - 23 | Session 12
FDI in India: Facts and
Figures
APALAK KHATUA, Email: apalak@xlri.ac.in
Evolution of FDI Policy in India
• New Industrial Policy announced on July 24, 1991, was a
major departure in the Indian Economy
– Abolition of industrial licensing system, commonly known as License
Raj, except where it is required for strategic or environmental grounds
• Controversial FERA (1973) to less stringent FEMA (1999)
• Automatic clearance of FDI proposals fulfilling the conditions
laid down
• Foreign ownership up to 100% is permitted in most sectors
– 49% cap in a few sectors like insurance, pension, petroleum refining by
PSUs, infrastructure companies in the securities market
– Prohibited sectors are lottery business, chit funds, manufacturing of
tobacco or tobacco substitutes, gambling and betting sectors
• Export obligation were withdrawn in 2000
Source: NCAER Report 2009
I N T E R N AT I O N A L M A N A G E M E N T. A PA L A K K H AT U A
FDI Policy Framework
Source: Jaiswal, 2017, Centre for Budget and Governance Accountability (CBGA)
I N T E R N AT I O N A L M A N A G E M E N T. A PA L A K K H AT U A
Foreign Investment Policy
• FDI is permitted in virtually every sector, except those of
strategic concern such as atomic energy or railway operations
• FDI can come into India in two ways.
• Automatic route
– FDI in sectors/activities to the extent permitted under the
automatic route does not require any prior approval from the
Government of India
– The investors are only required to communicate with RBI within
30 days after receipt of inward remittances or issue of shares to
foreign investors
• Prior Government Approval route
– Few sectors require prior government approval
– Proposals are considered in a time-bound and transparent manner
Source: NCAER Report 2009
I N T E R N AT I O N A L M A N A G E M E N T. A PA L A K K H AT U A
Economic Reforms & Route-wise FDI inflows
(in US$ million)
Introduction of
FEMA
I N T E R N AT I O N A L M A N A G E M E N T. A PA L A K K H AT U A
Revised Indian FDI data
Source: Fact Sheet on FDI, Department for Promotion of Industry and Internal Trade, GoI
I N T E R N AT I O N A L M A N A G E M E N T. A PA L A K K H AT U A
Financial Year-wise FDI inflows
Source: Fact Sheet on FDI, Department for Promotion of Industry and Internal Trade, GoI
I N T E R N AT I O N A L M A N A G E M E N T. A PA L A K K H AT U A
China and India: A Comparative Perspective
After controlling
China’s ‘Round-
Tripping’ and
adjusting India’s
FDI calculation
according to IFC
guideline
Source: Fact Sheet on FDI, Department for Promotion of Industry and Internal Trade, GoI
I N T E R N AT I O N A L M A N A G E M E N T. A PA L A K K H AT U A
State-wise Distribution of FDI in India
(Jan 2000 – March 2009)
Software hub
Strong industrial base
Source: Fact Sheet on FDI, Department for Promotion of Industry and Internal Trade, GoI
I N T E R N AT I O N A L M A N A G E M E N T. A PA L A K K H AT U A
State-wise FDI inflows
Source: Fact Sheet on FDI, Department for Promotion of Industry and Internal Trade, GoI
I N T E R N AT I O N A L M A N A G E M E N T. A PA L A K K H AT U A
Country-wise FDI Inflows in India
Source: Fact Sheet on FDI, Department for Promotion of Industry and Internal Trade, GoI
I N T E R N AT I O N A L M A N A G E M E N T. A PA L A K K H AT U A
Identification of Home Countries
Source: Jaiswal, 2017, Centre for Budget and Governance Accountability (CBGA)
I N T E R N AT I O N A L M A N A G E M E N T. A PA L A K K H AT U A
Identification of Home Countries
Source: Jaiswal, 2017, Centre for Budget and Governance Accountability (CBGA)
I N T E R N AT I O N A L M A N A G E M E N T. A PA L A K K H AT U A
Identification of Home Countries
Source: Jaiswal, 2017, Centre for Budget and Governance Accountability (CBGA)
I N T E R N AT I O N A L M A N A G E M E N T. A PA L A K K H AT U A
Double Taxation Avoidance Agreement
• Armenia • Jordan • Mozambique • Sweden
• Australia • Hungary • Myanmar • Swiss Confederation
• Austria • Iceland • Namibia • Syrian Arab
• Bangladesh • Indonesia • Nepal Republic
• Belarus • Ireland • Netherlands • Tajikistan
• Belgium • Israel • New Zealand • Tanzania
• Botswana • Italy • Norway • Thailand
• Brazil • Japan • Oman • Trinidad and Tobago
• Bulgaria • Kazakstan • Philippines • Turkey
• Canada • Kenya • Poland • Turkmenistan
• China • Korea • Portuguese Republic • UAE
• Cyprus • Kuwait • Qatar • UAR (Egypt)
• Czech Republic • Kyrgyz Republic • Romania • UGANDA
• Denmark • Libya • Russia • UK
• Egypt • Lithuania • Saudi Arabia • Ukraine
• Estonia • Luxembourg • Serbia • United Mexican
• Ethiopia • Malaysia • Singapore States
• Finland • Malta • Slovenia • USA
• France • Mauritius • South Africa • Uzbekistan
• Georgia • Mongolia • Spain • Vietnam
• Germany • Montenegro • Sri Lanka • Zambia
• Greece • Morocco • Sudan
Source: http://law.incometaxindia.gov.in/DIT/intDtaa.aspx#
I N T E R N AT I O N A L M A N A G E M E N T. A PA L A K K H AT U A
Double Taxation Avoidance Agreement
• India adopted this policy quite early and signed the first such
agreement in 1969 with Egypt
Source: Jaiswal, 2017, Centre for Budget and Governance Accountability (CBGA)
I N T E R N AT I O N A L M A N A G E M E N T. A PA L A K K H AT U A
Double Taxation Avoidance Agreement
Source: Jaiswal, 2017, Centre for Budget and Governance Accountability (CBGA)
I N T E R N AT I O N A L M A N A G E M E N T. A PA L A K K H AT U A
Why Mauritius?
I N T E R N AT I O N A L M A N A G E M E N T. A PA L A K K H AT U A
What are the Determinants of FDI inflows in a
country like India?
Source: https://www.bis.org/review/r070122c.pdf
I N T E R N AT I O N A L M A N A G E M E N T. A PA L A K K H AT U A
To sum up…