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Start Up Costs:

Start-up Costs Pants Plant - $ 1.2 million


Start-up Costs Hoodie and Tee-shirt Plant – $ 2.5 million
Equipment Pants Plant – $ 2 million
Equipment Hoodie and Tee-shirt Plant – $2.5 million
Launch - PR, Advertising - $2 million
Fixtures for Company Stores – 2.5 million
Total Start-up Costs – $12.7 million
Annual Depreciated Start-up Costs – $2.54 million

Breakeven:
Fixed annual costs (operating and depreciated start up) –
$14.04 million
÷ Contribution per "unit" – $62.07
= Breakeven Units - $226,196.23
Annual Ongoing Operating Costs —Fixed:
Overhead Pants Plant – $3 million
Overhead Hoodie and Tee-shirt Plant – $3.5 million
Rent Pants Plant – $ 500,000
Rent Hoodie and Tee-shirt Plant - $ 500,000
Management/Support - $1 million
Advertising – $ 3 million
Total Fixed Operating Costs - $ 11.5 million

Profit Margin:
Revenue – $46.2 million
less fixed annual costs – $ 14.04 million
less total variable costs – $20,130,600
Profit before tax – $12,029,400
Profit margin before tax – 26%
Direct Variable Costs
DVC Hoodie T-Shirt
Sew & Press $3.25 $2.00
Cut $1.15 $0.40
Other Variable Labor $3.20 $2.40
Fabric $9.10 $2.20
Findings $3.85 $0.50
Total $20.55 $7.50

Direct variable costs translated into "unit" cost
Hoodie T-shirt Pants
$20.55 $7.50 $16.40
x0.5 x1.5 x1
$10.28 $11.25 $16.40
Pants
$2.85
$0.70
$3.05
$7.50
$2.30
$16.40

Pants
$16.40
x1
$16.40
Indirect variable costs:
Wholesale "unit" price – $110
Total variable costs as % of wholesale price – 9.09%
Indirect variable costs per "unit" - $10 Contribution:
Direct variable costs per "unit" – $ 37.93 Wholesale price per "unit" - $
Indirect variable costs per "unit" – $10 less total variable costs per "
Total variable costs per "unit" – $47.93 Contribution per "unit" – $62
Contribution:
Wholesale price per "unit" - $110
less total variable costs per "unit" – $47.93
Contribution per "unit" – $62.07

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