Scribd Logo
Upload

Welcome to Scribd!

  • Tugas Inggris Wuandra

    Uploaded by

    Wuandra Kurniawan
    7 views1 page
    This document contains an analysis of the strengths, weaknesses, opportunities, and threats (SWOT) of Starbucks. The strengths include a strong brand image, quality products, good employee treatment, store growth, and strong financial performance. Weaknesses are high prices, European tax avoidance, imitable products, and procurement practices. Opportunities lie in expanding into developing markets, introducing new products, partnerships, and price differentiation. Threats come from low-cost competition, big outlets, imitation, coronavirus, and rising coffee bean prices.

    Original Description:

    Original Title

    tugas inggris wuandra

    Copyright

    © © All Rights Reserved

    Available Formats

    DOCX, PDF, TXT or read online from Scribd

    Did you find this document useful?

    Is this content inappropriate?

    Report this Document
    This document contains an analysis of the strengths, weaknesses, opportunities, and threats (SWOT) of Starbucks. The strengths include a strong brand image, quality products, good employee treatment, store growth, and strong financial performance. Weaknesses are high prices, European tax avoidance, imitable products, and procurement practices. Opportunities lie in expanding into developing markets, introducing new products, partnerships, and price differentiation. Threats come from low-cost competition, big outlets, imitation, coronavirus, and rising coffee bean prices.

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    7 views1 page

    Tugas Inggris Wuandra

    Uploaded by

    Wuandra Kurniawan
    This document contains an analysis of the strengths, weaknesses, opportunities, and threats (SWOT) of Starbucks. The strengths include a strong brand image, quality products, good employee treatment, store growth, and strong financial performance. Weaknesses are high prices, European tax avoidance, imitable products, and procurement practices. Opportunities lie in expanding into developing markets, introducing new products, partnerships, and price differentiation. Threats come from low-cost competition, big outlets, imitation, coronavirus, and rising coffee bean prices.

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    of 1

    Name : Wuandra Kurniawan

    Nim : 201010196
    Class : 20.6

    Analysis S.W.O.T of Starbucks


    STRENGTHS:
    1. Strong brand image
    2. Quality,Taste, and Standardization
    3. Employee treatment
    4. Growth in stores
    5. Strong financial performance

    WEAKNESSES:
    1. High prices
    2. European Tax avoidance
    3. Imitability of products
    4. Procurement practice

    OPPORTUNITIES:
    1. Expansion in developing markets
    2. Introducing new products
    3. Partnership or alliances with other firms
    4. Adopt price differentiation

    THREATS:
    1. Comptition with low-cost coffee sellers
    2. Competition with big outlets
    3. Imitation
    4. Corona virus
    5. Rising price of raw coffee beans

    Thankyou sir ;)

    You might also like