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A.

Read and describe further the following Approaches of

Marketing

1. Commodity Approach: The emphasis is on the product, or it is a commodity-based marketing strategy.


In other words, the research is concerned with the flow of a certain commodity and its journey from the
initial producer to the final consumer.

2. Institutional Approach: the entire body of theories in comparative politics and political science in
general that emphasize the role of institutions in affecting political conduct and outcomes

3. Functional Approach: one of the approaches for categorizing actions that actually occur in marketing
processes by dividing them down into functions. A marketing function is a substantial specialized activity
that is carried out as part of the marketing process.

4. Decision Making Approach or Managerial Approach: The managerial approach views the school as a
social system based on organizational theory, in which constituent members (such as students, teachers,
curriculum developers, and managers) interact in accordance with specific norms and behaviors.

5.Technology Approach: Marketing that focuses on a product's essential specs and qualities. In most
cases, jargon and inside information should be avoided in marketing. Technical marketing, on the other
hand, is intended to appeal to people who have a basic technical understanding of a product.

6. Legal Approach: The term "legal approach" refers to an endeavor to comprehend politics through the
lens of law. It examines the legal and constitutional framework within which various government
institutions must operate, as well as their respective legal positions, authorities, and procedures that
make their activities legally valid.

7. Economic Approach: The index number theory approach assumes that observable price and quantity
data are generated as solutions to various economic optimization issues. Prices, rather than being
independent variables, are thought to be functions of quantities. It's also known as the "micro-economic
approach."

8. Product Commodity Approach: The commodity approach focuses on the product or is a commodity-
based marketing strategy. To put it another way, the study is focused on the flow of a certain
commodity and its path from the initial producer to the end consumer.

B. Write short insights of your understanding of lesson 3.

What I have understood in lesson 3 is that I marketing is all about strategy and approaches for us to be
able to sell and make our business.

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