MARVIN AUSTRIA BSIT II B

1. What is “Big Data Analytics”?

This is the study of huge data of stored data in order to extract behavior patterns,
these data are characterized by the high speed they are being generated with the
huge volume. They represent the immense variety of typology.
The process of converting large amounts of unstructured raw data, retrieved from
different sources to a data product useful for organizations forms the core of Big
Data Analytics.

2. What are the advantages of having to adopt an intelligent system for

an organization?
The advantages of having to adopt an intelligent system for
an organization are
Eliminates waste
Waste can be defined as anything that is not adding value to a company.
Business intelligence systems can pinpoint areas of waste that might have
gone previously unnoticed in most companies.
Immediate access to key metrics reports
Whether you are in the office or on the go, you can get quick and easy
access to metrics reports for your company. 
Improved sales information
Intelligence systems allow you to identify up-to-date reports on market
trends, product development, and customer preferences.
Greater competitive advantage
Implementing a business intelligence system can allow you to gain insight
into markets, competitors, and your own performance. That information
can be key in getting ahead of competitors on customer preferences and
market trends.