“logical area Vienna Beef CASE STUDY ; Increasing the Value Of A Classic Brand Eley a) 101% Increase in Website Increase in Revenue Traffic MoM YoY 70% 19% ure g—t-it Bg Ola) ea et to Nee Transactions Order Value Vienna Beef came to Logical Media Group assist with a need of recapturing their YoY growth, as well as creating emails and creative campaigns to reinforce their brand and reengage their customers in purchasing online. Lorem ipsum dolor sit amet, consetetur sadipscing elitr, sed diam nonumy eirmod tempor invidunt ut labore et dolore magna aliquyam erat, sed diam voluptua. At vero eos et accusam et justo duo dolores et ea rebum. Stet clita kasd gubergren, no sea takimata sanctus est Lorem ipsum dolor sit amet. Lorem ipsum dolor sit amet, consetetur sadipscing elitr, sed diam nonumy eirmod tempor invidunt ut labore et dolore magna aliquyam erat, sed diam voluptua. At vero eos et accusam et justo duo “ Quote from client about relationship formed with Logical during project, how we k helped them grow, ect...” CLIENT NAME TITLE, COMPANY THE LOWDOWN Home of Chicago’s Hotdog Vienna® Beef was founded in 1893. Austrian-Hungarian immigrants Emil Reichel and Samuel Ladany introduced their family frankfurter recipe at the legendary Columbian Exposition/World’s Fair. The hot dog was a hit, and Vienna® Beef was born. 125 years later, we're still making our sausages the old- fashioned way, with premium domestic beef and our original recipe, to the highest of quality standards and hickory-smoked for authentic flavor. THE CHALLENGE i raffic and Sales Execute a comprehensive digital marketing campaign, focusing primarily on email marketing and improving VB’s email design, CTR’s, list segmentation, messaging, which in turn would increase online traffic, brand loyalty and e-commerce sales. Logical also performed CIP lee) anata aes eee Reg) increasing traffic and sales through PPC, Paid Social and Remarketing. OUR APPROACH @® Stil suit Brand Loyalty Logical executed a comprehensive digital marketing campaign, focused primarily on email marketing and improving VB's email design, CTR’s, list segmentation, messaging, which in turn would increase online traffic, brand loyalty and e-commerce sales. Logical also performed supplementary efforts focused on increasing traffic and sales through PPC, Paid Social and Remarketing. with gl G Partner