Professional Documents
Culture Documents
Author(s): M. Silverstein
Source: Annual Review of Anthropology, Vol. 27 (1998), pp. 401-426
Published by: Annual Reviews
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CONTEMPORARY
TRANSFORMATIONSOF LOCAL
LINGUISTICCOMMUNITIES
M Silverstein
Departmentof Anthropology,University of Chicago, Chicago, Illinois 60637-1539;
e-mail: m-silverstein@uchicago.edu
KEYWORDS:languagecommunities,
languageshift,minoritylanguages,linguisticideology,
languagenorms
ABSTRACT
INTRODUCTION
This chapter is a status report of a subdisciplinary focus emerging more and
more distinctly in the last 10 to 15 years. It is the dynamic linguistic anthropol-
ogy of what we might term "local language communities" investigated as dia-
lectically constituted cultural forms. This emergent linguistic anthropology re-
conceptualizes phenomena of language structure and use that have separately
and severally long been staples of one or another captioned field of scientific
discourse. Partaking of the trends in the larger field of sociocultural anthropol-
ogy, this linguistic anthropology is refashioning the synchronic structuralisms
and functionalisms (both structural-functionalism and reductive functional-
401
0084-6570/98/1015-0401 $08.00
For a very long time, these questionshave been amply illustratedin various
descriptive and even theorizing studies which, however, have cast them nei-
ther in sociocultural nor, certainly, in processual semiotic terms. The recent
period of fermentin the social sciences of language has been characterizedby
an emerging shift in our disciplinaryconsciousness of such problems. In dia-
logue with issues thathave arisenin and have been made acute by earlierstud-
ies, exemplary, ethnographicallybased, and historically informed work has
been producedthat opens the issues to broadersocioculturaldebate as it con-
tinues to renderdiscursive practicea paradigmaticcase for understandingcul-
turalprocess.
To be sure, disciplinarylinguistics duringthis period,both in its self-styled
"formalist"guise and in its self-styled "functionalist"one, has moved more
and more to its telos of pure intensionalism centered in the individual mind
(sometimes seen in relation to an other; compare so-called "speech act" ap-
proaches). Consequently, one must look to the social sciences of language,
which are centered in issues congenial to sociology, to anthropology,and to
political science. Such approachesworry about the fundamentalconceptual
terms on which to rest understandingof the aggregate and even collective
propertiesof communicationas the presentingphenomenawhere "language,"
and everythingdependenton it, actually live.
DEFINITIONALISSUES
Let us look at some of the definitional issues of the phenomena we are here
concerned with before passing on to the dialogue of linguistic anthropology
with otherdiscourses thathave focused on one or anotherof the aspects of the
problemsof"local" "languagecommunities"and theircontemporarytransfor-
mations.
Locality
Language communities, relativistically speaking, are "local" when they are
perduringlybounded throughculturalmeans in relationto sociopolitical pro-
cesses on a global scale. As Appadurai(1996) has astutely remindedus, in-
creasingly for populations of people, locality is and must be precipitatedas a
positive dimension of culturalbeing, for each person an identity-relevantdi-
mension of belonging to a particulargroupthat otherwise can be defined only
residually or negatively. Indeed, "locality"becomes for a group of people an
assumed propertyof self-ascriptionsof having a particular"culture."By con-
trast, such global-scale processes as (a) the formation of empires and then,
postcolonially, of nation-statesandtheir internalpolitical orders;(b) the emer-
gence of global economies and communicationalpatterns,with intensifying
DISCIPLINARY PERSPECTIVES
Anthropological Linguistics
Local language communities have been the traditional sites of structure-
centered anthropologicallinguistics. This linguistics of generally otherwise
"unwritten"languages has first been descriptive in orientation,with aims of
producingscientific and technical grammars,lexicons, and sample collections
of runningnarrativetext, a mode of scholarlyproductionthatcontinues. But it
has recently turned to incorporatingan "applied"component that involves
pedagogical grammarsor at least nonlinguist-friendlydescriptivematerialses-
pecially for people in and aroundthe languagecommunityof a particularlan-
guage (for a recentsampleron WesternHemisphereindigenouslanguages,see
Reyhner 1997). A greatnumberof the descriptivematerialson local languages
are being producedwith the latterinterestin mind, though the frameworkfor
making materials on the local language accessible to local people generally
has derived fromglobal metalinguisticconsciousness as systematizedin inter-
national-Western-structuralizing linguistics and language pedagogy. The
problem of implementationor "application"is generally conceptualized as
outside of the expertise thatbrings grammaticalorderto the facts of local lan-
guage use-"normativity," to be sure, in perhapsan unintendedand somewhat
undertheorizedsense! A certainsocial scientific reflexivity is, of course, really
what is called for-note Hofling 1996-to avoid-or at least to face-the iro-
nies of being more an agent of essentially colonial cultural change in local
communities,the more one merely desires to play a role in sustainingor fixing
a local languagestructurewithin the institutionalassumptionsof the surround-
ing society.
Anthropologicallinguistics has, traditionally,been the vehicle of explora-
tion of "exotic" languages in situ (insofar as possible), and has looked at
language-in-usein such communitiesthroughthe lens of sometimes typologi-
cally unusual grammaticaland lexical resources, especially as these are re-
vealed in language categories. Thus, throughthe semantic (denotational)and
INDICATORSOF TRANSFORMATIONALPROCESS
Observe the threeepistemologically distinctphenomenato be engaged in a lo-
cal language community:(a) language structureas a synchronic abstraction;
(b) regularitiesof entextualization/contextualizationof discourse; (c) group-
relative reflexive ideological engagementwith language-in-culture.From the
perspective of seeking to analyze the culturaldynamics of language, these are
the principalmoments of what is actually a dialectically continuousprocess of
the sociocultural life of languages and language communities. All three mo-
ments of abstractionfrom the dialectical back-and-forthare possible points of
methodological entree into the transformationof local language communities.
Studies of these complex processes of necessity frequentlyhighlight one of
these momentsas the startingpoint for analysis, treatingthe othersas backdrop
nomena noted above. [See Silverstein 1979, 1995a; Woolard & Schieffelin
1994; and the papers in Woolardet al 1992 (also 1998, for overviews of this
perspective on language).] Ideologies are socially locatable, to be sure, in the
sense that they bespeak interests of the social groups and categories of those
who articulateor in otherways give evidence for them. But ideologies are also
locatable, particularlyat those sites of productionof concepts of "locality"in
the sense noted above, throughwhich people imagine their participationin a
languagecommunity.Hence, in each one of the cases of transformationof lo-
cal language structures,and of the transformationof discursive practices, the
ideological aspect of analysis is centraland key to understandinghow people
experience the culturalcontinuities and interruptionsin the particularcase.
For example, among the Gapunersof Kulick's (1992, 1993, 1998) series of
reports on language shift, a structureof ideologically driven indexical equa-
tions seems to constitutethe social space in which Taiap,the Papuanlanguage
identified with the village, is being lost in favor of Tok Pisin, the language of
the nation-stateof PapuaNew Guinea.In the local ideological constructionsof
the matter,there is a stronglygenderedcomponent,where Taiap : Tok Pisin ::
female: male. Thereis an imaginedlocatabilityof the differenceas well in dis-
cursive style associatedwith a positively andnegatively valuatedgenre of talk:
the (male-dominated)civic meeting, at which demonstrationsof oratorical
skill involve high degrees of strategic indirectionon the part of speakers and
diplomaticmisrecognitionon the partof addressees/audiencesvs the (ascrip-
tively female) domestic flare-up, the kros bilong meri, an insult-, invective-,
and obscenity-filled display of one's own id, one's own egocentric hed, as it is
locally termed-conceived of as basically deliveredin Taiap,statisticalcounts
of frequenciesnotwithstanding.Hence male: female ::save: hed:: skilled ora-
tory : kros :: Tok Pisin : Taiap. It is in this overall ideological space-appar-
ently sharedratherwidely by both men and women in Gapunvillage-that the
ideological devaluationof Taiap and the hypervaluationof Tok Pisin consti-
tutes the backdropfor the shift of denotationalnorms. The shift becomes a
"natural"consequence to be regretted,perhaps,only when it is too late.
Similarly,there is revealed to be a complex and contested ideological field
dialectically regimenting the Mexicano-Castellano [Nahuatl-Spanish]bilin-
gual register dine. On the one hand, as Hill (1998) notes, those so-called
"powercode" elites who censor anythingbut "pure"Mexicano and yet ironi-
cally use a highly "mixed"registerthemselves, articulatean ideological "dis-
course of nostalgia"focused on such prototypicalsites of interpersonalsocial
relationsas the encounterof compadres(as Hill & Hill 1978 show, one of the
statisticalpeaks ofhonorification in speech). The point is, they summona time
of unquestionedlocality, in which everyone knew his or her place, and a clear
groundfor knowing when to use "T"talk and when to use "V"talk was shared
knowledge. On the other hand, various others, especially women and not par-
group's) collective and corporateproperty, and so on, are more than mere
turs-of-phrase (see Hill 1995). They suggest conceptualanalyses of contem-
porarytransformationalong lines that are, in fine, completely a function of a
politics of particulardiscursivefields, such as universalizingliberationistindi-
vidualism, or the currentecopolitics of Westernliberaldemocracies,or the di-
chotomy of a utopian primitive corporatismdistinct from Western capitalist
individualism.Hence, such discursive models of complex situations,commu-
nicated at least partlyex cathedramalgre nous from the edifice of (social) Sci-
ence, may sometimes be more stipulative(normative)and less based on care-
ful socioculturaland historical analysis of situationsthan is warranted.
Needless to say, once linguists and linguistic anthropologistsstart using
these analogicaltermsto model the situationsthey areengaged with, they have
enteredthe field of studyas a subjectiveagent,perhapsan intentionalagent-of-
change, with a decidedly formed ideological agenda. They have become in
some way players in the process in a qualitativelynew way. Of course, being
committedto the well-being of a researchpopulationor to the causes that the
researchpopulationespouses has a long traditionin anthropologicalresearch
and even in professional anthropologicalethics. But how such commitment
gets played out in termsof one's own politics within one's own political order,
in which the researchedlanguage community also of necessity constitutes an
object of presumptiveso-called "scientific"expertise, is not an easy problem
to navigate [viz., the set of essays, response, and rejoinderin Language during
1992-1993 (Hale 1992a,b;Ladefoged 1992; Dorian 1993)].
As these and other materials show, from linguists who are purveyors of
theorizationsof language as autonomous formal structuresand more-or-less
universalcognitive engines, give or take a parameterhere and there, one sees
in such linguistic literature a biologistic and "species"-focused discourse
about "endangerment"of specific languages seen to be near "extinction."We
might understandthis as "Green"politics metaphoricallyappliedto language.
As political position, it may be. But in terms of professional-that is, scien-
tific-self-justification for the applicability of the metaphor, on the other
hand,we generally find merely an untheorizedfolk view. The position is gen-
erally rationalizedby a most nafve Whorfianismabout culture and so-called
"worldview" (itself an ideological term that bespeaks a lack of contact with
serious anthropological,linguistic anthropological,or philosophicaldiscourse
since probably 1950!); these are somehow seen to be embodied in each par-
ticular language's denotational structure-of all things!-of which "world
view" must somehow be a function.This fromthe same folks who, as theoreti-
cians, value the language-specificonly in termsof a universalistand explicitly
or implicitly formalist scientific project!
To be sure, one recognizes the interestedsubjectivity, the self-positioning
of the anthropologicallinguist as archivist-rescuerof collective culturalriches
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