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2. Downsizing businesses 3, Terminating older businesses Downsizing- Whereby a company reduces its size and operations to increase its efficiency and profitability. Reduce employees and company activities. ‘Terminating older businesses- Sell off old unprofitable businesses to reduce costs. VCR) —————— ee Diversification growth /Add attractive unrelated businesses e Concentric strategy-Seek new products that have technological or marketing synergies with existing product lines that appeal toa different group of customers. e Horizontal strategy-Search for unrelated new products that appeal to current customers. Conglomerate strategy-Seek new businesses that have no relationship to current technology, products, or markets. The Supply Chain © Supplier(raw material or components) e Transportation(inbound logistics) » Manufacturer > Transportation (outbound logistics) » Warehousing ° Wholesaler © Retailer » Final consumer Integrative growth / Build or acquire busing businesses °Backward integratio! acquire supplier. °Forward integration- acquire wholesaler or r °Horizontal integratic . Wee | pace _ £3 FEI ta es .DUlUP ES OT UO _-—~“Intensive Growth Strategies/ Improve existing businesses Ansoff’s Product-Market Expansion Grid Current New Products Products Current | 1. Market-penetration 3. Product-development Markets strategy strategy New 2. Market-development (Diversification Markets strategy strategy) 1. Planning new businesses If there is a gap between desired sales and projected sales Develop or acquire new businesses to fill the gap Joseleine Hernandez- Vegas (TikTok Remix) Lyrics | i wanna ride i wanna ride ... 3.5M views 7mo ago #PizzaMusic #Lyrics #Josel: ...more Pizza Music 1.41M th 5K «Fo A Share X Clip Save y Comments 934 eo Moment of silence for those who searched “I wanna ride | wanna ride” & Future - WAIT FOR U ft. Drake, Tems = Oo J

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