Post Graduation Diploma in Journalism & Mass

Communication (PGDJMC)

Course Details
Durations: 1 Year

Eligibility: Graduation (Any Stream)

Subject Code & Subject Name

• PGDJMC 101: TV Journalism
• PGDJMC 102 : Print Media
• PGDJMC 103 : Reporting
• PGDJMC 104 : Social Media
• PGDJMC 105 : Mass Communication
• PGDJMC 106 : Advertisement
• PGDJMC 107: Production Portfolio
 TV Journalism
PGDJMC 101

Unit 1

Structure of TV News Channel

• Concept of Breaking News, Hard News and Soft News

• Art of Anchoring, Anchor Link, VO
• Skills of PTC, News Editing, Programming

Unit 2

History of TV News Channel

• An Overview of Doordarshan
• Structure of Commercial TV News Channels

Unit 3

TV News Shows

• Interview Techniques
• Talk Show Format
• Methods of Panel Discussion
• Key Points of News Debate
 Print Media
PGDJMC 102

Unit 1

Print Media an Introduction

• History of Print Media

• Major News Papers (The Hindu, TOI, HT, DainikJagran, DainikBhaskar, NBT,
Hindustan)

Unit 2

Writing for Print Media

• An Introduction to News Writing

• Report Writing Techniques
• Differences Between News Writing and Feature Writing
• News Follow-Up

Unit 3

Editorial and Review Writing

• Editorial: A Soul of Newspaper

• How to Write Reviews (Book and Film)
• Interview Writing for Print Media
 Reporting
PGDJMC 103

Unit 1
Reporting An Introduction

• Reporting Structure
• Process of Reporting

Unit 2

Fields of Reporting

• Political Reporting
• Crime Reporting
• Cinema Reporting
• SportsReporting
• DevelopmentReporting

Unit 3

Responsibilities of Reporter

• Reporting Techniques
• News Sense
• Special Reporting
 Social Media
PGDJMC 104

Unit 1

Social Media An Introduction

• History of Facebook
• WhatsApp A New Tool of Social Media
• Twitter and Social Reforms
• Instagram A New Platform of Social Media
• LinkedIn A Professional Network
•

Unit 2

Social Media & Promotion

• Social MediaCampaign
• Paid Promotion
• Post Reach on Social Media
• Social MediaBranding

Unit 3
Impact of Social Media

• Social Movement
• Social Media andPropaganda
• A Question of Credibility
 Mass Communication
PGDJMC 105

Unit 1

Nature and Process of Mass Communication

• Communication Models
• Functions of Communication
• Major Theories of Communication

Unit 2

Types of Communication

• Inter Personal Communication

• Intra Personal Communication
• Group Communication
• Mass Communication

Unit 3

Mass Media

• An Overview of Mass Media

• Entertainment Industry and Mass Media
 Advertisement
PGDJMC 106

Unit 1

Advertisement An Introduction

• History and Growth of Advertisement Industry in India

• Functions of Advertisement

Unit 2

Advertisement Agencies- An Introduction

• Structure of AnAdvertisement Agency

• Advertising Production Techniques
• Functions of Advertisement Agencies

Unit 3

Market and Its Segments

• Advertising Media: Newspapers, Magazines, Radio, Television

• Advertisement Strategies
• Sales Promotion: Type of Sales Promotion
 Production Portfolio
PGDJMC 107

• News Reports (10 reports)

• Book Review (Related to Media)
• Film Review (Based on Social Issue)
• Serial Review (Web Series)
• Pull Out (News Paper)
• Short Film (5-10 Min)
• Documentary Review
• Brochure (10 brochures)