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Tongesai Mpofu nee Madzudzo was born on the 13th October 1977 in Zvimba.

She did her


primary and secondary education at St Francis Primary, Chegutu High and Mt Pleasant High
from 1885 to 1997. From 2003 to 2007 she did her B Tech in International Marketing at
Chinhoyi University of Technology. In 2009 she joined the department pf Marketing as a
Teaching Assistant. In 2010 she enrolled for a M Com in Marketing Strategy with Midlands
State University. She was promoted to lectureship position in 2011. In 2016 Tongesai started
her PHD studies with University of Kwazulu in South Africa. She carried out her research
from 2016 to 2020 in Zimbabwe.

Dr Mpofu graduated with a D Phil in Marketing with the following title:

“The Adoption of Social media as a marketing and communication tool for new students at
Chinhoyi University of Technology.”

She is married to Dr Augustine Mpofu they have three children Tinomutenda, Anotidaishe
and Tovimbanashe.

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