FROM : SECYCKFLD Fex NO, + 23052216 Nov, 21 2028 04: ELECTION COMMISSION OF INDIA lan, Ashokit Road, Ne» New Dethi-1 10001 | WRCC! Dated: 21 November,2008 The Secretary to the Govt, of Indi: Ministry of Information & Broadcasting, “a? Wing, Shastri Bhawan, New Delbi. (sind attention; Ms. Zohra Chatter}i, Joint Seeretary) Sub: Advertisements on political nature on Radio- Regarding Madam, Tam directed to tefer to your letzer No. 1104/2004-BCVTV dated 20" November, 08, on the subject eited above, received in the Commission today. ‘the Commission has issued orders regarding pre-broadeast scrutiny of advettisements by political parties/candidates/other persons, on Radio, during the pesiod the Mode! Code of Conduct is in force, through the Committces set up under the Commission's order dated 154.2004, A copy of the order is: enclosed. This may be currmunicated to all the Radio channels for compliance. ‘Yours faithfully, L jo ae Hed Atel to (KF, WILFRED) ilu SECRETARY Lnemediodely ?) ex, Us (40) + = ba tre 18 ce2 SECvKFWD Fak NO. : 23e5zme Now. 21 2206 O43 12FH ELECTION COMMISSION OF INDIA ‘Nirvachan Sadan. Ashoke Road, New Dethil 10001 No. $09/752004/5.S-/VoLWURCC! Dated: 21% November, 2008. ORDE! Sub:'The Commission’s order dated 15" April, 2004, regarding advertisements on polities! nature on T.V Channels & Cable TV. Networks - Extension to Radio ‘The Commission, vide its order No. $09/75/2004/IS-1 dated 15 April, 2004, in pursuance of the order dated 13-4-2004 of the Hon'ble Supreme Court in SLP(Civil) No. 6679/2004(Ministry of 1&B Vs Mis Gemini TV and Others), issued directions regarding advertisements of political nature on 1.V Channels & Cable T.V, Networks, 2. The Ministry of li ir Tewter No, 104/2004- BCIV dated 20" Novernber, 08, informed that clause-Il (4) of the Code for Commercial mation & Broadcasting has, vide t “Advertising on Al! India Radio, has been amended by adding the following proviso == “But advertisements in the form of spots and jingles on payment of prescribed fees, from political parties /candidates/any other person shell be accepted only in respect of General Flections to Lok Sabha/General Election to the State ‘Assemdties/General Election te Local bodies during the period when the Model Code of Conduct is in force, Such acvertisements shall be subject to pre~ broadcast scrutiny by the Election Commission of India/autharitics under the Election Commission of India in respect of elections to Lok Sabha and the Stete Assemblies and State Election Commissions in the case. of Local bodies.” 3. Tn-view of the above, the Commission has directed that its onder deted 13" April, eoworks shall apply to adversisements on Radio also, including the Private FM Channels, during the 2004, regarding, advertisements of political nature on TV Channel'Cable N period Model Code of Conduct is in epuration in connection with general elaction to the House of the People or 10 the Legislative Assembly of any State/U'T. Accordingly, for ‘oroadeasting any advertisement of political nature cn Radio, epplication for certification for broadcast shall be submitted to the Committee set up’ in the office of the Chief Electoral Officer of the Slate concerned for pre-hroaieast scrutiny and certification permitting broadcast of the advertisement. The application shall be submitted in the same format as the one prescribed vide the order dated 15-4-2004 for advertisement on TV FeRCH Copy ke. NEO Plame wpdoad Bre docrmert SecveKrUl Fox NO. 1 zsas2216 Nov, 21 2028 a4: 136% ChanneliCable Networks, alongwith the Tape’ CD and an attested transeript of the proposed advertisement . ‘The format for certification of advertisement shall also be the same as that prescribed in the order dated 15-4-2004. T reference to “telecast” in these formals shall be 22d 10 include *broudeus!’ for the purposes of advertisements on Radio, 4. It is clarified that all other direetions and the conéitions specified in the order dated 15" Api 2004, and the subsequent instructions on the subject shall apply in the case of advertisements of political nate on Radio. order, (Sea on (K. F. WILFRED) SECRETARY Wevaike Sa rho. Br ink, nara, BREN aes an I Pitan bag ta