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I am writing to propose my services as a marketing strategist for your writing services

start-up, Writ it Right. As a skilled marketing professional with experience in the


education industry, I believe I would be well-suited to develop a comprehensive
marketing strategy that helps you to achieve your business goals and stand out in a
competitive market.
In response to your request, I can provide a full marketing strategy that includes a
thorough analysis of your competitors, key performance indicators (KPI), SWOT
analysis and strategic positioning, target audience and buyer persona, goals, budget
allocation, channels, and tools, and promoting strategy. The following is a summary of
the key components of the marketing strategy I can provide:
Competitor analysis:
I will conduct a thorough analysis of your main competitors, including Essaycapital.com,
to understand their strengths, weaknesses, opportunities, and threats. This will help us
to identify areas where your business can differentiate itself and stand out in the market.
KPI:
I will help you to define clear and measurable KPI to track the success of your
marketing efforts and ensure that they are aligned with your business goals.
SWOT & strategic positioning:
I will work with you to develop a SWOT analysis to identify the internal and external
factors that can impact your business. This will help us to identify your unique strengths
and weaknesses and develop a strategic positioning that sets you apart from your
competitors.
Target audience and buyer persona:
I will help you to define your target audience and create a detailed buyer persona to
understand their needs, motivations, and behaviors. This will be a key factor in
developing a marketing strategy that resonates with your target customers.
Goals:
I will work with you to define clear and achievable marketing goals that are aligned with
your overall business objectives. This will help us to focus our efforts and measure our
progress.
Budget allocation:
I will help you to develop a realistic budget for your marketing efforts and allocate it in a
way that maximizes your return on investment.
Channels and tools:
I will identify the most effective channels and tools to reach your target audience and
promote your business, including social media, email marketing, content marketing, and
others.
Promoting strategy:
I will develop a promoting strategy that includes tactics such as social media
campaigns, email marketing, content marketing, and other tactics to reach your target
audience and drive traffic to your website.
Action plan:
I will create a detailed action plan that includes a marketing calendar and specific tactics
to help you implement your marketing strategy effectively.
SEO ranking strategy:
I will develop an SEO ranking strategy to help your website rank higher in search engine
results and drive more organic traffic.
Marketing strategy report:
I will provide a comprehensive marketing strategy report that summarizes all of the key
components of the strategy and includes recommendations for next steps.
Target market opportunity:
I will help you to identify opportunities in your target market and develop a unique selling
proposition (USP) to differentiate your business and attract customers. I am confident
that this marketing strategy will provide a strong foundation for your business and help
you to achieve your goals. Please let me know if you have any questions or if you would
like to discuss this opportunity further. I look forward to the possibility of working with
you on this project.

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