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EMPOWERMENT TECHNOLOGIES

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Empowerment Technologies is designed to provide students with the foundation of knowledge and skills
needed to succeed in environments that require the use of computers and the internet. It covers topics for building
essential 21st-century skills in working, collaborating, and creating contents online.

This subject will aid in teaching competencies that are essential in the Information Age, such as the state of ICT
technologies; online safety, security, ethics, and etiquette; productivity tools with advanced application techniques;
imaging and designing for the online environment; multimedia tools; and powerful tools to create a social change, which
are aligned to the standards set by the Department of Education for the senior high school level.

This subject is divided into two units: the first unit allows the students to discover the world of ICT in general
and also helps them improve their skills in various applications. Real-life applications are integrated throughout the
text in the exercises. The second unit allows the students to develop, promote, and publish a campaign for social change
using various free tools and services.

Welcome. You are now part of the class, taking EMPOWERMENT TECHNOLOGIES. As a novice student, you
must be eager to try out what you have learned as you immerse yourself in the task of educating the future city in the
land.

As a student, your primary concern is to be able to learn and discover the world of ICT in general and helps you
improve your skills in various applications.

At the end of this subject, you are expected to:

1. Compare and contrast the nuances of varied online platforms, sites, and content to best achieve specific
class objectives or address situational challenges.
2. Apply online safety, security, ethics, and etiquette standards and practice in the use of ICTs as it would
relate to their specific professional tracks.
3. Use common productivity tools effectively by maximizing advanced application techniques.
4. Use image manipulation techniques on existing images to change or enhance their current state to
communicate a message for a specific purpose.
5. Evaluate existing online creation tools, platforms, and applications in developing ICT content for
specific professional tracks.
6. Apply web design principles and elements using online creation tools, platforms, and applications to
communicate a message for a specific purpose in specific professional tracks.
7. Explore the principles of interactivity and rich content in the context of Web 2.0 and the participation
of the user in the online experience.
8. Integrate rich multimedia content in design and development to best enhance the user experience and
deliver the content of an ICT Project for Social Change.

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9. Generate a report on the performance of their ICT Project for Social Change based on data gathered
from available monitoring tools and evaluating techniques.

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Introduction

Table of Contents
Module 1: Introduction to Information and Communication Technologies
Introduction . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .. . . . . . . 1

Description of the Module . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .. . . . . . . . . . . . . . . . . . . . . . 1


Objectives . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 1

General Instructions. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1-2


Pre-Test . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 3

Activity 1.1 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .. . . . . . . . . . . . . . . . . . 4

Discussion: Lesson 1: Information and Communication Technologies

ICT in the Philippines . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .. 4-5

Self-Check 1.1 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 5

Web 2.0 : Dynamic Web Pages. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .. . . . . . .. . . . . . . . . . .. . . . . . . 5-6

Self-Check 1.2 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 6

Features of Web 2.0 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .. . . . . . . . . . . . . . . . . . . . . .. . . . . . . 6-7

Self-Check 1.3 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 7
Web 3.0 and The Semantic Web . . . . . . . . . . . . . . . . . . . . . . . . . . . . .. . . . . . . .. . . . . . . . . . . . . .. . . . . . . . . . . . 7-8

Trends in ICT . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .. . . . . . . . .. . . . . . . . . . . . . . . 8-10

Activity 1.2 . . .. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .. . . . . . . . . . . . . . . . . . . . ..11


Points to Remember . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .. . . . . . . . . . . . . . . .. . . . . . .12

References . . . . . . .. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .. . . . . . . . . . . . . . . . . . . . . . . . . 12

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MODULE 1
Introduction to Information and Communication Technologies

As the popular saying goes, “Love makes the world go round.” But before you start looking for someone to
fall in love with, you could argue how the Internet has made the world go round for decades. The Internet has probably
made your world go round. In this lesson, we will understand how Information and Communication Technologies have
improved our lives in such a short time.

Lesson 1 demonstrates an understanding of ICT in the context of global communication for a specific
professional track.

At the end of this lesson, you are expected to:

1. Improve their knowledge on how ICT affects their everyday lives and the state of our nation.

2. Compare and contrast the differences between online platforms, sites, and content.

3. Understand the features of Web 2.0.

4. Understand the future of the World Wide Web through Web 3.0.

5. Learn the different trends in ICT and use them to their advantage.

General Instructions:

At the start of the module, you are to take the pre-test to see how much background information and knowledge
you have about the topics to be discussed.

This module is self-instructional. You can read, analyze concepts and ideas presented, and reflect on them. The
activities and Self-Check Questions will help you assess how you progress as you go through the module.

Your answers to the Self-Check Questions and Activities will be evaluated by your teacher. These will be a part
of your formative evaluation. DO NOT WRITE ANSWERS ON THE MODULE. YOUR ANSWER SHOULD BE WRITTEN ON
A SEPARATE PAPER.

The post-test will be given in a separate booklet upon completion of this module. It will serve as the summative
evaluation of your performance.

Work on this module independently. Your teacher will not be around to supervise you as you go through this
module. It is expected that you will make the most of it.

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This module shall be passed on _____________________________. You can pass your output online through
cuyakentjude46@gmail.com but your teacher will collect your output if you can’t access online.

This module will be collected upon distribution of the new set of the module.

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Pre-test: Multiple Choice

Directions: Select the letter that corresponds to the correct answer. Write your answer on a separate sheet of paper.
(1/4 sheet)
1. This is the operating system for blackberry phones.
a. Blackberry c. Windows Mobile
b. Symbian d. iOS
2. Pinterest is a social media website that can be classified as
a. bookmarking site c. microblogging
b. media sharing d. blogs and forums
3. Currently, this is the fastest mobile network
a. 2G c. 4G
b. 3G d. 5G
4. This media is designed to help people who have visual and reading impairment
a. assistive c. bookmark
b. social d. accessibility
5. This type of social media website focuses on short updates posted by the user
a. blogging c. social media
b. microblogging d. hashtagging
6. A web page that allows interaction from the user
a. static c. social
b. dynamic d. comment
7. This refers to the feature where users can categorize and locate information through tagging.
a. hashtags c. taxonomy
b. folksonomy d. rich user experience
8. A feature of a dynamic website that allows users to put their content
a. rich user experience c. user participation
b. long tail d. mass participation
9. It provides a common framework to allow data to be shared and reused across the platform, enterprise, and
community boundaries.
a. W3C c. Web 1.0
b. Semantic Web d. Web 2.0
10. According to this magazine, two Philippine cities are part of the top 10 in their research about “The Selfiest Cities
around the World."
a. People c. Reader’s Digest
b. Time d. Candy

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Activity 1.1
Directions: Answer the following questions briefly. Write your answer on a separate sheet of paper. (1/2 crosswise)

1. Do you use any social media platform?

2. Do you follow any k-pop group?

3. How many My Day/s did you post yesterday?

4. Are you using social platforms for your business?

Information and Communication


Technology (ICT) deals with the use of 'different
communication technologies such as mobile
phones, telephone, Internet, etc. to locate, save,
send, and edit information.

When we make a video call, we use


the Internet. When we send a text or make a call,
we use cellular networks. When we run out of
load or battery, we use payphones that use a
telephone network. Having a unified way to
communicate is one of the goals of ICT. In terms of economics, ICT has saved companies a lot of resources (time and
money) with the kind of communication technology they use, nowadays. Similarly, we spend less because of ICT. As it
normally costs us a peso to send a text message or SMS, with the Internet, we can send multiple messages and only be
charged by a fraction.

Several international companies dub the Philippines the “CT Hub of Asia.” It is no secret that there is a huge
growth of ICT-related jobs around the country, one of which is the call center or BPO (Business Process Outsourcing)
centers.
According to the 2013 edition of measuring the Information Society by the International
Telecommunication Union, there are 106.8 cellphones per 100 Filipinos in the year 2012. That would mean that for
every 100 Filipinos you meet, there is a high chance that they have a cellphone, and approximately for the seven of them,
they have two.

In data gathered by the Annual Survey of Philippine Business and industries, NSO, in 2010, the ICT industry
shares 19. 3% of the total employment population here in the Philippines.

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To add to these statistics, Time Magazine’s ”The Selfiest Cities around the World" of 2013 places two cities'
from the Philippines in the top 1 and top 10 spots. The study was conducted using Instagram, a popular photo-sharing
application.

With these numbers, there is no doubt that the Philippines is one of the countries that benefit most from
ICT.

Self-Check 1.1

Directions: Look for a small business around your community. Conduct a short interview of the business owner using
the following guide below. Write your answer on a separate sheet of paper. (1 whole sheet)

Company/Establishment Name:_________________________________________________________________________________________
Address:_______________________________________________________________________________________
Nature of Business:____________________________________________________________________________
Guide Questions:
1. What are the different ways for customers and/or suppliers to contact you?
2. How often do you use a phone or cellular phone for business? Estimate only.
3. Does your establishment have an Internet connection? If yes, what is its purpose? If no, would you consider having it
in the future? Why or why not? ‘
4. Does your business have a website? If yes, how does it help the company? If no, would you consider having one in the
future? Why or why not?
5. (If applicable) Would you consider giving free Wi-Fi access in the future? If you already have it, does it help boost
sales?

2.0:

The Internet has been a vital tool to our modern lives that is
why it is also important to make the best of the Internet.
When the World Wide Web was invented, most web pages
were static. Static (also known as flat page or stationary
page) in the sense that the page is "as is” and cannot be
manipulated by the user. The content is also the same for all
users. This is referred to as Web 1.0.
However, the World Wide Web' IS more than just static
pages. Pretty soon, Web 2.0 came into the picture. Web 2.0
‘is a term coined by Darcy DiNucci in January 1999. In her article titled, “Fragmented Future,” she wrote:

The Web we know now, which loads into a browser window in essentially static screenfuls, is only an embryo of the Web to
come. The first glimmerings of Web 2.0 are beginning to appear,‘ and we are just starting to see how that embryo might
develop.

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Web 2.0 is the evolution of Web 1.0 by adding dynamic web pages-the users can see a website differently
than others. Examples of Web 2.0 include social networking sites, blogs, wikis, video sharing sites, hosted services, and
web applications; Web 2.0 allows users to interact with the page: instead of just reading a page, the user may be able to
comment or create a user account. Web 2.0 also allows users to use web browsers instead of just using their operating
system. Browsers can now be used for their user interface, application software (or web applications), and even for f1|e
storage. Most websites that we visit today are Web 2.0.

Self-Check 1.2
Directions: Look for ten websites and classify them as static or dynamic. What makes each website static or dynamic?
Use the table below. Write your answer on a separate sheet of paper. (1/2 crosswise)
Website URL Static Dynamic Reason

2.0

The key features of Web 2.0 include:


1. Folksonomy - allows users to categorize and classify/arrange information using freely chosen keywords (e.g., tagging).
Popular social networking sites such as Twitter, Instagram, Facebook, etc. use tags that start with the pound sign (#).
This is also referred to as a hashtag.

2. Rich User Experience - content is dynamic and is responsive to the user’s input. An example would be a website that
shows local content. In the case of social networking sites, when logged on, your account is used to modify what you see
on their website.

3. User Participation - the owner of the website is not the only one who can put content. Others can place the content of
their utilizing comments, reviews, and evaluation. Some websites allow readers to comment on an article, participate
in a poll, or review a specific product (e.g., Amazon.com, online stores).

4. Long Tail - services that are offered on-demand rather than on a one-time purchase. In certain cases, time-based
pricing is better than file size-based pricing or vice versa. This is synonymous with subscribing to a data plan that

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charges you for the amount of time you spent on the Internet, or a data plan that charges you for the amount of
bandwidth you used.

5. Software as a Service - users will subscribe to software only when needed rather than purchasing them. This is a
cheaper option if you do not always need to use the software. For instance, Google Docs is a free web-based application
that allows the user to create and edit word processing and spreadsheet documents online. When you need software,
like a Word Processor, you can purchase it for a one-time huge amount and install it on your computer and it is yours
forever. Software as a service allows you to "rent “software for a minimal fee.

6. Mass Participation - diverse information sharing through universal web access. Since most users can use the internet,
Web 2.0’5 content is based on people from various cultures.

Self-Check 1.3
Directions: Identify the given questions/statements below. Write your answer on a separate sheet of paper. (1/4
crosswise)
1. It is a free web-based application that allows the user to create and edit word processing and spreadsheet
documents online.
2. This is also referred to as a hashtag.
3. It allows users to categorize and classify/arrange information using freely chosen keywords.
4. These are services that are offered on-demand rather than on a one-time purchase.
5. Websites that show local content.

* Explain user participation in the world of information in Web 2.0.

3.0

The Semantic Web is a movement led by the World Wide Web Consortium (W3C). The W3C standard
encourages web developers to include semantic content in their web pages. The term was coined by the inventor of the
World Wide Web, Tim Berners-Lee. Lee also noted that the Semantic Web is a component of Web 3.0.
According to the W3C,” The Semantic Web provides a common framework that allows data to be shared
and reused across application, enterprise, and community boundaries.” The aim of Web 3.0 is to have machines (or
servers) understand the user’s preferences to be able to deliver web content specifically targeting the user. For example,
when doing a web search in Web 2.0, the topmost result is based on the preference of several users who already
searched for the item. The search engine then labels it the most common answer to the search query. Though there are
instances wherein several preferences are considered like geographic location, Web 3.0 aims to do better. This is
through studying the personal preferences of an individual user and showing results based on those preferences. The
Internet can predict the best possible answers to your question by “learning “from your previous choices.

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For example, if you search the internet for “Where is the best place to go shopping?" Web 3.0 will aim to
give you results depending on how you have made choices in the past. If you have purchased several shoes online, the
Internet will give you results on the best place with the highest rated shoes around your vicinity.

Another example is when you search for the best restaurant to visit in a specific area. First, it may look for
your previous visits from other restaurants and if you have rated them whether good or bad in return, Web 3.0 will
search for restaurants that have a similar menu, good rating, and budget that fit your preference in the past.

Web 3.0 is yet to be fully realized because of several problems:

1. Compatibility. HTML files and current web browsers could not support Web 3.0.

2. Security. The user’s security is also in question since the machine is saving his or her preferences.

3. Vastness. The World Wide Web already contains billions of web pages.

4. Vagueness. Certain words are imprecise. The words “old” and "small” would depend on the user.

5. Logic. Since machines use logic, there are certain limitations for a computer to be able to predict what
the user is referring to at a given time.

As the world of ICT continues to grow, the industry has focused on several innovations. These innovations
cater to the needs of the people that benefit most from ICT. Whether it is for business or personal use, these trends are
the current front runners in the innovation of ICT.

1. Convergence

Technological convergence is the synergy of technological advancements to work on a similar goal or task.
For example, besides using your personal computer to create word documents, you can now use your smartphone. It

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can also use cloud technologies to sync files from one device to another while also using LTE technology which means
you can access your files anytime, anywhere. Convergence is using several technologies to accomplish a task
conveniently.

2. Social Media

Social media is a website, application, or online channel that enables web users to create, co-create, discuss,
modify, and exchange user-generated content. According to Nielsen, a global information and measurement company,
Internet users spend more time on social media sites than on any other type of site. With this, more and more
advertisers use social media to promote their products.

There are six types of social media:

a. Social Networks. These are sites that allow you to connect with other people with the
same interests or background. Once a user creates his or her account, he or she can set
up a profile, add people, create groups, and share content. Examples: Facebook and
Google+

b. Bookmarking Sites. These are sites that allow you to store and manage links to various
websites and resources. Most of these sites allow you to create a tag that allows you and others to
easily search or share them.

Examples: StumbleUpon and Pinterest

c. Social News. These are sites that allow users to post their news items or links to other
news sources. The users can also comment on the post and comments may also be
ranked. They are also capable of voting on these news articles on the website. Those
who get the most amount of votes are shown most prominently.

Examples: Reddit and Digg

d. Media Sharing. These are sites that allow you to upload and share media content like images,
music, and video. Most of these sites have additional social features like liking, commenting, and
having user profiles. Examples: Flicker, YouTube, and Instagram

e. Microblogging. These are sites that focus on short updates from the user. Those
subscribed to the user will be able to receive these updates.

Examples: Twitter and Plurk

f. Blogs and Forums. These websites allow users to post their content. Other users can comment on
the said topic. There are several free blogging platforms like Blogger, WordPress, and Tumblr. On the
other hand, forums are typically part of a certain website or web service.

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3. Mobile Technologies

The popularity of smartphones and tablets has taken a major rise over the years. This is large because of
the devices ‘capability to do tasks that were originally found in personal computers. Several of these devices are capable
of using high-speed Internet. Today, the latest mobile devices use 46 Networking (LTE), which is currently the fastest
mobile network. Also, mobile devices use different operating systems:

a. iOS - used in Apple devices such as the iPhone and iPad

b. Android - an open-source operating system developed by Google. Being open-source means several mobile
phone companies use this OS for free.

c. Blackberry 0S - used in Blackberry devices

d Windows Phone OS - a closed source and proprietary operating system developed by Microsoft

e. Symbian - the original smartphone 0S; used by Nokia devices

f. WebOS - and originally used for smartphones; now used for smart TVs

g. Windows Mobile - developed by Microsoft° for smartphones and pocket PCs

4. Assistive Media

Assistive media is a nonprofit service designed to help people who have visual and reading impairments. A
database of audio recordings is used to read to the user.

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Activity 1.2
I. Directions: Write T if the sentence is correct; otherwise, write F. Write your answer on a separate sheet. (1/2
lengthwise)
1. According to Nielsen, users who use the Internet spend more time on social media sites than on any other type
of site.
2. Assistive media is a nonprofit service designed to help people who have visual and reading impairments.
3. Information and Communication Technology (ICT) deals with the use of different communications technology
to locate, save, send, and edit information.
4. Tim Berners Lee created the World Wide Web.
5. Web 2.0 introduced static web pages that allow users to interact with the web page.
6. Folksonomy allows users to categorize and locate information.
7. Technological convergence is the synergy of technological advancements to work on a similar goal or task.
8. Blogging sites are sites that focus on short updates from the user.
9. People Magazine conducted the 'research on “The Selfiest Cities in the World.”
10. Android is a mobile operating system for Apple devices.

II. Directions: Write SO if the social media website is a social network, BS for bookmarking site, SN for social news, MS
for media sharing, MI for microblogging, and BF for blogs and forums. (1/2 lengthwise)

1. Plurk
2. Twitter
3. Google+
4. Instagram
5. Pinterest
6. Facebook
7. Blogger
8. StumbleUpon
9. Tumblr
10. Reddit

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Information and Communications Technology or ICT plays an integral part in the development of the
Philippine economy. The Philippines is dubbed as the "lCT Hub of Asia.” When Tim Berners-Lee created the internet,
most web pages were static, which are now referred to as Web 1.0. A static web page is a page that has content that the
user cannot manipulate. On the other hand, a dynamic web page, introduced in Web 2.0, is a page where its contents
depend on the user or the website visitor.

There are several key features of Web 2.0, namely, folksonomy, rich user experience, user participation,
long-tail services, software as a service, and mass participation. Folksonomy deals with information tagging; rich user
experience deals with how a site uses user information for personalized content; user participation means that those
who view the website can also put their information; long-tail services offer services on-demand as opposed to a one
time purchase; software as a service contains how users would subscribe to software as opposed to purchasing them,
and mass participation deal with diverse information sharing through universal web access. Web 3.0 aims to improve
Web 2.0 by adding user-specific content through user preferences. However, the realization of Web 3.0 is hampered by
several problems, namely, compatibility, security, vastness, vagueness, and logic.

The trends in ICT include convergence, social media, mobile technologies, and assistive learning.

Innovative Training Works, Inc. (2016), Empowerment Technologies. Rex Bookstore. p.5-13

http://novasexy1.blogspot.com/

Prepared by: Checked by:

KENT JUDE G. CUYA PHILIP R. ALMAREZ, LPT


Subject Teacher SHS Module Coordinator

JOHNLESTER M. FLORENTINO, LPT


SHS Head Teacher

Recommending Approval: Approved by:

NERISSA S. DELOS REYES, MAEd, SMRIEdr DR. RAMON E. WOO JR., CPA, DFRIEdr
VP/ Basic Education Principal Dean of Studies

Noted by:

DR. ROSALINA S. ANDAYA, Ed. D., DFRIEdr


President

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