Can managers’ expectations of their employees influence
work outcomes? Absolutely. Dubbed the “Golem” and
“Pygmalion” effects, these complementary psychological
phenomena describe what happens when superiors
communicate their feelings about their subordinates’
abilities to achieve.
The Golem Effect
The Golem effect describes the process where superiors
(such as teachers or managers) anticipate low performance
from a subordinate, causing the very behavior they predict.
Managers who contribute to the Golem effect believe that
certain employees lack the skills, potential or willingness to
succeed. This leads to a change in leadership style, where
managers may:
Set more explicit targets and deadlines
Assign more routine tasks
Monitor employees on a regular basis
Emphasize operational concerns instead of strategic
ones
The Golem effect's negative consequences are substantial. It
may cause:
Lack of employee self-trust and self-confidence
Lack of employee trust in peers and superiors
Disregarded ideas
Discouraging responsibility
Lower productivitye Increased chances of employees behaving
opportunistically
e Lack of encouragement of innovative problem solving
At worst, employees who fall victim to the Golem effect may
choose to leave their positions or companies, ending a
problematic and unsustainable situation.
The Pygmalion Effect
If the Golem effect lowers employee performance, the
Pygmalion effect does just the opposite. In the Pygmalion
effect, a superior's raised expectations of subordinates
actually improve performance, explains the Journal of
Business and Management.
In the Pygmalion effect, managers tend to offer subordinates
more trust, freedom and responsibility. They tend to work
more closely with employees to look for solutions to
problems, instead of simply telling them how things should
be done. The positive effects for such a hands-off approach
include:
Increased productivity
Better levels of employee commitment and motivation
Increased proactiveness
Increased integration with company strategies and goals
Better employee self-confidence
More innovation