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Doing Building Work: Methods at the Interface of


Geography and Architecture geor_737 126..140

JANE M. JACOBS1*, STEPHEN CAIRNS2 and IGNAZ STREBEL3


1
School of Geosciences, The University of Edinburgh, Edinburgh EH8 9XP, UK.
2
Future Cities Laboratory, Singapore-ETH Centre, National University Singapore, 117566
Singapore.
3
Departement Architektur, Eidgenössische Technische Hochschule, Zürich 8093, Switzerland.
*Corresponding author. Email: jane.jacobs@ed.ac.uk

Received 25 June 2011; Revised 13 October 2011; Accepted 1 November 2011

Abstract
This paper summarises the methodological approach taken in an interdisciplinary
project involving geographers and architects. The project charted the diverse
afterlives of the modernist-inspired, state-sponsored, residential high-rise, and did
so drawing on two cases: Red Road Estate in Glasgow and Bukit Ho Swee Estate
in Singapore. In offering a specific account of, and reflection upon, the method-
ologies used in the High-rise Project, we hope to advance the methodological
repertoire of human geography generally and contribute further to the new wave
of scholarship on geography and architecture.

KEY WORDS high-rise housing; visual methodologies; Red Road Glasgow;


Bukit Ho Swee Singapore; architecture

Introduction give to our high-rises tell you something very


For over half a decade, we have formed an inter- specific about their place in history (modern),
disciplinary team (the High-rise Project Team) their politics (welfarist), and their function
investigating high-rises and high-rise living. The (housing), as well as their style (modernist).
collaboration includes two geographers (Jane However, as we will show, we have been inter-
Jacobs and Ignaz Strebel, the latter of whom now ested not simply in seeing inside a predefined
happens to work in an architecture department) building type. We have been interested in the
and an academic architect (Stephen Cairns). processes that stabilise something called a high-
There have also been other collaborators: student rise as a socio-material entity or a building event.
researchers, designers and fabricators, curators, As part of this project we have done a great
artists, residents, housing activists and officials, deal of empirical work, across two specific high-
and high-rise workers. Through our research we rise housing contexts: Glasgow (where the high-
have tried to rethink the history and current rise is at the end of its life as a social housing
fortunes of one specific building type: the solution) and Singapore (where it is being
modernist-inspired, residential high-rise of state- renewed and built to higher and higher specifica-
sponsored mass housing schemes. You can see, tions). In both these contexts, we did detailed
from the many qualifiers we put around our studies of two specific high-rise blocks. Both
architectural type of the ‘high-rise’ – modernist- blocks were part of estates designed and con-
inspired, residential, state-sponsored mass structed in the 1960s as part of state-sponsored,
housing – that we are already talking about mass housing schemes addressing what were
something that is more complicated than a mere considered to be local housing emergencies. Our
building type. At the very least, the qualifiers we building biographies (Blunt, 2008) capture the

126 Geographical Research • May 2012 • 50(2):126–140


doi: 10.1111/j.1745-5871.2011.00737.x
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J.M. Jacobs et al.: Methods at the Interface of Geography and Architecture 127

coincident complexity of two high-rise buildings high-rise difference are well established and
that, while conceived out of the same kind of draw largely on evaluations of distinct national
housing vision, materialised and stabilised in two housing policy frameworks, with their different
quite different settings. The first biography is of levels of investment and their different systems
213/183/153 Petershill Drive, on the Red Road of management. Our work does not dispute the
housing estate in Glasgow (Figure 1). This block, relevance of those policy accounts of high-rise
along with the rest of the estate, was earmarked success and failure in these two settings. Rather,
for demolition in 2005 and is currently subject to it has sought to subsidise these accounts by offer-
a pull-down demolition. The second is of Block ing an alternative mode of thinking about these
22 Bukit Ho Swee Estate, Singapore (Figure 2). high-rises: one that offers a finer-grained grasp of
This block was not so recently refurbished and the diversified assemblages of power and prac-
continues on as a fully functional and occupied tice that gives rise not only to the high-rise as a
high-rise. material thing but also to its variable states of
In selecting these two case studies we wanted success or failure. In our study, we have set these
to capture a self-evident repetition that resulted two case studies alongside each other not in
in self-evidently different outcomes. The images pursuit of a systematic comparison but more as a
in Figures 1 and 2 capture well one compelling rhetorical gesture that captures two distinct tra-
dimension of this logic of repetition, this being jectories in the varied afterlives of the state-
the formal look of the buildings. We can see from sponsored residential high-rise.
these images that these buildings are alike insofar From the outset, we have talked about our
as they are multi-storey high-rises and each, in work as being an investigation into architecture
their own way, expresses an interpretation of the not as a formal, fixed thing, nor even as a
modernist architectural idiom. However, we can meaning-filled, human claimed, symbolic thing,
also see they are different, and the differences we
might read off the buildings formalistically (from
how they look) are meagre expressions of a more
diverse set of differentiating logics. Indeed, as
one of the team (Jacobs, 2006) has noted, formal-
ism (like typology) is a limited analytical tool
with respect to understanding any architecture
(see also Guggenheim, 2009 on typology). For
example, we might label these different but
similar outcomes, as they have been by popular
and political discourses, a high-rise housing
‘failure’ (the high-rise, mass housing of the UK)
and a high-rise housing ‘success’ (the high-rise,
mass housing of Singapore). Such accounts of

Figure 1 213/183/153 Petershill Drive, Red Road Glasgow. Figure 2 Block 22 Bukit Ho Swee, Singapore.
Source: The High-rise Project Team. Source: The High-rise Project Team.

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128 Geographical Research • May 2012 • 50(2):126–140

but as a building event. Our work has always (see as examples only, Gieryn, 2002; Latour and
tried to see architecture as eventful, vital, and Yaneva, 2008; Yaneva, 2009, Guggenheim,
performative, much more than simply a built 2009; Guggenheim and Söderström 2010), as
context for human action and more than a mere well as the new wave of ethnographically
product of human action. The project’s space- inspired geographies of architecture (see as
clearing essay on ‘big (architectural) things’ indicative examples, Lees, 2001; Imrie, 2003;
used the term building events to describe how Llewellyn, 2003; Jacobs, 2006; Jacobs et al.,
we could no longer usefully think of architec- 2007; Kraftl and Adey, 2008; Jones, 2009;
ture in terms previously relied upon (Jacobs, McNeill, 2009; Kraftl, 2010; Jacobs and Cairns,
2006). That essay aspired to establish a number 2011; Rose et al., 2010; Imrie and Street, 2011;
of new facts about architecture, which we hoped Strebel, 2011), and recent thinking in architec-
would reshape the way in which geographies of ture itself (Brand, 1995; Hollis, 2009; Till,
architecture could be conducted. The essay con- 2009).
tained a number of related propositions. The The concept of a building event seeks to
first proposition was that architecture is not animate architecture. It is, of course, one thing to
comprised of inert matter but of materials that animate one’s theoretical stance in relation to an
had agencies of various kinds. This is a propo- object of analysis, but how does one capture this
sition that is not, as it might at first sound, a eventfulness and communicate it in the pages of
return to environmental determinism but rather a web site or the even less accommodating pages
one that sought to move scholarship towards a of an academic journal such as this? Our theo-
vital materialism and an associated notion of retical propositions have, from the outset, pushed
distributed agency (Bennett, 2010). The second our team methodologically and representation-
proposition was that what matters about archi- ally. In this paper, we seek to show something of
tecture and buildings is not simply meaning, as ways in which we have worked as a team to
expressed in the order of the symbolic and in understand building events and, in so doing,
human attachment to that order. In a more-than- reveal something of our methodology. The
representational move, we assumed semiotic or High-rise Project drew upon a series of loosely
symbolic readings of architecture were unable to related approaches for capturing and represent-
account for all that matters about it. The third ing high-rise building events. Our tools blended
proposition was that architectural materialisa- a wide palette of qualitative social scientific
tions are the consequence of socio-technical methods, largely ethnographic and visual. Our
gatherings or assemblages and that such assem- techniques of data capture included the exten-
blages or gatherings are contingently formed sive use of video recording, go-alongs, inter-
and necessarily unstable. Our aim was to views, photography, and documentary/archival
establish that the materiality of a building is research. Our media of dissemination have
a relational effect, that its ‘thing-ness’ is an included journal papers, a web site (http://www.
achievement of a diverse gathering of contin- ace.ed.ac.uk/highrise/) as well as the design and
gently formed associates and associations. The production of a travelling memory box for use by
work of the High-rise Project Team has sought the Open Museum section of Glasgow Museum
to elaborate this relational rethink of architec- (http://www.glasgowlife.org.uk/museums/
ture through empirical instances. Our study has projects/red-road-flats/Pages/home.aspx).
assumed that buildings are always in process In what follows, we offer some insights into
and part of a socio-technical realm of practice, and reflections upon the methodology of our
which is both quotidian and routine but also building work. The project in itself was not
always political and power laden and potentially methodologically consistent, in that we adopted
spectacular. Conceived of in this way, a building different methods and theoretical stances with
is always being ‘made’ or ‘unmade’, always respect to different aspects of the project. An
doing the work of holding together or pulling example of this is the way in which some of
apart. In this incessant shuffling of heteroge- the study is informed far more evidently by eth-
neous relations, what the high-rise is can never nomethodology (a perspective for understanding
be contained simply within its concrete form, everyday methods), but other parts grounded
nor fully scripted by the visions and efforts that more in a Latourean-inspired sociology, while
give rise to it. This approach to architecture has other parts in conversation with visual and instal-
much in common with recent attention to built lation art practices. We let this diversity flourish
forms from Science and Technology Studies inside the project and reflected upon it as we

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J.M. Jacobs et al.: Methods at the Interface of Geography and Architecture 129

went, knowing that each approach would yield In our project, visualisation was used as a
different types of data that would do different, speculative and conceptual tool in the mode that
and not always immediately compatible kinds of contemporary architects, or cartographers, or
work. future thinking modellers might. We thought in
and through the visual. We did not simply subject
Flattening the high-rise pre-existing or self-produced visuals to analysis
The spirit of our methodology has been an exer- (be it an analysis of content or production or
cise in avoiding the ‘vertiginous swing’ (Latour, reception) although, as we will show, we did do
2005, 169) between a number of polarities: that too. We also created images of how we
macro and micro; actor and structure; and tech- wanted to think and in order to produce thoughts
nology and society. Following Latour, we have in others. For example, in our early questioning of
assumed that a strategic and temporary concep- ‘why high-rises?’, and then ‘why high-rises fail
tual ‘flattening’ of our field of investigation in one place and succeed in another?’ we were
would allow us to better access the building in constantly under pressure to narrow down to two
action or as socio-technical event. For example, widely accepted explanations. ‘Why high-rises?’
our ethnography of high-rise buildings has is often addressed as an expression of an out-of-
entailed bringing into our analysis the agency of control architectural ego (see Hayden, 1984).
materials: the potentialities that lie in steel’s ‘Why high-rises fail in one place and succeed in
strength, concrete’s insulating capacities, glass’s another?’ is often accounted for through recourse
magical quality of transparency, but also the fate to national housing policy frameworks, as if they
that is heralded by how steel rusts, concrete explain everything we need to know about
spalls, asbestos poisons, or windows need clean- housing outcomes (see Dunleavy, 1981). We
ing (Reckwitz, 2002; see also Gregson et al., wanted to make a case – to ourselves and others –
2010; Rose et al., 2010). It has also entailed for expanding out our analysis to the swarm of
understanding that in studying housing architec- other possibilities that get subsumed by these
ture, there are many more views than those of the compelling but often narrowing causal explana-
resident, even though in the study of the novel tions. Visualising another possible order of things
high-rise form post-occupancy resident surveys was central to this effort. For example, relatively
have had a long life. Our approach assumed that early in the analysis stage of the study Stephen
what is said by people about the building – be it Cairns, working with architects/designers Emma
in media reports, political meetings, interviews, Bush and Nigel Peake, produced a diagram that
or informal asides – is only part of what they do interpreted the field of the high-rise as flattened;
with the building. We also brought to the project wherein the personnel of the local housing
a range of approaches shaped by the recent prac- authority were represented as being on the same
tice turn in the social sciences (Schatzki, 2001). plane as a concierge worker, a resident and a
As one of the team has recently noted in a vacated and decaying Red Road flat (Figure 3).
co-authored piece with Peter Merriman (Jacobs Following Latour’s (2005) advice about meth-
and Merriman, 2011), to speak of ‘practising odological ‘flattening’ as a technique for reas-
architectures’ is, in the first instance, to embed sembling the social, we wanted to imagine the
architecture in practice. We might think immedi- possibility that each component in the assem-
ately of two very potent kinds of architectural blage called high-rise housing had the potential
practitioners: the designer/architect and the to act with effect. For example, even though we
occupant/user. However, there are many other knew that residents were often subjected by
architectural practitioners – builders, demolish- the Housing Authority, we also knew that the
ers, conservators, maintenance workers, do-it- Housing Authority was in turn subjected by the
yourself (DIY)-ers, homemakers, cleaners, vitality of the decaying and asbestos-ridden high-
artists, and vandals. We might also think of other rise it had to manage to 21st century standards.
non-human architectural practitioners – pets, Our flattened schematic diagram was not a true
rodents, birds, insects, plants, and moulds – who rendition of the state of affairs of the Red Road
also inhabit and act with buildings in all manner high-rise assemblage, but a rendition of our stra-
of ways. There are also many other forces and tegic, conceptual reordering of it and its compo-
actions involved in architecture – supporting, nent parts. This visualisation did not operate for
sealing, joining, weathering, peeling, and rusting us as an illustration of how the world is, it oper-
– all of which work to hold it in place or com- ated as speculative heuristic device to help us
promise its very presence. reorder our own (and other’s) imaginaries.

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130 Geographical Research • May 2012 • 50(2):126–140

indicates, Show Us Your Home entailed inviting


our research participants to take us on a tour of
their home and show it to us. This resident-
guided tour was video recorded. This task was
flagged in all information sheets distributed prior
to participant consent and was an optional part
of participating in the research. For example, a
respondent might agree to be interviewed in their
home (or out of it) but not participate in the Show
Us Their Home task. Participants were also free
to determine the home tour itinerary: they could
show us every nook and cranny or leave bits of
the house off the tour. The Show Us Your Home
task was timed to follow on from the interview,
building on trust developed in the course of that
encounter. As such, it also created moments
when topics discussed in the interview were
elaborated through demonstration.
The method of Show Us Your Home was
adopted as a way of challenging the relatively
static, and materially pacifying, framework of
the interview or survey. Interviews and surveys
Figure 3 Flattening the Red Road high-rise failure. have been central to the methodology of post-
Source: The High-rise Project Team with Emma Bush and occupancy housing research. That research has
Nigel Peake. often been conducted in unison with state provi-
sion of housing and has operated to evaluate
occupant satisfaction with the housing provided.
Flattening heuristically does not mean flatten- It has also been used by a range of non-state
ing analytically (see Hinchliffe, 1996; 1999). agencies and agents seeking to speak back to
Our high-rise building event is flat insofar as it state-based providers on behalf of housing
opened itself to different agencies, but it is not clients. It provides valuable data but data of a
ignorant of differentiation and how that might very specific kind. In the first instance, and
reorder (limit and empower) the potentialities of perhaps unsurprisingly, it positions the resident
those agencies. Heuristic diagrams such as our as the primary and privileged human in the
flattened high-rise assemblage helped us to picture of a housing event. It assumes that under-
loosen the hold of very powerful, already exist- standing resident satisfaction with housing is the
ing explanatory narratives with respect to high- primary goal of research. It also assumes that the
rises and housing. They assisted us in inquiring formed opinions, as expressed by residents, are
into the messier and more variable entangle- the routes to this understanding. And finally, it
ments of people, systems, rules, technologies, assumes that the resident must speak for the
and materials that do the everyday work of building technology that is doing the housing, be
keeping high-rises together (making high-rise that in its favour or not. In this sense, it pacifies,
‘successes’) or pulling them apart (making high- or at the very least, always mediates the materi-
rise ‘failures’). ality and logics of the housing technology by
way of the user (in this case the resident). Now,
Show Us Your Home there is nothing wrong with this mode of data
‘Show Us Your Home’ was a method we adopted collection. It is entirely suited to evaluative
for gathering information about people in, and in models of housing scholarship. Furthermore,
action with, their high-rise flats. It worked as a when one’s political or moral responsibility is to
data gathering method in conjunction with stan- provide a client with appropriate housing, then
dard format interviews, which covered topics this is exactly the kind of research and data
such as the resident’s housing history, what they needed. Housing reform activities of various
remembered of their first day in the building, and kinds – be they led by external advocates, resi-
their current views on their housing and its man- dent activism, or an internally driven self-
agement. As our working name for the method improving bureaucracy – have routinely turned to

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J.M. Jacobs et al.: Methods at the Interface of Geography and Architecture 131

such techniques and data. Understanding resi- study). However, in the context of the private
dent’s satisfaction levels with their housing was home, we did not feel it appropriate to engage in
not the goal of our research. We respected resi- long duration, potentially invasive observation of
dent attitudes (and sought them out through inter- residents going about their ordinary business. As
views) but saw these expressed opinions as one a method, Show Us Your Home also draws upon
of many practical doings between resident and non-home-based mobile or ‘go along’ methods
house. We knew that satisfactions and dissatis- used in street, neighbourhood, or non-urban
factions flourished among residents with respect outdoor settings (see Fuller et al., 2008; Pinder,
to the high-rises in which they lived. And we 2005; Phillips, 2005; Ross et al., 2011). As
were very interested in how such registers of Crouch (2003, 1945) notes, go-alongs offer a
contentment worked for or against the fortunes of means by which to access the eventful unfolding
the high-rise. However, we saw such views as of mundane socio-technical ‘tangles’. By asking
one component in a high-rise housing building residents to Show Us Your Home, we hoped to
event. Our goal was to keep our focus on socio- activate the socio-material eventfulness of high-
technical associations and doings that comprised rise architecture. The method did not, however,
the everyday eventfulness of a building and its indulge some fantasy of naturalism. We did not,
resident co-designing high-rise living (Dant, for example, assume that Show Us Your Home
2005; 2007). would act as a mechanism for accessing some-
In developing the Show Us Your Home tech- thing more ‘real’ or ‘more accurate’ than spoken
nique, we were able to draw upon a rich pre- words, although it is of course true that some-
existing methodology within the related fields of times what residents say and what they do are not
home studies and studies of home-based tech- one in the same.
nologies. This tradition of research has sought to Our framing of the home tour request through
attend to how home objects, technologies, and the term ‘show’ was subject to considerable pre-
spaces are narrated and lived with (Cieraad, fieldwork reflection. What would the structure of
1999). Influential with respect to video-based ‘showing’ activate and what would it preclude?
studies of the home included the relatively early In the first instance, we knew that the act of
‘cultural inventories’ of Collier and Collier showing belonged more to a narrated visual
(1986), studies of technology use and domestic scenic than it did some notion of ‘natural’ every-
routines (Tolmie et al., 2002; Crabtree and day action. The ‘show me’ directive activated
Rodden, 2004; Relieu and Olszewska, 2004; objects/things in a ‘home viewing’ structure, as
Nomura et al., 2005; Taylor and Swan, 2005); opposed to a structure of observed everyday
the home video-ethnographies developed by doing. The Show Us Your Home request also
Pink (2007); and the ‘ethnoarchaeological’ inserted a certain reflexive distance between the
approach of scholars in the UCLA Centre for respondent showing, the thing/room being
Everyday Lives of Families (Arnold and shown, and the interviewer/camera seeing. The
Graesch, 2002; Ochs et al., 2004; 2006). At least Show Us Your Home event framed the house/
some of this research on home practices uses room as a scene and as something that is pointed
intensive, continual, or sequential observation, at or gestured towards. As part of the Show Us
either through researcher witnessing or video Your Home tour, we often asked residents to
recording, or resident-managed diaries or self- interact with their home and its objects. For
recordings (see Oberhauser, 1997 on the home example, we might ask: ‘show me (and talk me
as a field site; and on ITC-focused home eth- through) how you do your washing’; ‘show
nographies, see Venkatesh, 1985; Haddon, 1992; me what you do with your rubbish’; and ‘show
Mateas et al., 1996; O’Brien et al., 1999; me your view’. This request enable us to experi-
Frohlich and Kraut, 2003; Relieu et al., 2007; ence something approximating what residents
Tutt, 2008; Church et al., 2010; Gram-Hansen, might do (and not do) with their flats, something
2010). The Show Us Your Home method shares approximating what they might say (and not say)
common ground with these home studies about their flats in everyday action. However,
approaches. Although, unlike many of these whatever we witnessed was also always a dem-
studies, it did not wish to use a fly-on-the-wall onstration at our request. These demonstration
technique of in situ observation. Such intense moments enabled us to capture something of
observation was not entirely beyond the resource the socio-technical interaction in the home and
limits of the project in terms of labour, time, and equally, the interaction between acting and nar-
equipment (and was used in another part of the rating the home to the camera. Show Us Your

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132 Geographical Research • May 2012 • 50(2):126–140

Home created a distinctive (and only indicative) were always aware that our request to residents to
kind of high-rise event in which we, as research- Show Us Your Home might be received ambiv-
ers, and the camera, as recording instrument, alently. We were, after all, strangers/researchers.
were constituting parts. That is why we never Furthermore, in the case of Red Road in
worried if the interviewer was in the field of Glasgow, the high-rise was in a very dilapidated
action, or if the resident, as they often did, called state, and no amount of human love and DIY
the camera in to take a closer look. We were effort could hide this fact. Also, homes often
happy for ourselves and our equipment to be have a tidy front stage and very untidy back
captured in the building event being video-ed, for stage. We did not assume that the Show Us Your
we were all co-producers of it. Home request would activate tours and commen-
As a data gathering technique, Show Us Your taries that were shaped by someone feeling
Home operated as an effective way of soliciting ‘house proud’, to coin a cliché term. Many of the
information on the co-produced, associative Show Us Your Home tours solicited excuses,
world of residents, high-rise architecture, and apologies, and commentaries of the limits and
objects. Our home tour guides invariably, short fallings of the house.
although to quite different degrees, supple- As we have noted earlier, what was shown in
mented their showing with commentary Show Us Your Home was directed by the resi-
(Figure 4). For example, opening a window as dent, they could show us as much or as little of
part of a ‘show me your view’ directive generated their flat as they wanted. Show Us Your Home
a range of verbalised comments. The type of gave us access to a wide sample of stories,
comments were quite different to what might, or scenes, and actions. What we, as researchers, saw
might not, be said in the course of routine, every- and understood from these video-recorded events
day action. They were also quite different to the was subject to the filters of our theory and the
kind of commentary that might be solicited from close scrutiny of repeated viewings that revealed
the interview, where there is spatial and temporal so much of what could not be put into words of
distance between the speaking informant and the how residents and building co-produce the high-
object or practice being referred to. Show Us rise building event. We do not have the space to
Your Home commentaries varied. For example, discuss those findings in detail here, but we have
approaching or opening a window as part of a to date, for example, explored the co-production
Show Us Your Home tour might solicit commen- of high-rise views (Jacobs et al., 2008; 2011).
tary on the window technology itself, or on the That analytical work not only contributed to the
state of maintenance of the technology (cleaning materialising of visual studies but also to ongo-
and repair), on how it has been embellished ing demonstrations of the distributed agencies of
by being lived with (decoration and damage). architectural assemblages (a matter we return to
Equally, resident commentary might bypass the in our conclusion).
window altogether and refer to the view, as it was
before us on that day or, through the filter of Concierge workplace study
memory, how it presented on a previous occasion By talking of the high-rise as a building event,
(see Jacobs et al., 2008; 2011). we sought to understand it as a socio-material
For some, showing their home to a visitor is accomplishment: something that was the out-
natural and automatic. For others it is not. We come of an ongoing process of holding together

Figure 4 Example of a ‘show us your view’ sequence, showing how action comes along with words.
Source: The High-rise Project Team.

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J.M. Jacobs et al.: Methods at the Interface of Geography and Architecture 133

and, inevitably or even coincidentally, not ogy and conversation analysis (CA) where it
holding together. Seen in this way, the stable refers, as Mondada notes (2006), to the distinc-
architectural object (architecture-as-noun) is the tion between spontaneous, naturally occurring
effect of various doings (architecture-as-verb). events that carry ordinary life practices as
One of the key aspects of human ‘doing’ in an opposed to ‘artificial’ events such as those staged
around architecture is maintenance. As the high- in the setting of the social science laboratory or
rises we were interested in were delivered as created in the context of an interview (or even a
collective consumption services, they were sup- Show Us Your Home request). For example, we
ported by state-sponsored maintenance systems videoed a 24-hour sequence of the concierge
(see Jacobs and Cairns, 2011; Strebel, 2011). We workstation in operation, showing all the con-
tracked maintenance workers in both the Sin- cierge comings and goings (and idlings), their
gapore and Glasgow high-rises we studied. We interactions with various CCTV, phone, entrance,
were especially interested in, and were able to and key technologies as well as with residents,
more fully resource, the study of maintenance visitors, and other workers who were passing by.
work at the soon-to-be-demolished, and nearby, What we were trying to see by attending care-
high-rise of Red Road Glasgow. The team con- fully to the concierges at work was the locally
ducted an intensive workplace ethnography of achieved organisation of interaction between
the concierge service. The study followed the them, the building, its humans, and its other
everyday activities of the 11 concierges working active elements.
in the concierge station that was situated in the The concierge study was set up as a video-
entrance hall of one of the Red Road blocks, 213 ethnography for we wanted to move away from
Petershill Drive. The concierge station ran 24 questioning and listening (accounts of what is
hours a day and 7 days a week. The 24 hour cycle felt and said to be done) and towards detailed
was broken into two 12 hour shifts, worked by observation and recording of how high-rise
three concierge per shift. The services offered building work tasks were accomplished. There is
by the concierge included ‘manning’ a 24-hour debate around the use of video recording in eth-
CCTV surveillance station, monitoring security nographical research, which we have already
locked and remote controlled main entrance touched upon in the previous section but can
doors, offering a cleaning service for elderly usefully elaborate further at this point. On the
people, cleaning and maintaining communal one hand, there are those who argue that video-
spaces (entrance halls and stairs), and dealing recorded data are ‘neutral’ and natural, with the
with waste disposal. The Red Road concierge camera merely recording what is before it. On
service had the challenging task of acting as the other hand, there are those who argue that a
front-line maintenance and security personnel in video camera inevitably has a distorting effect on
a building that was earmarked for demolition. So the recorded event, compelling videoed subjects
designated, many larger repairs were on hold, to adjust their behaviour. Another way of think-
many flats were empty or emptying (as tenants ing about the video camera in research is to adopt
were relocated and flats not reoccupied), and a praxiological understanding of data production
many systems were being shut down. Still, the (Lomax and Casey, 1998; Macbeth, 1999;
concierge had to continue to maintain and secure Laurier and Philo, 2006; Mondada, 2006). Our
the building. study of the concierge’s building work (as with
The workplace ethnography of the Red Road our Show Us Your Home tours) was undertaken
concierge drew from other ethnomethodologi- with the camera and not simply through it
cally inspired workplace studies (Heath and Luff, (Büscher, 2005). At various times, the camera
2000; Luff et al., 2000). By definition, eth- and its operator are quite active in the events
nomethodology is not a methodology but an analysed, walking along with the concierge,
analytical perspective used to study the (ethno-) being invited to be closer to the action, being
methods that participants use to order or design directed to look away, and soliciting demon-
the world they inhabit (Garfinkel, 1967). The strations and explanations. In short, videoing
team’s approach sought to empirically grasp workers at work in the building involved them
building maintenance as configured and locally extensively and permanently accounting for the
produced in ‘naturally’ accountable work prac- presence and the action of the researcher and his
tices (Sacks, 1984; Silverman, 2007). The terms or her camera. In adopting this approach to
‘naturally occurring’ and ‘naturally accountable’ videoing, the Project Team drew on the thinking
are taken from the language of ethnomethodol- of Mondada (2006, 11), who argues that ‘video

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134 Geographical Research • May 2012 • 50(2):126–140

shooting actively co-produces the orderliness of is where building workers (be they concierge or
the events, gestures, actions, and talk it displays housing officers) survey the building via a routi-
and documents’. She proposes considering video nised pathway and visually scan the building as
shooting as ‘an embodied exercise of inquiry and they move through it. Usually in a high-rise, a
analysis’ (Mondada, 2006, 51) or as Douglas block check entails the responsible worker catch-
MacBeth (1999, 152 also quoted in Mondada, ing a lift to the top floor of the building then
2006, 51) put it, the ‘work of assembling visible walking down, following a systematic pathway
social fields’. while looking for damage, rubbish, and anything
The high-rise maintenance worker video data else out of order or out of place (Figure 5).
were subject to analysis by way of data sessions Again, space precludes us reporting in detail
involving group analysis of interview transcripts, on our findings from this work, the analysis of
ethnographic notes, and video data. The method which is ongoing. Our early analysis of this
of analysis was inductive and drew inspiration material (Strebel, 2011; see also Jacobs and
from the detailed analytical mode of CA. CA Cairns 2011) offers ample demonstration of the
attends to the verbal and non-verbal making of ways in which building and worker together
conversational interactions: words, gestures, and co-produce the high-rise building event. Of
scenes. The video analysis process depends upon course, under certain conditions that co-
repeated viewings and close sequential readings production inclines towards repair and order,
of short segments representing specific instances keeping the building in place and giving it
of naturally occurring events. It depends on such (through the stability bequeathed by maintenance
close viewings because, as Knoblauch et al. done well) momentum as a high-rise. At other
(2008, no page) note, certain forms of organisa- times, that co-production might well incline
tion (in our case socio-building organisations) towards the closure of systems of security and
‘are not easily noticeable through careful obser- maintenance such that the high-rise assemblage
vation but only transcribable through repeated is not stabilised and it enters the future in unrec-
viewing of video-recorded events’. Recent schol- ognizable ways, as demolition, building waste,
arship outside the field of CA has started to take and memory.
its methods and apply them to interactive and
relational practices that are not simply about Surface matter
‘conversation’ in a narrow sense but about a wide Thus far, the techniques that we have discussed,
range of ‘situated activities in their ordinary set- despite their interest in decentring the human
tings’ (Knoblauch et al., 2008, no page; see also subject in the action of a building event, have
Heath, 1984; Goodwin, 1994; 1995; Hindmarsh nonetheless followed the humans to the building
and Heath, 1998; Lomax and Casey, 1998; event. Another suite of techniques we used were
Mondada, 2006; Laurier et al., 2008). In apply- far more evidently interested in the materiality
ing such methods to architecture, the High-rise of the building and its vitality. This perspective
Project further extended its applications, in this took inspiration from a mix of art practice,
instance to building/worker interactions. It did so architectural representation, and archaeological
without fixing the building into something that recording techniques. We gathered this suite of
might be called context or mere scene. To be techniques under the title of gleaning. Gleaning
sure, we were able to make sense of how the is the practice of picking across an already har-
concierges interactionally situated, produced, vested field. Reapers take what is valued in a
recognised, and coordinated their maintenance field; gleaners take value out of what is left
activities in the high-rise work setting. However, behind. Historically, gleaning was a valued eco-
through such close scrutiny of concierge work, nomic activity and gleaning often enjoyed legal
we could show the ways in which the building protection, a recognition of its redistributive, and
and the workers together accomplished high-rise welfare function.
maintenance and security. As Strebel (2011) In conceptualizing this aspect of the study, we
argues, buildings do not simply ‘respond’ to were especially indebted to the filmic work of
human occupation but, with humans, they Agnes Varda in The Gleaners and I (2000). This
co-constitute a ‘living building’ (and see Brand documents, among other things, shows the
1995). various modes of gleaning operating in modern-
As part of this thread of our research, we have day France. The film also establishes gleaning as
paid specific attention to a maintenance work a metaphor for a wider course of modern-day
routine called the ‘block check’. The block check action that seeks to reclaim value from that

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J.M. Jacobs et al.: Methods at the Interface of Geography and Architecture 135

Figure 5 Concierge at work at Red Road, Glasgow.


Source: The High-rise Project Team.

which is deemed valueless, redundant, or obso- like to feature just one aspect of that work, and
lete. The term gleaning spoke to the interests and one that used the technique of photographic
methods of the High-rise Project in a number of montage. In both of our high-rise block case
ways. Firstly, gleaning implies a mode of acqui- studies we sought permission to photograph a
sition that happens bit by bit and from here and sample of living rooms in their entirety. The pho-
there, and we felt that this image suited our bri- tographing of the rooms was done by way of
colage approach to data collection. Secondly, and sequential, grid photography taking in all walls,
very broadly, we conceived of our project as the floor, and the ceiling. These raw data were
picking over a housing type that was assumed, at then post-produced into a montaged, fold-out
least by some in some contexts, to be no longer image (Figure 6).
(if ever) workable or viable: a housing type that In creating these fold-out visualisations of
had lost value. Thirdly, our high-rises were each high-rise living rooms, we wished to communi-
borne of increasingly rare, state-sponsored, cate something of the material vibrancy of an
welfare systems of universal housing provision interior: its surface effects. It is commonplace
that serve the poor and the disenfranchised, just to read vitality with respect to architecture in
as sanctioned gleaning once did. Finally, our humanist terms, the assumption being that it is
attention to a vital materialism meant we were human users who give life to the inert building.
focused on an aspect of the world that, until Certainly, the cluttered and artefact encrusted
recently, modern social sciences had devalued living rooms we recorded in Bukit Ho Swee,
and felt behind. Singapore, readily fed such a culturalist reading
Our high-rise gleaning had various compo- of vitality. However, this is not the only vitality
nents to it, applied in both the high-rise case we were in search of. Buildings, like all fabrica-
studies of Glasgow and Singapore. We would tions, have a default trajectory – that of decay and

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136 Geographical Research • May 2012 • 50(2):126–140

Figure 6 Room fold-out, Red Road, Glasgow.


Source: The High-rise Project Team, with Emma Bush and Nigel Peake.

deterioration (see Edensor, 2005; 2011). Once lack there of). And, of course, those less knowing
assembled, buildings naturally and incrementally but nonetheless purposeful agents such as mould,
turn towards a course of disassembling. Else- damp, dust, rust, and fading also play their part in
where (Jacobs and Cairns, 2011) we have the creation of architectural atmosphere. It is
referred to this tendency as the materiality of a important for geographers to be curious about
building defecting from its human-programmed the cultivation of atmospheres in architecture
destiny as a building. This is why buildings need and the human subject’s experiences of them.
maintenance work, which attempts to off set this For example, recent work by geographers (Adey,
inevitable ending. Interior decoration, which we 2008; Kraftl and Adey, 2008; Bissell, 2010) has
imagine mainly to be about expressed identity, shown that mood design can be used to entirely
also plays its part in repressing and dressing over different political, social, and economic effects,
this destiny. So we were in search not simply, or sometimes to cultivate well-being, other times to
only, of a human vitality with architecture as ‘turn a buck’, and then again for coercion or
context but architecture’s necessary (if some- persuasion. However, we were curious about less
times repressed) vital materialism. purposeful atmospheric effects such as those pro-
Designing architects often dedicate their ener- duced by the clutter, or neglect, or abandonment
gies to cultivating affects by making atmosphere of the living building. We were trying to cultivate
and producing what Thrift (2009, 123) calls what Zizek (2003) called a ‘feeling for the inert’.
‘mood-catching environments’: shaped by the The mode of the fold-out drew upon a specific
size or positioning of windows, the proportions representational tradition that architectural histo-
of room, the number and form of doors and other rian Robin Evans (1997) referred to as the ‘devel-
circulation apertures, the materials used, and the oped surface drawing’. The format consists of a
acoustics. Residents and other users also subsi- set of orthographic projections that ‘fold out’ the
dise this designed-in atmosphere of architecture, internal surfaces of a room so that they appear to
through their DIY efforts and their decorating (or lie flat on the page. Such fold-out drawings of

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J.M. Jacobs et al.: Methods at the Interface of Geography and Architecture 137

rooms emerged in the 18th century to serve the ing. The specific logics of the relations of
newly developed ensemble aesthetic of interior unbuilding Red Road we have yet to render as
design. The fold-out drawing allowed viewers to explicitly as we might like, as Kraftl (2010) has
see the relationship between the decorated walls noted. That said, we offered an early attempt at
of a room and the furniture that populated it. The this in our paper on the government announce-
technique enabled coherent decorative schemes ment of the demolition of Red Road and subse-
to be developed and represented to prospective quent failure of housing activists interested in
clients. So these original architectural fold-outs saving it from that fate. As we noted, activists
were designed to capture and communicate could not rally residents of Red Road to resist
something of the human-produced atmosphere demolition and to align with their wish to hold on
and look of a room. Our elaboration of the fold- to the utopian vision of universal housing provi-
out took this 18th century mode for communicat- sion that had sought to realise itself in the high-
ing atmosphere and mixed it up with a photo- rise typology (Jacobs et al., 2007).
montage technique that the artist Alain Paiement
had developed and applied to occupied and aban- Conclusion
doned rooms (see as an indicative work Constel- In terms of the collection and presentation of
lation (squat) 1996, and Local Rock 2004). Both findings, contemporary geographers are largely
these methods offer another perspective with invested in words that are occasionally subsi-
respect to the current, seemingly commonsense, dised by visuals which operate illustratively. This
suspicion of the a-subjective (seemingly objec- logic holds even for some of the more self-
tive) bird’s eye view. We hope that our self- confessed visual geographies. In the High-rise
reflexive reappropriation of the view from Project, visualisation was a mode of heuristic
nowhere might create a compellingly and sug- conceptualisation, data collection, data presenta-
gestive visualisation of the ‘impersonal affects’ tion, and data retention. Visualisation shaped
of high-rise interiors (Bennett, 2010; xiii). how we thought of our research object, how we
In Bukit Ho Swee Singapore, our fold-outs captured that object, how we represented it in
were of rooms that were still fully occupied. In academic and other fora, and how we archived
that context, they recorded and expressed the our material. We have had to engage in ongoing
ongoing vitality and clutter of life in these mod- reflection on the nature of visual data capture and
estly sized, but fully used, early generation high- the methodological fantasies that often accom-
rises – the familiar humanist vitality mentioned pany it. In doing this, we turned to a range of
previously. In Red Road, we were given permis- social scientist using visual methodologies as
sion to enter into flats that had been recently well as taking inspiration from visual artists and
vacated (see Figure 6). We were not the first architects who more routinely work through
scholars to try and make something of a recently visual idioms. In working closely with visual
vacated room. Buchli and Lucas (2001) had methods, we have not assumed that the visual
earlier created a photographic-text essay of a accounts for everything or that everything that
recently abandoned council flat. Their photo matters is visual. Visual methods of data gather-
essay imposed a narrative frame over the detritus ing are but one component of a suite of methods
left behind in the vacated flat. Its photographic we used, and we used them not simply to grasp
framing was as if from a just-arrived-on-the- visualisation as it happens in a building event but
scene onlooker and was supplemented by a nar- a range of socio-technical practices, values,
rativised account of the likely recent (human) affects, and orders.
history that led up to the scene before them. Our In both our case studies, we knowingly (but
attempt to capture the atmosphere of the vacated not without self-reflection) operated with some-
Red Road flats was less interested in the preced- thing of a salvage paradigm (Clifford, 1989),
ing human narratives that might account for even though this did not always chime with the
abandonment, and more interested in the material mood surrounding the high-rises we researched.
unfolding that was evident in, and would con- In the case of Bukit Ho Swee Singapore, these
tinue on from, the moment of human vacating. In relatively modest early generation flats were still
the case of Red Road, the photo-montage fold- being upgraded and invested in. They were still
outs communicate a materialised atmosphere that vibrant and viable homes, although the plans for
is the consequence of years of disinvestment 40-storey blocks across the road were a reminder
(economic, political, cultural, and emotional) that this older style high-rise was becoming
and are potent emblems of a process of unbuild- increasingly anachronistic in local housing

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138 Geographical Research • May 2012 • 50(2):126–140

visions. In the case of Red Road, the building for geographers to also work collaboratively
was quite literally coming down. The local with architects on academic research agendas.
housing authority simply wanted to move on and There are expressive and representational possi-
demolish, readying the site for another housing bilities that exist within the visual languages of
vision. If they were interested in salvaging any- architecture that are of immense benefit to the
thing from Red Road, it was the land and the conceptualisation and communication of geo-
saleable demolition waste. Residents variously graphical ideas. We hope our project offers some
could not wait to be relocated, did not care, or felt useful examples of this and offers suggestions
an ambivalent nostalgia towards flats they loved and points of debate for future scholarship
but knew were no longer in good enough condi- on building events and other living and dying
tion for modern living. Housing activists were architectures.
actively trying to rally residents into resisting
demolition and off-set the end entirely. A few
community artists were working at Red Road, ACKNOWLEDGEMENTS
The research upon which the paper reports was supported by
although not necessarily in a way that focused on the Arts and Humanities Research Council, UK.
the pending end. More recently in the case of Red
Road, there has been growing public awareness
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