RELATIVE

PERCENT PERCENT
REGION REVENUE PROFITS MARKET
REVENUE PROFITS
SHARE
Europe, Middle East, and Africa 10,522 9 1,508 25% 6.20
Asia and Pacific 5,605 5 1,048 12% 4.30
Latin America and Caribbean 2,328 2 454 50% 6.90
Total International 18,455 16 3,010 13% 3.60
North America 78,576 32 6,020 1.00
TOTAL 115,486

76,800
INDUSTRY
GROWTH
RATE
-2.2
RELATIVE MARKET SHARE
-0.9 10
0.7
8
4.1
6
INDUSTRY GROWTH RATE

0
5.00 4.00 3.00 2.00 1.00 - (1.00) (2.00) (3.00) (4.00) (5.00)
-2

-4

-6

-8

-10
(4.00) (5.00)