CURRICULUM VITAE

Gautam Rai
Email : Raigautam01@Gmail.Com
Contact No: +91-7905369421,8562932447
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CAREER OBJECTIVE:

Looking for an environment where competence is valued and where I can make
meaning full contribution to the growth of organization and can be a part of
innovation.

Summary:
 A/B Testing, Personalization of Dashboard, Segmentation
 Managed A/B testing and experimentation, setting up tests and measuring
results
 Provided weekly, monthly & ad hoc web analytics reports using Google
Analytics.
 Provided web analytics implementation, tagging, testing and data validation
support.
 Assisted various clients with web analytics implementation, configuration &
data validation.
 Successful techniques of web promotions which helped in driving High organic
traffic to websites.
 Analyzed website performances to improve customer experiences.
 Coordinated with Data Analyst to oversee web analysis operations.
 Recommended various types of web analytics products.
 Coordinated with management to deploy data models.
 Developed dashboards to present web analytics to clients.
 Conducted online campaigns based on market trends.
 Handling websites of different kinds simultaneously and ranked high for most
of targeted keywords in top 10 in major search engines (Google, Yahoo and
MSN)
 Gained experience and understanding of Web Analytics and Google Analytics.
 Analyzing requirement and providing web operational strategies like Keyword
research, Competition analysis, Site analysis
 Constant research & up-gradation of knowledge regarding Search Engines and
technologies.
 Have received appreciation from the top-level management for executing
projects within the set time and sharing an innovative idea.

 Work Experience:-
 Worked with Urban Homez India Pvt Ltd.: As a SEO Executive since
02 Oct 2018 to 31st Oct 2020

Project Details: -
1. Urban Homez(http://www.urbanhomez.in)
Responsibilities:
 On site and off site SEO including organic keyword rank analysis, keyword and content mapping and
optimization. Pay per click program management.

 Create Custom Events in the code or via Google Tag Manager, create Custom Segments

 Capture web analytics data with Google Analytics

 Provide in-depth and insightful custom reports to communicate key metrics and findings

 Recommend and create A/B or multivariate tests to improve user experience and conversion

 Document marketing strategies and processes and recommend improvements

 Analyze campaign data and adjust strategies to deliver maximum return on investment

 Tracked and reported key performance metrics, traffic behaviors and campaign performance using
Google Analytics

 Assisted in redesign and testing of new website including modification of title and meta tags.

 Analyzed web performance using Core metrics reporting, and made suggestions on SEO improvement
options

 Analyzed, identified, and helped solve problems or enhance features and functionalities, provided both
internal performance reporting and web analytics

EDUCATION QUALIFICATION:
 

Year of Passing Institution Course %

2007- 2011 CEST,Lucknow B.TECH in Information 64

(UPTU) Technology
2003-2005 CBSE Board XII 67

2002 CBSE Board X 76

 
SOFTWARE PROFICIENCY:

 Basic Knowledge of Languages: C , C++ , ASP.Net

 Web Design tools : CSS, HTML, XML
 Microsoft Office tools: Ms Word, Ms Excel, Ms PowerPoint etc.
 Operating System: Windows Vista/NT/95/2000/2k3/XP.
 Data structure Knowledge
  Software Engineering Concept

ACHIEVEMENTS:

 Stood First in “Mathematics Olympiad” at School level.        

 Participated in college and school level debate and essay competition and
received prizes.
 
PROJECT PROFILE:

Human Resource Management System:

It includes the processes required to coordinate the human resources on a project
done in Deep Infotech Lucknow . It has feature to plan, obtain, orient, assign and
release staff over the life of the project.

Functions:
 Development of Human resource plan
 Acquiring staff
 Measuring the Performance of staff
 Release of staff at the end
Technology used:

 Frontend designing: C#.NET

 Database: MY SQL
 Operating System: Windows Server 2003

Role:

In a team of five, I was involved end to end in development cycle starting from
requirement gathering till final rollout for project namely:

 Requirement gathering
 Defining different module of project
 Schema designing and taking care of normalization
 Front end designing for interfaces
 Coding for Acquiring Staff module.
 Unit testing with users.

TECHNICAL EXPERIENCE:

ORGANIZATION NAME – HCL

Date of Joining – 10-March-2016
Employee Code – LT0316123

 Description – Completed Training in HCL TSS(Lucknow) under .Net(C#).

 Undergoing On Job Training in HCL Technologies as an application Support
Engineer.
 Has worked as Software Developer in Everest IT Services for two years.
PERSONAL SKILLS:

 Good team player

 Excellent communication and interpersonal skills.
 Comprehensive problem solving abilities, willingness to learn.
 Dedicated, hardworking and flexible.
 Analytical, creative and a quick learner.

 
EXTRA CURRICULAR:
 
 Event Manager in College Fest “SURVODYA”.
 Participated in Cancer Aid Society and Polio Abhiyan.
 Event organizer in all school and college annual day functions and other
technical events.

PERSONAL PROFILE:
 
Name Gautam Rai
Father’s Name Late Bimal Kumar Rai
Mother’s Name Anita Rai
Nationality Indian
Date of Birth 1st Sep 1987
Language Known English and Hindi
Current Location Delhi
Preferred Location Any where
 

(Gautam
Rai)