Marvel Entertainment, LLC 

(formerly Marvel Enterprises)
was an American entertainment company founded in June
1998 and based in New York City, New York, formed by the
merger of Marvel Entertainment Group and Toy Biz. The
company was a wholly owned subsidiary of The Walt Disney
Company since 2009, and was mainly known for consumer
products, licensing, and comic books by Marvel Comics, as well
as its early forays into films and television/streaming shows,
including those within the Marvel Cinematic Universe (MCU).
In 2009, The Walt Disney Company acquired Marvel
Entertainment for US$4 billion;[1] it had been a limited liability
company (LLC) since then. For financial reporting purposes,
Marvel was primarily reported as part of Disney's Consumer
Products segment ever since Marvel Studios' reorganization
from Marvel Entertainment into Walt Disney Studios.[2]
Over the years, Marvel Entertainment entered into several
partnerships and negotiations with other companies across a
variety of businesses. As of 2023, Marvel has film licensing
agreements with Sony Pictures via Columbia
Pictures (for Spider-Man films) and Universal Pictures (a right
of first refusal to pick up the distribution rights to any future Hulk
films produced by Marvel Studios), and theme park licensing
agreements with IMG Worlds of Adventure and Universal
Destinations & Experiences (for specific Marvel character rights
at Islands of Adventure and Universal Studios Japan).[3] Aside
from their contract with Universal Parks & Resorts, Marvel's
characters and properties have also appeared at Disney Parks.
[4]

On March 29, 2023, Marvel Entertainment's operations,

including Marvel Comics and Marvel Games, were folded into
Disney's larger business units.[5][6]