P3 Explore the organisation structures, aims and objectives of two contrasting

businesses.

Tesco

Organizational structure: Tesco is a hierarchical organisation with a clear chain

of command and roles and responsibilities. The Board of Directors, which sets
the overall strategy and direction for the company, sits at the top of the
organisation. The Executive Leadership Team reports to the Board and is in
charge of implementing the company's strategy and managing day-to-day
operations. Tesco UK, Tesco Ireland, and Tesco Bank are just a few of the
business units that report to the Executive Leadership Team. Each has its own
management team.

Tesco's Board of Directors is made up of 10 members, including the Chairman,

CEO, and several independent non-executive directors, to further expand on the
company's hierarchical organisational structure. The Board is in charge of
setting the company's strategic direction, overseeing operations, and ensuring
compliance with applicable laws and regulations.

The Executive Leadership Team reports to the Board and is in charge of

implementing the company's strategy and managing day-to-day operations. The
Executive Leadership Team consists of several key executives, including the
CEO, CFO, and Chief Customer Officer, among others. Each team member is in
charge of a different aspect of the business, such as finance, marketing, or
operations.

Various business units, each with its own management team, are located
beneath the Executive Leadership Team. For example, Tesco UK is led by the
CEO of Tesco UK and Ireland, who is responsible for the business unit's overall
performance. Several other executives, including the Managing Director of
Tesco Supermarkets and the Managing Director of Tesco Extra, report to the
CEO of Tesco UK and Ireland. Each of these executives is in charge of a
different aspect of the company, such as store operations, customer experience,
or product range.

Overall, Tesco's hierarchical organisational structure allows for clear lines of

authority and accountability, which helps the company operate efficiently and
effectively. It also allows the company to respond quickly to changes in the
market or business environment and make strategic decisions that benefit the
company and its stakeholders.
Aims and Objectives:

Tesco's primary goal is to provide high-quality products and services to its

customers at competitive prices while also generating sustainable returns for its
shareholders. To accomplish this goal, the company has established a number of
strategic objectives, including:

Becoming a leader in omnichannel retail. Tesco aims to provide a seamless

shopping experience for customers across all channels, including in-store,
online, and mobile, in order to become a leader in omnichannel retail. Tesco has
made significant investments in its online shopping platform, Tesco.com, in
order to make it easier for customers to shop from computers and mobile
devices. This includes expanding the product line, improving website
functionality, and providing flexible delivery options. This can help Tesco edge
closer towards their objective.

Improving customer loyalty.Tesco strives to build strong relationships with its

customers by providing exceptional service, personalised offers, and loyalty
programmes like Clubcard. Tesco's Clubcard is a loyalty programme that
rewards customers with points that can be redeemed for discounts, vouchers,
and other rewards. Tesco can also collect data on customers' shopping habits
through the programme, which can be used to personalise offers and
promotions.

Apple

Organisational structure: Apple is a functional, hierarchical organisation with

clear chains of command and specialised departments. The Board of Directors,
which sets the overall strategy and direction for the company, sits at the top of
the organisation. The Executive Leadership Team reports to the Board and is in
charge of implementing the company's strategy and managing day-to-day
operations. Below the Executive Leadership Team are various functional
departments, each with its own management team, such as design, engineering,
marketing, operations, and finance. This means that it works very similarly to
Tesco.

Aims and Objectives:

Apple's primary goal is to create innovative, high-quality products that meet the
needs of its customers while also generating long-term returns for its
shareholders. To accomplish this goal, the company has established a number of
strategic objectives, including:
Apple's strategic goals revolve around innovation, customer satisfaction, and
long-term viability. Because of the company's unwavering focus on design and
development, it has consistently produced high-quality, innovative products that
have revolutionised the tech industry. Apple has expanded its offerings beyond
its core product lines to include services such as Apple Music, Apple Pay, and
Apple TV+.

Apple's emphasis on customer loyalty is reflected in personalised service and

customer support, as well as the creation of a loyal community of Apple
enthusiasts. The company also intends to increase efficiency and lower costs by
streamlining operations and optimising its supply chain.

Apple's emphasis on customer loyalty is reflected in individualised service and

support, as well as the establishment of a loyal community of Apple enthusiasts.
In addition, by streamlining operations and optimising its supply chain, the
company intends to increase efficiency and lower costs.

Overall, Apple's organisational structure and strategic goals have allowed the
company to maintain its position as a leading innovator in the technology
industry while also building a strong brand reputation and contributing to social
and environmental causes.