DC School of Management and Technology, Vagamon

MBA Degree Examination

Date: 24.04.2023
Semester : IV INTERNAL EXAMINATION
Max. Marks = 20

Course Name/Code : GLOBAL OPERATIONS AND LOGISTICS Duration 1 Hrs

MANAGEMENT (MB8303/0407)
PART – A BT
Batch 21-23 CO
Answer any THREE (3 x 1 = 3) Level

1. What do you mean by global operations and logistics management? CO1 1

2. Explain the global market. CO1 2
3. Explain the geographical integration. CO2 2
4. Outline the Efficient Consumer Response (ECR). CO2 1
PART – B
Answer any TWO (2 x 6 = 12)
5. Explain the four driving forces of globalization process of operation. CO1 2
6. Explain the basic principles of global operations strategy. CO1 2
Explain the importance of integrative approach to managing flows in
7. CO1 2
global operations.
PART – C
Answer any ONE (1 x 5 = 5)
8. Geographical integration is possible due to the support of worldwide
CO1 4
transport systems like DHL and Bluedart-Analyze.
9. Show the trends in consumer behavior to consider when formulating
CO1 4
global marketing strategies.

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Bloom’s Taxonomy (BT) Level s: Remembering(1); Understanding(2); Applying (3); Analyzing (4);
Evaluating (5); Creating (6);